Who owns the BEER & BENEVOLENCE trademark?

The BEER & BENEVOLENCE trademark is owned by BOSTON BEER CORPORATION.

What is the serial number for BEER & BENEVOLENCE?

The USPTO serial number for BEER & BENEVOLENCE is 85736655.

What is the registration number for BEER & BENEVOLENCE?

BEER & BENEVOLENCE is registered under USPTO registration number 4769025.

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USPTO Trademark Record

REGISTERED

BEER & BENEVOLENCE

Q: What class is the BEER & BENEVOLENCE trademark registered in?

The BEER & BENEVOLENCE trademark is registered in Class 025 (Clothing, footwear & headgear), Class 035 (Advertising, business management & retail services).

SN 85736655·Reg 4769025·Filed Sep 24, 2012

Owner BOSTON BEER CORPORATION

Clothing, footwear, headwear.; Advertising; business management, organization and administration; office functions.

BEER & BENEVOLENCE (Serial No. 85736655), Registration No. 4769025, is a registered US trademark filed on Sep 24, 2012 by BOSTON BEER CORPORATION. This trademark covers Class 025 (Clothing, footwear & headgear), Class 035 (Advertising, business management & retail services).

Section 8/9 declaration window: July 09, 2035

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BEER & BENEVOLENCE (Reg. #4769025) is a registered US trademark that has been protecting its owner, BOSTON BEER CORPORATION, since 2012. The mark covers Class 025 (Clothing, footwear & headgear) and Class 035 (Advertising, business management & retail services) respectively. Goods and services include Clothing, footwear, headwear.; Advertising; business management, organization and administration; office functions.. The mark faced 1 opposition proceeding during prosecution.

FILED

Sep 24, 2012

SERIAL

85736655

REG#

4769025

REGISTERED

Jul 07, 2015

Filing Information

StatusREGISTERED

Filing DateSep 24, 2012

Serial Number85736655

Registration No.4769025

Registration DateJul 07, 2015

Status DateOct 25, 2025

Published for OppositionFeb 25, 2014

Filing Basis & Declarations

Standard Characters ClaimedFiled as Use ApplicationUse Application CurrentlySection 8 AcceptedSection 15 AcknowledgedTrademark

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 025Clothing, footwear & headgear

US codes: 022, 039

First use anywhere: Dec 31, 2003

First use in commerce: Dec 31, 2003

Clothing, footwear, headwear.

Class 035Advertising, business management & retail services

US codes: 100, 101, 102

First use anywhere: Dec 31, 2003

First use in commerce: Dec 31, 2003

Advertising; business management, organization and administration; office functions.

This description is as filed with the USPTO and defines the scope of trademark protection.

