Who owns the "BE SWEET, NOT SALTY." trademark?

The "BE SWEET, NOT SALTY." trademark is owned by KO Juice Corporation.

What class is the "BE SWEET, NOT SALTY." trademark registered in?

The "BE SWEET, NOT SALTY." trademark is registered in Class 043 (Food & beverage services, hospitality).

What is the serial number for "BE SWEET, NOT SALTY."?

The USPTO serial number for "BE SWEET, NOT SALTY." is 87839886.

What is the registration number for "BE SWEET, NOT SALTY."?

"BE SWEET, NOT SALTY." is registered under USPTO registration number 5586125.

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USPTO Trademark Record

REGISTERED

"BE SWEET, NOT SALTY."

SN 87839886·Reg 5586125·Filed Mar 19, 2018

Owner KO Juice Corporation

Services for providing food and drink; temporary accommodation.

"BE SWEET, NOT SALTY." (Serial No. 87839886), Registration No. 5586125, is a registered US trademark filed on Mar 19, 2018 by KO Juice Corporation. This trademark covers Class 043 (Food & beverage services, hospitality).

Section 8/9 declaration window: October 16, 2028

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Mark Intelligence

"BE SWEET, NOT SALTY." (Reg. #5586125) is a registered US trademark that has been protecting its owner, KO Juice Corporation, since 2018. The mark covers Class 043 (Food & beverage services, hospitality). Goods and services include Services for providing food and drink; temporary accommodation.. The mark faced 1 opposition proceeding during prosecution.

FILED

Mar 19, 2018

SERIAL

87839886

REG#

5586125

REGISTERED

Oct 16, 2018

Filing Information

StatusREGISTERED

Filing DateMar 19, 2018

Serial Number87839886

Registration No.5586125

Registration DateOct 16, 2018

Status DateApr 13, 2025

Published for OppositionJul 31, 2018

Filing Basis & Declarations

Standard Characters ClaimedFiled as Use ApplicationUse Application CurrentlySection 8 Accepted

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 043Food & beverage services, hospitality

US codes: 100, 101

First use anywhere: Mar 01, 2018

First use in commerce: Mar 01, 2018

Services for providing food and drink; temporary accommodation.

This description is as filed with the USPTO and defines the scope of trademark protection.

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Status History

13 events

REGISTERED - SEC. 8 (6-YR) ACCEPTED

Apr 13, 2025

REGISTERED - SEC. 8 (6-YR) ACCEPTED

NOTICE OF ACCEPTANCE OF SEC. 8 - E-MAILED

Apr 13, 2025

NOTICE OF ACCEPTANCE OF SEC. 8 - E-MAILED

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Apr 11, 2025

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

TEAS SECTION 8 RECEIVED

Sep 27, 2024

TEAS SECTION 8 RECEIVED

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

Oct 16, 2023

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

REGISTERED-PRINCIPAL REGISTER

Oct 16, 2018

REGISTERED-PRINCIPAL REGISTER

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Jul 31, 2018

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

PUBLISHED FOR OPPOSITION

Jul 31, 2018

PUBLISHED FOR OPPOSITION

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Jul 11, 2018

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

ASSIGNED TO EXAMINER

Jun 28, 2018

ASSIGNED TO EXAMINER

APPROVED FOR PUB - PRINCIPAL REGISTER

Jun 28, 2018

APPROVED FOR PUB - PRINCIPAL REGISTER

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Mar 25, 2018

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

NEW APPLICATION ENTERED

Mar 22, 2018

NEW APPLICATION ENTERED

Other Marks by KO Juice Corporation

Additional USPTO filings from the same owner.

KOJ

KO JUICE

87320756

KO JUICE CORPORATION

REGISTERED

KOJ

KO JUICE SIMPLY SUGARCANE

87701338

KO Juice Corporation

REGISTERED

"BE SWEET, NOT SALTY."

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Other Marks by KO Juice Corporation

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