Who owns the CHEEZ-IT trademark?

The CHEEZ-IT trademark is owned by KELLOGG NORTH AMERICA COMPANY LLC.

What class is the CHEEZ-IT trademark registered in?

The CHEEZ-IT trademark is registered in Class 046 (Class 46).

What is the serial number for CHEEZ-IT?

The USPTO serial number for CHEEZ-IT is 71148066.

What is the registration number for CHEEZ-IT?

CHEEZ-IT is registered under USPTO registration number 151785.

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Updated Sep 23, 2026·22 searches this week

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USPTO Trademark Record

REGISTERED

CHEEZ-IT

SN 71148066·Reg 151785·Filed May 23, 1921

Owner KELLOGG NORTH AMERICA COMPANY LLC

CHEEZ-IT (Serial No. 71148066), Registration No. 151785, is a registered US trademark filed on May 23, 1921 by KELLOGG NORTH AMERICA COMPANY LLC. This trademark covers Class 046 (Class 46).

Section 8/9 declaration window: February 16, 2032

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Mark Intelligence

CHEEZ-IT (Reg. #151785) is a registered US trademark that has been protecting its owner, KELLOGG NORTH AMERICA COMPANY LLC, since 1921. The mark covers Class 046 (Class 46).

FILED

May 23, 1921

SERIAL

71148066

REG#

151785

REGISTERED

Feb 14, 1922

Filing Information

StatusREGISTERED

Filing DateMay 23, 1921

Serial Number71148066

Registration No.151785

Registration DateFeb 14, 1922

Status DateJul 27, 2022

Next RenewalFebruary 16, 2032

Filing Basis & Declarations

Filed as Use ApplicationUse Application CurrentlySection 8 AcceptedSection 15 AcknowledgedTrademark

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 046Class 46

US codes: 046

First use anywhere: Mar 31, 1921

First use in commerce: Mar 31, 1921

This description is as filed with the USPTO and defines the scope of trademark protection.

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Status History

22 events

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

Dec 13, 2023

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Jul 27, 2022

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Jul 27, 2022

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

REGISTERED AND RENEWED (SIXTH RENEWAL - 10 YRS)

Jul 27, 2022

REGISTERED AND RENEWED (SIXTH RENEWAL - 10 YRS)

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Jul 27, 2022

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

TEAS SECTION 8 & 9 RECEIVED

Feb 11, 2022

TEAS SECTION 8 & 9 RECEIVED

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

Feb 14, 2021

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Feb 01, 2016

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Feb 01, 2016

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Sep 30, 2011

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Sep 30, 2011

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

REGISTERED AND RENEWED (FIFTH RENEWAL - 10 YRS)

Sep 30, 2011

REGISTERED AND RENEWED (FIFTH RENEWAL - 10 YRS)

TEAS SECTION 8 & 9 RECEIVED

Sep 16, 2011

TEAS SECTION 8 & 9 RECEIVED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Sep 16, 2011

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Sep 16, 2011

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

CASE FILE IN TICRS

Jan 21, 2009

CASE FILE IN TICRS

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Apr 30, 2002

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

REGISTERED AND RENEWED (FOURTH RENEWAL - 10 YRS)

Apr 30, 2002

REGISTERED AND RENEWED (FOURTH RENEWAL - 10 YRS)

REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED

Feb 14, 2002

REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

Oct 25, 1984

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

REGISTERED AND RENEWED (THIRD RENEWAL - 20 YRS)

Feb 14, 1982

REGISTERED AND RENEWED (THIRD RENEWAL - 20 YRS)

Feb 14, 1982

REGISTERED AND RENEWED (THIRD RENEWAL - 20 YRS)

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