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Status History

63 events

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Oct 25, 2025

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Oct 25, 2025

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

Oct 25, 2025

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Oct 25, 2025

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

TEAS SECTION 8 & 9 RECEIVED

Jul 07, 2025

TEAS SECTION 8 & 9 RECEIVED

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Jun 27, 2025

TEAS CHANGE OF OWNER ADDRESS RECEIVED

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Jun 27, 2025

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Jun 27, 2025

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Jun 27, 2025

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Jun 27, 2025

TEAS CHANGE OF CORRESPONDENCE RECEIVED

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

Jul 07, 2024

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

Jan 05, 2022

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Oct 15, 2021

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

Oct 15, 2021

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

Oct 15, 2021

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

TEAS SECTION 8 & 15 RECEIVED

Jul 07, 2021

TEAS SECTION 8 & 15 RECEIVED

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Jul 06, 2021

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Jul 06, 2021

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Jul 06, 2021

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

Jul 06, 2021

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Jul 06, 2021

TEAS CHANGE OF CORRESPONDENCE RECEIVED

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Jul 06, 2021

TEAS CHANGE OF OWNER ADDRESS RECEIVED

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

Jul 07, 2020

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Nov 07, 2017

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Nov 07, 2017

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Oct 27, 2016

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Oct 27, 2016

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

REGISTERED-PRINCIPAL REGISTER

Jul 07, 2015

REGISTERED-PRINCIPAL REGISTER

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

May 30, 2015

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

May 29, 2015

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

STATEMENT OF USE PROCESSING COMPLETE

May 09, 2015

STATEMENT OF USE PROCESSING COMPLETE

CASE ASSIGNED TO INTENT TO USE PARALEGAL

Apr 28, 2015

CASE ASSIGNED TO INTENT TO USE PARALEGAL

USE AMENDMENT FILED

Mar 25, 2015

USE AMENDMENT FILED

TEAS STATEMENT OF USE RECEIVED

Mar 25, 2015

TEAS STATEMENT OF USE RECEIVED

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

Oct 03, 2014

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

SOU TEAS EXTENSION RECEIVED

Oct 01, 2014

SOU TEAS EXTENSION RECEIVED

SOU EXTENSION 1 FILED

Oct 01, 2014

SOU EXTENSION 1 FILED

SOU EXTENSION 1 GRANTED

Oct 01, 2014

SOU EXTENSION 1 GRANTED

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

Apr 22, 2014

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

PUBLISHED FOR OPPOSITION

Feb 25, 2014

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Feb 25, 2014

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Feb 05, 2014

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

APPROVED FOR PUB - PRINCIPAL REGISTER

Jan 21, 2014

APPROVED FOR PUB - PRINCIPAL REGISTER

LAW OFFICE PUBLICATION REVIEW COMPLETED

Jan 21, 2014

LAW OFFICE PUBLICATION REVIEW COMPLETED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Dec 31, 2013

CORRESPONDENCE RECEIVED IN LAW OFFICE

TEAS/EMAIL CORRESPONDENCE ENTERED

Dec 31, 2013

TEAS/EMAIL CORRESPONDENCE ENTERED

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Dec 23, 2013

TEAS RESPONSE TO OFFICE ACTION RECEIVED

DATA MODIFICATION COMPLETED

Jul 05, 2013

DATA MODIFICATION COMPLETED

NON-FINAL ACTION WRITTEN

Jul 04, 2013

NON-FINAL ACTION WRITTEN

NON-FINAL ACTION E-MAILED

Jul 04, 2013

NON-FINAL ACTION E-MAILED

NOTIFICATION OF NON-FINAL ACTION E-MAILED

Jul 04, 2013

NOTIFICATION OF NON-FINAL ACTION E-MAILED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Jun 12, 2013

CORRESPONDENCE RECEIVED IN LAW OFFICE

TEAS/EMAIL CORRESPONDENCE ENTERED

Jun 12, 2013

TEAS/EMAIL CORRESPONDENCE ENTERED

ASSIGNED TO LIE

Jun 04, 2013

ASSIGNED TO LIE

TEAS CHANGE OF CORRESPONDENCE RECEIVED

May 30, 2013

TEAS CHANGE OF CORRESPONDENCE RECEIVED

TEAS RESPONSE TO OFFICE ACTION RECEIVED

May 30, 2013

TEAS RESPONSE TO OFFICE ACTION RECEIVED

NON-FINAL ACTION WRITTEN

Dec 03, 2012

NON-FINAL ACTION WRITTEN

NON-FINAL ACTION E-MAILED

Dec 03, 2012

NON-FINAL ACTION E-MAILED

NOTIFICATION OF NON-FINAL ACTION E-MAILED

Dec 03, 2012

NOTIFICATION OF NON-FINAL ACTION E-MAILED

ASSIGNED TO EXAMINER

Nov 28, 2012

ASSIGNED TO EXAMINER

NOTICE OF PSEUDO MARK MAILED

Sep 28, 2012

NOTICE OF PSEUDO MARK MAILED

NEW APPLICATION ENTERED

Sep 27, 2012

NEW APPLICATION ENTERED

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Sep 27, 2012

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

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