Who owns the BESO BALM trademark?

The BESO BALM trademark is owned by JLO Beauty & Lifestyle, LLC.

What class is the BESO BALM trademark registered in?

The BESO BALM trademark is registered in Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations).

What is the serial number for BESO BALM?

The USPTO serial number for BESO BALM is 97891589.

What is the registration number for BESO BALM?

BESO BALM is registered under USPTO registration number 7977135.

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USPTO Trademark Record

REGISTERED

BESO BALM

SN 97891589·Reg 7977135·Filed Apr 17, 2023

Owner JLO Beauty & Lifestyle, LLC

Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other substances for laundry use; cleaning, polishing and abrasive preparations.

BESO BALM (Serial No. 97891589), Registration No. 7977135, is a registered US trademark filed on Apr 17, 2023 by JLO Beauty & Lifestyle, LLC. This trademark covers Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations).

early section 8: October 07, 2031

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Mark Intelligence

BESO BALM (Reg. #7977135) is a registered US trademark that has been protecting its owner, JLO Beauty & Lifestyle, LLC, since 2023. The mark covers Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations). Goods and services include Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other.... The mark faced 1 opposition proceeding during prosecution.

FILED

Apr 17, 2023

SERIAL

97891589

REG#

7977135

REGISTERED

Oct 07, 2025

Filing Information

StatusREGISTERED

Filing DateApr 17, 2023

Serial Number97891589

Registration No.7977135

Registration DateOct 07, 2025

Status DateOct 07, 2025

Published for OppositionMar 12, 2024

Filing Basis & Declarations

Standard Characters ClaimedUse Application CurrentlyTrademark

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 003Non-medicated cosmetics, toiletry preparations & cleaning preparations

US codes: 001, 004, 006, 050, 051, 052

First use anywhere: Nov 02, 2023

First use in commerce: Nov 02, 2023

Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other substances for laundry use; cleaning, polishing and abrasive preparations.

This description is as filed with the USPTO and defines the scope of trademark protection.

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Status History

24 events

REGISTERED-PRINCIPAL REGISTER

Oct 07, 2025

REGISTERED-PRINCIPAL REGISTER

NOTICE OF REGISTRATION CONFIRMATION EMAILED

Oct 07, 2025

NOTICE OF REGISTRATION CONFIRMATION EMAILED

Oct 03, 2025

NOTICE OF REGISTRATION CONFIRMATION EMAILED

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

Sep 15, 2025

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

Sep 15, 2025

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

STATEMENT OF USE PROCESSING COMPLETE

Jul 22, 2025

STATEMENT OF USE PROCESSING COMPLETE

USE AMENDMENT FILED

May 16, 2024

USE AMENDMENT FILED

TEAS STATEMENT OF USE RECEIVED

May 16, 2024

TEAS STATEMENT OF USE RECEIVED

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

May 07, 2024

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

PUBLISHED FOR OPPOSITION

Mar 12, 2024

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Mar 12, 2024

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Feb 21, 2024

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Feb 21, 2024

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

APPROVED FOR PUB - PRINCIPAL REGISTER

Feb 01, 2024

APPROVED FOR PUB - PRINCIPAL REGISTER

EXAMINER'S AMENDMENT ENTERED

Feb 01, 2024

EXAMINER'S AMENDMENT ENTERED

EXAMINERS AMENDMENT -WRITTEN

Jan 31, 2024

EXAMINERS AMENDMENT -WRITTEN

EXAMINERS AMENDMENT E-MAILED

Jan 31, 2024

EXAMINERS AMENDMENT E-MAILED

NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED

Jan 31, 2024

NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED

ASSIGNED TO LIE

Jan 31, 2024

ASSIGNED TO LIE

ASSIGNED TO EXAMINER

Jan 12, 2024

ASSIGNED TO EXAMINER

TEAS VOLUNTARY AMENDMENT RECEIVED

May 19, 2023

TEAS VOLUNTARY AMENDMENT RECEIVED

TEAS AMENDMENT ENTERED BEFORE ATTORNEY ASSIGNED

May 19, 2023

TEAS AMENDMENT ENTERED BEFORE ATTORNEY ASSIGNED

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

May 10, 2023

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

NEW APPLICATION ENTERED

Apr 20, 2023

NEW APPLICATION ENTERED

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