Who owns the BEYOND BELIEF trademark?

The BEYOND BELIEF trademark is owned by ViiV Healthcare UK Limited.

What is the serial number for BEYOND BELIEF?

The USPTO serial number for BEYOND BELIEF is 99552288.

What is the registration number for BEYOND BELIEF?

BEYOND BELIEF is registered under USPTO registration number 8314792.

BEY

USPTO Trademark Record

REGISTERED

BEYOND BELIEF

Q: What class is the BEYOND BELIEF trademark registered in?

The BEYOND BELIEF trademark is registered in Class 009 (Electronics, software & scientific instruments), Class 035 (Advertising, business management & retail services), Class 041 (Education & entertainment services).

SN 99552288·Reg 8314792·Filed Dec 17, 2025

Owner ViiV Healthcare UK Limited

Scientific, research, navigation, surveying, photographic, cinematographic, audiovisual, optical, weighing, measuring, signalling, detecting, testing, inspecting, life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling the distribution or use of electricity; apparatus and instruments for recording, transmitting, reproducing or processing sound, images or data; recorded and downloadable multimedia files, computer software, blank digital or analogue recording and storage media; mechanisms for coin-operated apparatus; cash registers, calculating devices; computers and computer peripheral devices; diving suits, divers' masks, ear plugs for divers, nose clips for divers, gloves for divers, breathing apparatus for underwater swimming; fire-extinguishing apparatus.; Advertising; business management, organization and administration; office functions.; Education; providing of training; entertainment; sporting and cultural activities.

BEYOND BELIEF (Serial No. 99552288), Registration No. 8314792, is a registered US trademark filed on Dec 17, 2025 by ViiV Healthcare UK Limited. This trademark covers Class 009 (Electronics, software & scientific instruments), Class 035 (Advertising, business management & retail services), Class 041 (Education & entertainment services).

early section 8: June 23, 2032

Mark Intelligence

BEYOND BELIEF (Reg. #8314792) is a registered US trademark that has been protecting its owner, ViiV Healthcare UK Limited, since 2025. The mark covers Class 009 (Electronics, software & scientific instruments), Class 035 (Advertising, business management & retail services) and Class 041 (Education & entertainment services) respectively. Goods and services include Scientific, research, navigation, surveying, photographic, cinematographic, audiovisual, optical, weighing, measuring, s.... The mark faced 1 opposition proceeding during prosecution.

FILED

Dec 17, 2025

SERIAL

99552288

REG#

8314792

REGISTERED

Jun 23, 2026

Owner

Applicant

ViiV Healthcare UK Limited

Entity

Limited (Irish)

Address

79 New Oxford Street, London, WC1A 1DG

Country

Attorney

NameElizabeth K. Rucki

Law firm

Elizabeth K. Rucki GSK

Docket

84380597

Address

410 Blackwell Street, Legal Brand Protection, Durham, NC 27701, United States

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Filing Information

StatusREGISTERED

Filing DateDec 17, 2025

Serial Number99552288

Registration No.8314792

Registration DateJun 23, 2026

Status DateJun 23, 2026

Published for OppositionMay 05, 2026

Mark TypeStandard characters

Attorney Docket84380597

Status DescriptionLive and registered

Filing Signals

FILED

2025

YEARS AGO

CLASSES

MADRID FILINGS

—

Opposed 1× during prosecution

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Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 009Electronics, software & scientific instruments

US codes: 021, 023, 026, 036, 038

Class 035Advertising, business management & retail services

US codes: 100, 101, 102

Advertising; business management, organization and administration; office functions.

Class 041Education & entertainment services

US codes: 100, 101, 107

Education; providing of training; entertainment; sporting and cultural activities.

This description is as filed with the USPTO and defines the scope of trademark protection.

Status History

16 events

REGISTERED-PRINCIPAL REGISTER

Jun 23, 2026

REGISTERED-PRINCIPAL REGISTER

NOTICE OF REGISTRATION CONFIRMATION EMAILED

Jun 23, 2026

NOTICE OF REGISTRATION CONFIRMATION EMAILED

PUBLISHED FOR OPPOSITION

May 05, 2026

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

May 05, 2026

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Apr 29, 2026

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

APPROVED FOR PUB - PRINCIPAL REGISTER

Apr 03, 2026

APPROVED FOR PUB - PRINCIPAL REGISTER

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Mar 23, 2026

TEAS RESPONSE TO OFFICE ACTION RECEIVED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Mar 23, 2026

CORRESPONDENCE RECEIVED IN LAW OFFICE

TEAS/EMAIL CORRESPONDENCE ENTERED

Mar 23, 2026

TEAS/EMAIL CORRESPONDENCE ENTERED

ASSIGNED TO EXAMINER

Jan 14, 2026

ASSIGNED TO EXAMINER

NON-FINAL ACTION WRITTEN

Jan 14, 2026

NON-FINAL ACTION WRITTEN

NON-FINAL ACTION E-MAILED

Jan 14, 2026

NON-FINAL ACTION E-MAILED

NOTIFICATION OF NON-FINAL ACTION E-MAILED

Jan 14, 2026

NOTIFICATION OF NON-FINAL ACTION E-MAILED

NEW APPLICATION ENTERED

Dec 17, 2025

NEW APPLICATION ENTERED

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Dec 17, 2025

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

APPLICATION FILING RECEIPT MAILED

Dec 17, 2025

APPLICATION FILING RECEIPT MAILED

BEYOND BELIEF

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