Who owns the BETTER IN BLUE trademark?

The BETTER IN BLUE trademark is owned by Guangzhou Zengcheng Guangying Garment Co., Ltd..

What class is the BETTER IN BLUE trademark registered in?

The BETTER IN BLUE trademark is registered in Class 014 (Precious metals, jewelry, clocks & watches).

What is the serial number for BETTER IN BLUE?

The USPTO serial number for BETTER IN BLUE is 98849304.

What is the registration number for BETTER IN BLUE?

BETTER IN BLUE is registered under USPTO registration number 8171301.

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Updated Sep 27, 2026·39 searches this week

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USPTO Trademark Record

REGISTERED

BETTER IN BLUE

SN 98849304·Reg 8171301·Filed Nov 12, 2024

Owner Guangzhou Zengcheng Guangying Garment Co., Ltd.

Precious metals and their alloys; jewellery, precious and semi-precious stones; horological and chronometric instruments.

BETTER IN BLUE (Serial No. 98849304), Registration No. 8171301, is a registered US trademark filed on Nov 12, 2024 by Guangzhou Zengcheng Guangying Garment Co., Ltd.. This trademark covers Class 014 (Precious metals, jewelry, clocks & watches).

early section 8: March 10, 2032

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Mark Intelligence

BETTER IN BLUE (Reg. #8171301) is a registered US trademark that has been protecting its owner, Guangzhou Zengcheng Guangying Garment Co., Ltd., since 2024. The mark covers Class 014 (Precious metals, jewelry, clocks & watches). Goods and services include Precious metals and their alloys; jewellery, precious and semi-precious stones; horological and chronometric instruments.... The mark faced 1 opposition proceeding during prosecution.

FILED

Nov 12, 2024

SERIAL

98849304

REG#

8171301

REGISTERED

Mar 10, 2026

Filing Information

StatusREGISTERED

Filing DateNov 12, 2024

Serial Number98849304

Registration No.8171301

Registration DateMar 10, 2026

Status DateMar 10, 2026

Published for OppositionApr 29, 2025

Filing Basis & Declarations

Standard Characters ClaimedUse Application CurrentlyTrademark

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 014Precious metals, jewelry, clocks & watches

US codes: 002, 027, 028, 050

First use anywhere: Apr 09, 2010

First use in commerce: Sep 26, 2013

Precious metals and their alloys; jewellery, precious and semi-precious stones; horological and chronometric instruments.

This description is as filed with the USPTO and defines the scope of trademark protection.

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Status History

20 events

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Jul 22, 2026

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Jul 22, 2026

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Jul 22, 2026

TEAS CHANGE OF CORRESPONDENCE RECEIVED

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

Jul 22, 2026

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

REGISTERED-PRINCIPAL REGISTER

Mar 10, 2026

REGISTERED-PRINCIPAL REGISTER

NOTICE OF REGISTRATION CONFIRMATION EMAILED

Mar 10, 2026

NOTICE OF REGISTRATION CONFIRMATION EMAILED

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

Feb 13, 2026

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

Feb 13, 2026

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

CASE ASSIGNED TO INTENT TO USE PARALEGAL

Jan 25, 2026

CASE ASSIGNED TO INTENT TO USE PARALEGAL

STATEMENT OF USE PROCESSING COMPLETE

Jan 25, 2026

STATEMENT OF USE PROCESSING COMPLETE

USE AMENDMENT FILED

Jul 21, 2025

USE AMENDMENT FILED

TEAS STATEMENT OF USE RECEIVED

Jul 21, 2025

TEAS STATEMENT OF USE RECEIVED

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

Jun 24, 2025

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

PUBLISHED FOR OPPOSITION

Apr 29, 2025

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Apr 29, 2025

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Apr 23, 2025

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

ASSIGNED TO EXAMINER

Apr 01, 2025

ASSIGNED TO EXAMINER

APPROVED FOR PUB - PRINCIPAL REGISTER

Apr 01, 2025

APPROVED FOR PUB - PRINCIPAL REGISTER

NEW APPLICATION ENTERED

Nov 12, 2024

NEW APPLICATION ENTERED

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Nov 12, 2024

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

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