Who owns the BLUFF trademark?

The BLUFF trademark is owned by CHURCHILL DOWNS INCORPORATED.

What class is the BLUFF trademark registered in?

The BLUFF trademark is registered in Class 009 (Electronics, software & scientific instruments).

What is the serial number for BLUFF?

The USPTO serial number for BLUFF is 78449905.

What is the registration number for BLUFF?

BLUFF is registered under USPTO registration number 3115104.

BLU

USPTO Trademark Record

REGISTERED

BLUFF

SN 78449905·Reg 3115104·Filed Jul 13, 2004

Owner CHURCHILL DOWNS INCORPORATED

Scientific, research, navigation, surveying, photographic, cinematographic, audiovisual, optical, weighing, measuring, signalling, detecting, testing, inspecting, life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling the distribution or use of electricity; apparatus and instruments for recording, transmitting, reproducing or processing sound, images or data; recorded and downloadable multimedia files, computer software, blank digital or analogue recording and storage media; mechanisms for coin-operated apparatus; cash registers, calculating devices; computers and computer peripheral devices; diving suits, divers' masks, ear plugs for divers, nose clips for divers, gloves for divers, breathing apparatus for underwater swimming; fire-extinguishing apparatus.

BLUFF (Serial No. 78449905), Registration No. 3115104, is a registered US trademark filed on Jul 13, 2004 by CHURCHILL DOWNS INCORPORATED. This trademark covers Class 009 (Electronics, software & scientific instruments).

renewal grace 20y period: January 11, 2027103 days remaining

Mark Intelligence

BLUFF (Reg. #3115104) is a registered US trademark that has been protecting its owner, CHURCHILL DOWNS INCORPORATED, since 2004. The mark covers Class 009 (Electronics, software & scientific instruments). Goods and services include Scientific, research, navigation, surveying, photographic, cinematographic, audiovisual, optical, weighing, measuring, s.... The mark faced 1 opposition proceeding during prosecution.

FILED

Jul 13, 2004

SERIAL

78449905

REG#

3115104

REGISTERED

Jul 11, 2006

Owner

Applicant

CHURCHILL DOWNS INCORPORATED

Entity

Corporation

State

Address

600 N. HURSTBOURNE PARKWAY, SUITE 400, LOUISVILLE, KY, 40222

Country

Attorney

NameMark A. Jansen

Law firm

Mark A. Jansen Fenwick & West LLP

Docket

43407-00070

Address

801 California Street, Silicon Valley Center, Mountain View, CA 94041, United States

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Filing Information

StatusREGISTERED

Filing DateJul 13, 2004

Serial Number78449905

Registration No.3115104

Registration DateJul 11, 2006

Status DateAug 06, 2015

Published for OppositionJun 14, 2005

Mark TypeStandard characters

Attorney Docket43407-00070

Status DescriptionLive and registered, renewed

Filing Signals

FILED

2004

YEARS AGO

22y

CLASSES

MADRID FILINGS

—

Opposed 1× during prosecution

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Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 009Electronics, software & scientific instruments

US codes: 021, 023, 026, 036, 038

First use anywhere: Jul 01, 2004

First use in commerce: Jul 01, 2004

This description is as filed with the USPTO and defines the scope of trademark protection.

Status History

55 events

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

Jul 11, 2025

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Mar 19, 2025

TEAS CHANGE OF OWNER ADDRESS RECEIVED

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Mar 19, 2025

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Mar 19, 2025

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Mar 19, 2025

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Mar 19, 2025

TEAS CHANGE OF CORRESPONDENCE RECEIVED

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Apr 14, 2020

TEAS CHANGE OF OWNER ADDRESS RECEIVED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Apr 14, 2020

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Apr 14, 2020

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Apr 14, 2020

TEAS CHANGE OF CORRESPONDENCE RECEIVED

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Apr 14, 2020

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Jan 24, 2018

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Aug 06, 2015

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Aug 06, 2015

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

Aug 06, 2015

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Aug 06, 2015

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

TEAS SECTION 8 & 9 RECEIVED

Jul 14, 2015

TEAS SECTION 8 & 9 RECEIVED

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

Jul 11, 2015

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

May 06, 2015

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Apr 27, 2015

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Apr 27, 2015

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Feb 13, 2015

TEAS CHANGE OF CORRESPONDENCE RECEIVED

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Aug 06, 2012

TEAS CHANGE OF OWNER ADDRESS RECEIVED

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Aug 06, 2012

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Mar 14, 2012

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

Mar 14, 2012

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

Mar 14, 2012

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

Mar 07, 2012

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

TEAS SECTION 8 & 15 RECEIVED

Jan 27, 2012

TEAS SECTION 8 & 15 RECEIVED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Dec 14, 2010

TEAS CHANGE OF CORRESPONDENCE RECEIVED

REGISTERED-PRINCIPAL REGISTER

Jul 11, 2006

REGISTERED-PRINCIPAL REGISTER

LAW OFFICE REGISTRATION REVIEW COMPLETED

May 24, 2006

LAW OFFICE REGISTRATION REVIEW COMPLETED

ASSIGNED TO LIE

May 19, 2006

ASSIGNED TO LIE

TEAS/EMAIL CORRESPONDENCE ENTERED

May 16, 2006

TEAS/EMAIL CORRESPONDENCE ENTERED

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

May 16, 2006

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Apr 20, 2006

TEAS RESPONSE TO OFFICE ACTION RECEIVED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Apr 20, 2006

CORRESPONDENCE RECEIVED IN LAW OFFICE

SU - NON-FINAL ACTION - WRITTEN

Apr 03, 2006

SU - NON-FINAL ACTION - WRITTEN

NON-FINAL ACTION E-MAILED

Apr 03, 2006

NON-FINAL ACTION E-MAILED

STATEMENT OF USE PROCESSING COMPLETE

Mar 20, 2006

STATEMENT OF USE PROCESSING COMPLETE

TEAS STATEMENT OF USE RECEIVED

Mar 06, 2006

TEAS STATEMENT OF USE RECEIVED

USE AMENDMENT FILED

Mar 06, 2006

USE AMENDMENT FILED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Mar 03, 2006

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Mar 03, 2006

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

NOA MAILED - SOU REQUIRED FROM APPLICANT

Sep 06, 2005

NOA MAILED - SOU REQUIRED FROM APPLICANT

PUBLISHED FOR OPPOSITION

Jun 14, 2005

PUBLISHED FOR OPPOSITION

NOTICE OF PUBLICATION

May 25, 2005

NOTICE OF PUBLICATION

LAW OFFICE PUBLICATION REVIEW COMPLETED

Feb 24, 2005

LAW OFFICE PUBLICATION REVIEW COMPLETED

ASSIGNED TO LIE

Feb 18, 2005

ASSIGNED TO LIE

ASSIGNED TO EXAMINER

Feb 16, 2005

ASSIGNED TO EXAMINER

Feb 16, 2005

ASSIGNED TO EXAMINER

Feb 16, 2005

ASSIGNED TO EXAMINER

APPROVED FOR PUB - PRINCIPAL REGISTER

Feb 16, 2005

APPROVED FOR PUB - PRINCIPAL REGISTER

ASSIGNED TO EXAMINER

Feb 16, 2005

ASSIGNED TO EXAMINER

NEW APPLICATION ENTERED

Jul 21, 2004

NEW APPLICATION ENTERED

BLUFF

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