Who owns the AT THE BEACH trademark?

The AT THE BEACH trademark is owned by Bath & Body Works Brand Management, Inc..

What class is the AT THE BEACH trademark registered in?

The AT THE BEACH trademark is registered in Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations).

What is the serial number for AT THE BEACH?

The USPTO serial number for AT THE BEACH is 87982953.

What is the registration number for AT THE BEACH?

AT THE BEACH is registered under USPTO registration number 6053949.

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ATT

USPTO Trademark Record

REGISTERED

AT THE BEACH

SN 87982953·Reg 6053949·Filed May 12, 2016

Owner Bath & Body Works Brand Management, Inc.

Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other substances for laundry use; cleaning, polishing and abrasive preparations.

AT THE BEACH (Serial No. 87982953), Registration No. 6053949, is a registered US trademark filed on May 12, 2016 by Bath & Body Works Brand Management, Inc.. This trademark covers Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations).

Section 8/9 declaration window: May 13, 2030

Conflict Analysis

Full conflict analysis for AT THE BEACH (SN 87982953) against the USPTO database with detailed risk factor explanations. AI-powered — takes ~1-2 min.

Mark Intelligence

AT THE BEACH (Reg. #6053949) is a registered US trademark that has been protecting its owner, Bath & Body Works Brand Management, Inc., since 2016. The mark covers Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations). Goods and services include Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other.... The mark faced 1 opposition proceeding during prosecution.

FILED

May 12, 2016

SERIAL

87982953

REG#

6053949

REGISTERED

May 12, 2020

Filing Information

StatusREGISTERED

Filing DateMay 12, 2016

Serial Number87982953

Registration No.6053949

Registration DateMay 12, 2020

Status DateJul 08, 2026

Published for OppositionFeb 20, 2018

Filing Basis & Declarations

Standard Characters ClaimedUse Application CurrentlySection 8 AcceptedSection 15 AcknowledgedTrademark

International Filings

Madrid Protocol1 filings

This mark has 1 Madrid Protocol filing on record with the USPTO.

1732399

480Feb 02, 2023

Source: USPTO Madrid International Filing Requests

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 003Non-medicated cosmetics, toiletry preparations & cleaning preparations

US codes: 001, 004, 006, 050, 051, 052

First use anywhere: Mar 13, 2017

First use in commerce: Mar 13, 2017

Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other substances for laundry use; cleaning, polishing and abrasive preparations.

This description is as filed with the USPTO and defines the scope of trademark protection.

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Status History

53 events

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Jul 08, 2026

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

Jul 08, 2026

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

Jul 08, 2026

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

TEAS SECTION 8 & 15 RECEIVED

Apr 06, 2026

TEAS SECTION 8 & 15 RECEIVED

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

May 12, 2025

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Apr 18, 2023

TEAS CHANGE OF OWNER ADDRESS RECEIVED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Apr 18, 2023

TEAS CHANGE OF CORRESPONDENCE RECEIVED

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Apr 18, 2023

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

May 05, 2021

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Apr 29, 2021

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

REGISTERED-PRINCIPAL REGISTER

May 12, 2020

REGISTERED-PRINCIPAL REGISTER

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

Apr 04, 2020

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

DIVISIONAL PROCESSING COMPLETE

Apr 03, 2020

DIVISIONAL PROCESSING COMPLETE

STATEMENT OF USE PROCESSING COMPLETE

Apr 03, 2020

STATEMENT OF USE PROCESSING COMPLETE

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

Apr 03, 2020

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

TEAS STATEMENT OF USE RECEIVED

Apr 01, 2020

TEAS STATEMENT OF USE RECEIVED

TEAS REQUEST TO DIVIDE RECEIVED

Apr 01, 2020

TEAS REQUEST TO DIVIDE RECEIVED

DIVISIONAL REQUEST RECEIVED

Apr 01, 2020

DIVISIONAL REQUEST RECEIVED

USE AMENDMENT FILED

Apr 01, 2020

USE AMENDMENT FILED

REQUEST TO DIVIDE UNTIMELY, REFUSED, OR WITHDRAWN

Mar 20, 2020

REQUEST TO DIVIDE UNTIMELY, REFUSED, OR WITHDRAWN

TEAS REQUEST TO DIVIDE RECEIVED

Mar 11, 2020

TEAS REQUEST TO DIVIDE RECEIVED

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

Oct 12, 2019

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

SOU TEAS EXTENSION RECEIVED

Oct 10, 2019

SOU TEAS EXTENSION RECEIVED

SOU EXTENSION 3 FILED

Oct 10, 2019

SOU EXTENSION 3 FILED

SOU EXTENSION 3 GRANTED

Oct 10, 2019

SOU EXTENSION 3 GRANTED

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

Jun 04, 2019

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

CASE ASSIGNED TO INTENT TO USE PARALEGAL

Jun 03, 2019

CASE ASSIGNED TO INTENT TO USE PARALEGAL

SOU EXTENSION 2 GRANTED

Jun 03, 2019

SOU EXTENSION 2 GRANTED

NOTICE OF REVIVAL - E-MAILED

May 03, 2019

NOTICE OF REVIVAL - E-MAILED

TEAS PETITION TO REVIVE RECEIVED

May 02, 2019

TEAS PETITION TO REVIVE RECEIVED

PETITION TO REVIVE-GRANTED

May 02, 2019

PETITION TO REVIVE-GRANTED

SOU EXTENSION RECEIVED WITH TEAS PETITION

May 02, 2019

SOU EXTENSION RECEIVED WITH TEAS PETITION

SOU EXTENSION 2 FILED

Apr 17, 2019

SOU EXTENSION 2 FILED

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

Oct 19, 2018

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

SOU TEAS EXTENSION RECEIVED

Oct 17, 2018

SOU TEAS EXTENSION RECEIVED

SOU EXTENSION 1 FILED

Oct 17, 2018

SOU EXTENSION 1 FILED

SOU EXTENSION 1 GRANTED

Oct 17, 2018

SOU EXTENSION 1 GRANTED

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

Apr 17, 2018

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

PUBLISHED FOR OPPOSITION

Feb 20, 2018

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Feb 20, 2018

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Jan 31, 2018

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

APPROVED FOR PUB - PRINCIPAL REGISTER

Jan 11, 2018

APPROVED FOR PUB - PRINCIPAL REGISTER

ASSIGNED TO EXAMINER

Jan 05, 2018

ASSIGNED TO EXAMINER

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Oct 27, 2017

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Jul 20, 2017

TEAS CHANGE OF CORRESPONDENCE RECEIVED

REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED

Jun 27, 2017

REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED

Dec 27, 2016

REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED

SUSPENSION LETTER WRITTEN

Jun 27, 2016

SUSPENSION LETTER WRITTEN

LETTER OF SUSPENSION E-MAILED

Jun 27, 2016

LETTER OF SUSPENSION E-MAILED

NOTIFICATION OF LETTER OF SUSPENSION E-MAILED

Jun 27, 2016

NOTIFICATION OF LETTER OF SUSPENSION E-MAILED

ASSIGNED TO EXAMINER

Jun 20, 2016

ASSIGNED TO EXAMINER

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

May 17, 2016

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

NEW APPLICATION ENTERED

May 16, 2016

NEW APPLICATION ENTERED

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