Who owns the BELYV trademark?

The BELYV trademark is owned by Houshu Chen.

What class is the BELYV trademark registered in?

The BELYV trademark is registered in Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations).

What is the serial number for BELYV?

The USPTO serial number for BELYV is 98656727.

What is the registration number for BELYV?

BELYV is registered under USPTO registration number 8129901.

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Updated Sep 28, 2026·8 searches this week

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USPTO Trademark Record

REGISTERED

BELYV

SN 98656727·Reg 8129901·Filed Jul 19, 2024

Owner Houshu Chen

Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other substances for laundry use; cleaning, polishing and abrasive preparations.

BELYV (Serial No. 98656727), Registration No. 8129901, is a registered US trademark filed on Jul 19, 2024 by Houshu Chen. This trademark covers Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations).

early section 8: February 03, 2032

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Mark Intelligence

BELYV (Reg. #8129901) is a registered US trademark that has been protecting its owner, Houshu Chen, since 2024. The mark covers Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations). Goods and services include Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other.... The mark faced 1 opposition proceeding during prosecution.

FILED

Jul 19, 2024

SERIAL

98656727

REG#

8129901

REGISTERED

Feb 03, 2026

Filing Information

StatusREGISTERED

Filing DateJul 19, 2024

Serial Number98656727

Registration No.8129901

Registration DateFeb 03, 2026

Status DateFeb 03, 2026

Published for OppositionFeb 18, 2025

Filing Basis & Declarations

Standard Characters ClaimedUse Application CurrentlyTrademark

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 003Non-medicated cosmetics, toiletry preparations & cleaning preparations

US codes: 001, 004, 006, 050, 051, 052

First use anywhere: Apr 19, 2025

First use in commerce: Apr 19, 2025

Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other substances for laundry use; cleaning, polishing and abrasive preparations.

This description is as filed with the USPTO and defines the scope of trademark protection.

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Status History

21 events

REGISTERED-PRINCIPAL REGISTER

Feb 03, 2026

REGISTERED-PRINCIPAL REGISTER

NOTICE OF REGISTRATION CONFIRMATION EMAILED

Feb 03, 2026

NOTICE OF REGISTRATION CONFIRMATION EMAILED

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

Jan 13, 2026

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

Jan 13, 2026

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

STATEMENT OF USE PROCESSING COMPLETE

Jan 12, 2026

STATEMENT OF USE PROCESSING COMPLETE

CASE ASSIGNED TO INTENT TO USE PARALEGAL

Jan 10, 2026

CASE ASSIGNED TO INTENT TO USE PARALEGAL

TEAS STATEMENT OF USE RECEIVED

Jul 08, 2025

TEAS STATEMENT OF USE RECEIVED

USE AMENDMENT FILED

Jul 08, 2025

USE AMENDMENT FILED

TEAS CHANGE OF DOMESTIC REPRESENTATIVES ADDRESS

Jul 01, 2025

TEAS CHANGE OF DOMESTIC REPRESENTATIVES ADDRESS

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Jul 01, 2025

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Jul 01, 2025

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Jul 01, 2025

TEAS CHANGE OF CORRESPONDENCE RECEIVED

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

Jul 01, 2025

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

Apr 15, 2025

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

PUBLISHED FOR OPPOSITION

Feb 18, 2025

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Feb 18, 2025

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Feb 12, 2025

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

ASSIGNED TO EXAMINER

Jan 29, 2025

ASSIGNED TO EXAMINER

APPROVED FOR PUB - PRINCIPAL REGISTER

Jan 29, 2025

APPROVED FOR PUB - PRINCIPAL REGISTER

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Jan 15, 2025

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

NEW APPLICATION ENTERED

Jul 19, 2024

NEW APPLICATION ENTERED

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