Who owns the DAY VUE trademark?

The DAY VUE trademark is owned by DAY-VUE SUNGLASS COMPANY, INC..

What class is the DAY VUE trademark registered in?

The DAY VUE trademark is registered in Class 026 (Lace, embroidery, ribbons, buttons & haberdashery).

What is the serial number for DAY VUE?

The USPTO serial number for DAY VUE is 72184402.

What is the registration number for DAY VUE?

DAY VUE is registered under USPTO registration number 790679.

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Home Search: DAY VUEDAY VUE #72184402

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DAY

USPTO Trademark Record

REGISTERED

DAY VUE

SN 72184402·Reg 790679·Filed Jan 10, 1964

Owner DAY-VUE SUNGLASS COMPANY, INC.

Lace and embroidery, and haberdashery ribbons and bows; buttons, hooks and eyes, pins and needles; artificial flowers; hair decorations; false hair.

DAY VUE (Serial No. 72184402), Registration No. 790679, is a registered US trademark filed on Jan 10, 1964 by DAY-VUE SUNGLASS COMPANY, INC.. This trademark covers Class 026 (Lace, embroidery, ribbons, buttons & haberdashery).

Section 8/9 declaration window: June 08, 2035

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Mark Intelligence

DAY VUE (Reg. #790679) is a registered US trademark that has been protecting its owner, DAY-VUE SUNGLASS COMPANY, INC., since 1964. The mark covers Class 026 (Lace, embroidery, ribbons, buttons & haberdashery). Goods and services include Lace and embroidery, and haberdashery ribbons and bows; buttons, hooks and eyes, pins and needles; artificial flowers; h....

FILED

Jan 10, 1964

SERIAL

72184402

REG#

790679

REGISTERED

Jun 08, 1965

Filing Information

StatusREGISTERED

Filing DateJan 10, 1964

Serial Number72184402

Registration No.790679

Registration DateJun 08, 1965

Status DateOct 02, 2025

Next RenewalJune 08, 2035

Filing Basis & Declarations

Filed as Use ApplicationUse Application CurrentlySection 8 AcceptedTrademark

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 026Lace, embroidery, ribbons, buttons & haberdashery

US codes: 026

First use anywhere: Oct 30, 1963

First use in commerce: Oct 31, 1963

Lace and embroidery, and haberdashery ribbons and bows; buttons, hooks and eyes, pins and needles; artificial flowers; hair decorations; false hair.

This description is as filed with the USPTO and defines the scope of trademark protection.

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Status History

19 events

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Oct 02, 2025

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Oct 02, 2025

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

REGISTERED AND RENEWED (FOURTH RENEWAL - 10 YRS)

Oct 02, 2025

REGISTERED AND RENEWED (FOURTH RENEWAL - 10 YRS)

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Oct 02, 2025

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

TEAS SECTION 8 & 9 RECEIVED

Jun 09, 2025

TEAS SECTION 8 & 9 RECEIVED

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

Jun 08, 2024

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Nov 01, 2014

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Nov 01, 2014

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

REGISTERED AND RENEWED (THIRD RENEWAL - 10 YRS)

Nov 01, 2014

REGISTERED AND RENEWED (THIRD RENEWAL - 10 YRS)

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Nov 01, 2014

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

TEAS SECTION 8 & 9 RECEIVED

Oct 20, 2014

TEAS SECTION 8 & 9 RECEIVED

ASSIGNED TO PARALEGAL

Jul 20, 2005

ASSIGNED TO PARALEGAL

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Jul 20, 2005

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)

Jul 20, 2005

REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)

PAPER RECEIVED

Jun 20, 2005

PAPER RECEIVED

REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED

Jun 20, 2005

REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED

POST REGISTRATION ACTION MAILED - SEC. 9

Jul 18, 1985

POST REGISTRATION ACTION MAILED - SEC. 9

REGISTERED AND RENEWED (FIRST RENEWAL - 20 YRS)

Jun 08, 1985

REGISTERED AND RENEWED (FIRST RENEWAL - 20 YRS)

REGISTERED - SEC. 9 FILED/CHECK RECORD FOR SEC. 8

Mar 25, 1985

REGISTERED - SEC. 9 FILED/CHECK RECORD FOR SEC. 8

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