Who owns the BEAUTY TRANSCENDS TIME trademark?

The BEAUTY TRANSCENDS TIME trademark is owned by Shiseido Company, Limited.

What class is the BEAUTY TRANSCENDS TIME trademark registered in?

The BEAUTY TRANSCENDS TIME trademark is registered in Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations).

What is the serial number for BEAUTY TRANSCENDS TIME?

The USPTO serial number for BEAUTY TRANSCENDS TIME is 79268642.

What is the registration number for BEAUTY TRANSCENDS TIME?

BEAUTY TRANSCENDS TIME is registered under USPTO registration number 6132547.

BEA

USPTO Trademark Record

REGISTERED

BEAUTY TRANSCENDS TIME

SN 79268642·Reg 6132547·Filed Jul 19, 2019

Owner Shiseido Company, Limited

Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other substances for laundry use; cleaning, polishing and abrasive preparations.

BEAUTY TRANSCENDS TIME (Serial No. 79268642), Registration No. 6132547, is a registered US trademark filed on Jul 19, 2019 by Shiseido Company, Limited. This trademark covers Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations).

renewal grace 6y period: February 25, 2027150 days remaining

Mark Intelligence

BEAUTY TRANSCENDS TIME (Reg. #6132547) is a registered US trademark that has been protecting its owner, Shiseido Company, Limited, since 2019. The mark covers Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations). Goods and services include Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other.... The mark faced 3 opposition proceedings during prosecution.

FILED

Jul 19, 2019

SERIAL

79268642

REG#

6132547

REGISTERED

Aug 25, 2020

Owner

Applicant

Shiseido Company, Limited

Entity

Corporation

Address

5-5, Ginza 7-chome,, Chuo-ku Tokyo 104-0061

Country

Attorney

NameMasahiro Noda

Law firm

Masahiro Noda Noda Law Group, PC

Address

11622 El Camino Real, Suite 100, San Diego, CA 92130, United States

Get pre-filing clearance

AI attorney analyzes your proposed mark against USPTO — Go/No-Go verdict, class-by-class risks, and strategy recommendations.

Run clearance

Filing Information

StatusREGISTERED

Filing DateJul 19, 2019

Serial Number79268642

Registration No.6132547

Registration DateAug 25, 2020

Status DateAug 25, 2020

Published for OppositionJun 09, 2020

Mark TypeStandard characters

Status DescriptionLive and registered

Filing Signals

FILED

2019

YEARS AGO

CLASSES

MADRID FILINGS

—

Opposed 3× during prosecution

Search 15M+ trademarks

Free USPTO lookups by name, owner, or serial number. No account needed.

Search now

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 003Non-medicated cosmetics, toiletry preparations & cleaning preparations

US codes: 001, 004, 006, 050, 051, 052

Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other substances for laundry use; cleaning, polishing and abrasive preparations.

This description is as filed with the USPTO and defines the scope of trademark protection.

Status History

34 events

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Jan 09, 2026

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Jan 09, 2026

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS CHANGE OF DOMESTIC REPRESENTATIVES ADDRESS

Jan 09, 2026

TEAS CHANGE OF DOMESTIC REPRESENTATIVES ADDRESS

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Jan 09, 2026

TEAS CHANGE OF CORRESPONDENCE RECEIVED

COURTESY REMINDER - SEC. 71 (6-YR) E-MAILED

Aug 25, 2025

COURTESY REMINDER - SEC. 71 (6-YR) E-MAILED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Jul 13, 2022

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Jul 13, 2022

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Jul 13, 2022

TEAS CHANGE OF CORRESPONDENCE RECEIVED

FINAL DECISION TRANSACTION PROCESSED BY IB

Jan 30, 2021

FINAL DECISION TRANSACTION PROCESSED BY IB

GENERIC MADRID TRANSACTION CREATED

Dec 19, 2020

GENERIC MADRID TRANSACTION CREATED

GENERIC MADRID TRANSACTION SENT TO IB

Dec 19, 2020

GENERIC MADRID TRANSACTION SENT TO IB

FINAL DISPOSITION NOTICE CREATED, TO BE SENT TO IB

Nov 25, 2020

FINAL DISPOSITION NOTICE CREATED, TO BE SENT TO IB

CHANGE OF NAME/ADDRESS REC'D FROM IB

Nov 13, 2020

CHANGE OF NAME/ADDRESS REC'D FROM IB

REGISTERED-PRINCIPAL REGISTER

Aug 25, 2020

REGISTERED-PRINCIPAL REGISTER

NOTIFICATION PROCESSED BY IB

Jun 12, 2020

NOTIFICATION PROCESSED BY IB

PUBLISHED FOR OPPOSITION

Jun 09, 2020

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Jun 09, 2020

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTICE OF START OF OPPOSITION PERIOD CREATED, TO BE SENT TO IB

May 27, 2020

NOTICE OF START OF OPPOSITION PERIOD CREATED, TO BE SENT TO IB

NOTIFICATION OF POSSIBLE OPPOSITION SENT TO IB

May 27, 2020

NOTIFICATION OF POSSIBLE OPPOSITION SENT TO IB

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

May 20, 2020

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

APPROVED FOR PUB - PRINCIPAL REGISTER

May 07, 2020

APPROVED FOR PUB - PRINCIPAL REGISTER

TEAS/EMAIL CORRESPONDENCE ENTERED

Apr 30, 2020

TEAS/EMAIL CORRESPONDENCE ENTERED

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Apr 29, 2020

TEAS RESPONSE TO OFFICE ACTION RECEIVED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Apr 29, 2020

CORRESPONDENCE RECEIVED IN LAW OFFICE

REFUSAL PROCESSED BY IB

Nov 22, 2019

REFUSAL PROCESSED BY IB

REFUSAL PROCESSED BY MPU

Nov 01, 2019

REFUSAL PROCESSED BY MPU

NON-FINAL ACTION MAILED - REFUSAL SENT TO IB

Nov 01, 2019

NON-FINAL ACTION MAILED - REFUSAL SENT TO IB

NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW

Oct 12, 2019

NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW

APPLICATION FILING RECEIPT MAILED

Oct 11, 2019

APPLICATION FILING RECEIPT MAILED

NON-FINAL ACTION WRITTEN

Oct 11, 2019

NON-FINAL ACTION WRITTEN

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Oct 07, 2019

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

ASSIGNED TO EXAMINER

Oct 07, 2019

ASSIGNED TO EXAMINER

LIMITATION FROM ORIGINAL APPLICATION ENTERED

Oct 04, 2019

LIMITATION FROM ORIGINAL APPLICATION ENTERED

SN ASSIGNED FOR SECT 66A APPL FROM IB

Oct 03, 2019

SN ASSIGNED FOR SECT 66A APPL FROM IB

BEAUTY TRANSCENDS TIME

Get pre-filing clearance

Search 15M+ trademarks

Run a conflict check

Other Marks by Shiseido Company, Limited

Other Marks in Class 003 — Non-medicated cosmetics, toiletry preparations & cleaning preparations

Other Marks by Masahiro Noda

Resources

Company