Who owns the BETTER, NATURALLY. trademark?

The BETTER, NATURALLY. trademark is owned by LUME HOLDING COMPANY.

What is the serial number for BETTER, NATURALLY.?

The USPTO serial number for BETTER, NATURALLY. is 88890785.

What is the registration number for BETTER, NATURALLY.?

BETTER, NATURALLY. is registered under USPTO registration number 6512388.

BET

USPTO Trademark Record

REGISTERED

BETTER, NATURALLY.

Q: What class is the BETTER, NATURALLY. trademark registered in?

The BETTER, NATURALLY. trademark is registered in Class 035 (Advertising, business management & retail services), Class 044 (Medical, veterinary & beauty care services).

SN 88890785·Reg 6512388·Filed Apr 28, 2020

Owner LUME HOLDING COMPANY

Advertising; business management, organization and administration; office functions.; Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, aquaculture, horticulture and forestry services.

BETTER, NATURALLY. (Serial No. 88890785), Registration No. 6512388, is a registered US trademark filed on Apr 28, 2020 by LUME HOLDING COMPANY. This trademark covers Class 035 (Advertising, business management & retail services), Class 044 (Medical, veterinary & beauty care services).

early section 8: October 05, 2027

Mark Intelligence

BETTER, NATURALLY. (Reg. #6512388) is a registered US trademark that has been protecting its owner, LUME HOLDING COMPANY, since 2020. The mark covers Class 035 (Advertising, business management & retail services) and Class 044 (Medical, veterinary & beauty care services) respectively. Goods and services include Advertising; business management, organization and administration; office functions.; Medical services; veterinary servi.... The mark faced 1 opposition proceeding during prosecution.

FILED

Apr 28, 2020

SERIAL

88890785

REG#

6512388

REGISTERED

Oct 05, 2021

Owner

Applicant

LUME HOLDING COMPANY

Entity

Corporation

State

Address

769 CHICAGO RD 2ND, TROY, MI, 48083

Country

Attorney

NameR. Scott Keller

Law firm

R. Scott Keller WARNER NORCROSS + JUDD LLP

Docket

191920196014

Address

150 OTTAWA AVENUE NW, 1500 WARNER BUILDING, GRAND RAPIDS, MI 49503, UNITED STATES

Get pre-filing clearance

AI attorney analyzes your proposed mark against USPTO — Go/No-Go verdict, class-by-class risks, and strategy recommendations.

Run clearance

Filing Information

StatusREGISTERED

Filing DateApr 28, 2020

Serial Number88890785

Registration No.6512388

Registration DateOct 05, 2021

Status DateOct 05, 2021

Published for OppositionJul 28, 2020

Mark TypeStandard characters

Attorney Docket191920196014

Status DescriptionLive and registered

Filing Signals

FILED

2020

YEARS AGO

CLASSES

MADRID FILINGS

—

Opposed 1× during prosecution

Search 15M+ trademarks

Free USPTO lookups by name, owner, or serial number. No account needed.

Search now

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 035Advertising, business management & retail services

US codes: 100, 101, 102

First use anywhere: Aug 09, 2021

First use in commerce: Aug 09, 2021

Advertising; business management, organization and administration; office functions.

Class 044Medical, veterinary & beauty care services

US codes: 100, 101

First use anywhere: Aug 09, 2021

First use in commerce: Aug 09, 2021

Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, aquaculture, horticulture and forestry services.

This description is as filed with the USPTO and defines the scope of trademark protection.

Status History

20 events

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

Dec 08, 2021

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

REGISTERED-PRINCIPAL REGISTER

Oct 05, 2021

REGISTERED-PRINCIPAL REGISTER

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

Aug 31, 2021

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

CASE ASSIGNED TO INTENT TO USE PARALEGAL

Aug 28, 2021

CASE ASSIGNED TO INTENT TO USE PARALEGAL

STATEMENT OF USE PROCESSING COMPLETE

Aug 28, 2021

STATEMENT OF USE PROCESSING COMPLETE

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

Aug 28, 2021

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

TEAS STATEMENT OF USE RECEIVED

Aug 26, 2021

TEAS STATEMENT OF USE RECEIVED

USE AMENDMENT FILED

Aug 26, 2021

USE AMENDMENT FILED

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

Jan 19, 2021

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

SOU EXTENSION 1 GRANTED

Jan 15, 2021

SOU EXTENSION 1 GRANTED

SOU EXTENSION 1 FILED

Jan 15, 2021

SOU EXTENSION 1 FILED

SOU TEAS EXTENSION RECEIVED

Jan 15, 2021

SOU TEAS EXTENSION RECEIVED

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

Sep 22, 2020

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

PUBLISHED FOR OPPOSITION

Jul 28, 2020

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Jul 28, 2020

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Jul 08, 2020

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

APPROVED FOR PUB - PRINCIPAL REGISTER

Jun 23, 2020

APPROVED FOR PUB - PRINCIPAL REGISTER

ASSIGNED TO EXAMINER

Jun 22, 2020

ASSIGNED TO EXAMINER

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

May 08, 2020

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

NEW APPLICATION ENTERED

May 01, 2020

NEW APPLICATION ENTERED

BETTER, NATURALLY.

Get pre-filing clearance

Search 15M+ trademarks

Run a conflict check

Other Marks by LUME HOLDING COMPANY

Other Marks in Class 035 — Advertising, business management & retail services

Other Marks by R. Scott Keller

Resources

Company