Who owns the BE THE G.O.A.T. trademark?

The BE THE G.O.A.T. trademark is owned by Kevin Brown Enterprises, LLC.

What class is the BE THE G.O.A.T. trademark registered in?

The BE THE G.O.A.T. trademark is registered in Class 041 (Education & entertainment services).

What is the serial number for BE THE G.O.A.T.?

The USPTO serial number for BE THE G.O.A.T. is 99602263.

What is the registration number for BE THE G.O.A.T.?

BE THE G.O.A.T. is registered under USPTO registration number 0.

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Home Search: BE THE G.O.A.T.BE THE G.O.A.T. #99602263

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Updated Sep 29, 2026·15 searches this week

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USPTO Trademark Record

PENDING

BE THE G.O.A.T.

SN 99602263·Reg 0·Filed Jan 19, 2026

Owner Kevin Brown Enterprises, LLC

Education; providing of training; entertainment; sporting and cultural activities.

BE THE G.O.A.T. (Serial No. 99602263), Registration No. 0, is a pending US trademark filed on Jan 19, 2026 by Kevin Brown Enterprises, LLC. This trademark covers Class 041 (Education & entertainment services).

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Mark Intelligence

BE THE G.O.A.T. (Reg. #0) is a pending US trademark that was filed in 2026 and is currently under USPTO examination. The mark covers Class 041 (Education & entertainment services). Goods and services include Education; providing of training; entertainment; sporting and cultural activities.. The mark faced 1 opposition proceeding during prosecution.

FILED

Jan 19, 2026

SERIAL

99602263

REG#

REGISTERED

Dec 31, 1969

Filing Information

StatusPENDING

Filing DateJan 19, 2026

Serial Number99602263

Registration No.0

Registration DateDec 31, 1969

Status DateAug 06, 2026

Published for OppositionJul 07, 2026

Filing Basis & Declarations

Standard Characters ClaimedFiled as Use ApplicationUse Application Currently

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 041Education & entertainment services

US codes: 100, 101, 107

First use anywhere: Dec 10, 2025

First use in commerce: Dec 10, 2025

Education; providing of training; entertainment; sporting and cultural activities.

This description is as filed with the USPTO and defines the scope of trademark protection.

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Status History

15 events

EXTENSION OF TIME TO OPPOSE RECEIVED

Aug 06, 2026

EXTENSION OF TIME TO OPPOSE RECEIVED

PUBLISHED FOR OPPOSITION

Jul 07, 2026

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Jul 07, 2026

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Jul 01, 2026

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

APPROVED FOR PUB - PRINCIPAL REGISTER

Jun 09, 2026

APPROVED FOR PUB - PRINCIPAL REGISTER

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Jun 08, 2026

TEAS RESPONSE TO OFFICE ACTION RECEIVED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Jun 08, 2026

CORRESPONDENCE RECEIVED IN LAW OFFICE

TEAS/EMAIL CORRESPONDENCE ENTERED

Jun 08, 2026

TEAS/EMAIL CORRESPONDENCE ENTERED

NON-FINAL ACTION WRITTEN

May 28, 2026

NON-FINAL ACTION WRITTEN

NON-FINAL ACTION E-MAILED

May 28, 2026

NON-FINAL ACTION E-MAILED

NOTIFICATION OF NON-FINAL ACTION E-MAILED

May 28, 2026

NOTIFICATION OF NON-FINAL ACTION E-MAILED

ASSIGNED TO EXAMINER

May 15, 2026

ASSIGNED TO EXAMINER

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

May 07, 2026

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

NEW APPLICATION ENTERED

Jan 19, 2026

NEW APPLICATION ENTERED

APPLICATION FILING RECEIPT MAILED

Jan 19, 2026

APPLICATION FILING RECEIPT MAILED

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