Who owns the DE BEERS UNLOCKED trademark?

The DE BEERS UNLOCKED trademark is owned by De Beers UK Limited.

What is the serial number for DE BEERS UNLOCKED?

The USPTO serial number for DE BEERS UNLOCKED is 79390594.

What is the registration number for DE BEERS UNLOCKED?

DE BEERS UNLOCKED is registered under USPTO registration number 7602658.

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Updated Sep 28, 2026·25 searches this week

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DEB

USPTO Trademark Record

REGISTERED

DE BEERS UNLOCKED

Q: What class is the DE BEERS UNLOCKED trademark registered in?

The DE BEERS UNLOCKED trademark is registered in Class 014 (Precious metals, jewelry, clocks & watches), Class 035 (Advertising, business management & retail services).

SN 79390594·Reg 7602658·Filed Nov 16, 2023

Owner De Beers UK Limited

Precious metals and their alloys; jewellery, precious and semi-precious stones; horological and chronometric instruments.; Advertising; business management, organization and administration; office functions.

DE BEERS UNLOCKED (Serial No. 79390594), Registration No. 7602658, is a registered US trademark filed on Nov 16, 2023 by De Beers UK Limited. This trademark covers Class 014 (Precious metals, jewelry, clocks & watches), Class 035 (Advertising, business management & retail services).

early section 8: December 17, 2030

Conflict Analysis

Full conflict analysis for DE BEERS UNLOCKED (SN 79390594) against the USPTO database with detailed risk factor explanations. AI-powered — takes ~1-2 min.

Mark Intelligence

DE BEERS UNLOCKED (Reg. #7602658) is a registered US trademark that has been protecting its owner, De Beers UK Limited, since 2023. The mark covers Class 014 (Precious metals, jewelry, clocks & watches) and Class 035 (Advertising, business management & retail services) respectively. Goods and services include Precious metals and their alloys; jewellery, precious and semi-precious stones; horological and chronometric instruments.... The mark faced 4 opposition proceedings during prosecution.

FILED

Nov 16, 2023

SERIAL

79390594

REG#

7602658

REGISTERED

Dec 17, 2024

Filing Information

StatusREGISTERED

Filing DateNov 16, 2023

Serial Number79390594

Registration No.7602658

Registration DateDec 17, 2024

Status DateDec 17, 2024

Published for OppositionOct 15, 2024

Filing Basis & Declarations

Standard Characters ClaimedTrademark

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 014Precious metals, jewelry, clocks & watches

US codes: 002, 027, 028, 050

Precious metals and their alloys; jewellery, precious and semi-precious stones; horological and chronometric instruments.

Class 035Advertising, business management & retail services

US codes: 100, 101, 102

Advertising; business management, organization and administration; office functions.

This description is as filed with the USPTO and defines the scope of trademark protection.

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Status History

32 events

NOTIFICATION OF POSSIBLE OPPOSITION - PROCESSED BY IB

Aug 15, 2025

NOTIFICATION OF POSSIBLE OPPOSITION - PROCESSED BY IB

NOTIFICATION OF POSSIBLE OPPOSITION CREATED, TO BE SENT TO IB

Jul 28, 2025

NOTIFICATION OF POSSIBLE OPPOSITION CREATED, TO BE SENT TO IB

NOTIFICATION OF POSSIBLE OPPOSITION SENT TO IB

Jul 28, 2025

NOTIFICATION OF POSSIBLE OPPOSITION SENT TO IB

FINAL DECISION TRANSACTION PROCESSED BY IB

Jun 27, 2025

FINAL DECISION TRANSACTION PROCESSED BY IB

FINAL DISPOSITION PROCESSED

Jun 07, 2025

FINAL DISPOSITION PROCESSED

FINAL DISPOSITION NOTICE SENT TO IB

Jun 07, 2025

FINAL DISPOSITION NOTICE SENT TO IB

FINAL DISPOSITION NOTICE CREATED, TO BE SENT TO IB

Mar 18, 2025

FINAL DISPOSITION NOTICE CREATED, TO BE SENT TO IB

REGISTERED-PRINCIPAL REGISTER

Dec 17, 2024

REGISTERED-PRINCIPAL REGISTER

NOTICE OF REGISTRATION CONFIRMATION EMAILED

Dec 17, 2024

NOTICE OF REGISTRATION CONFIRMATION EMAILED

PUBLISHED FOR OPPOSITION

Oct 15, 2024

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Oct 15, 2024

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Sep 25, 2024

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

APPROVED FOR PUB - PRINCIPAL REGISTER

Sep 06, 2024

APPROVED FOR PUB - PRINCIPAL REGISTER

TEAS/EMAIL CORRESPONDENCE ENTERED

Sep 05, 2024

TEAS/EMAIL CORRESPONDENCE ENTERED

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Sep 04, 2024

TEAS CHANGE OF OWNER ADDRESS RECEIVED

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Sep 04, 2024

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Sep 04, 2024

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Sep 04, 2024

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Sep 04, 2024

TEAS CHANGE OF CORRESPONDENCE RECEIVED

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Sep 04, 2024

TEAS RESPONSE TO OFFICE ACTION RECEIVED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Sep 04, 2024

CORRESPONDENCE RECEIVED IN LAW OFFICE

REFUSAL PROCESSED BY IB

Aug 25, 2024

REFUSAL PROCESSED BY IB

REFUSAL PROCESSED BY MPU

Jul 31, 2024

REFUSAL PROCESSED BY MPU

NON-FINAL ACTION MAILED - REFUSAL SENT TO IB

Jul 31, 2024

NON-FINAL ACTION MAILED - REFUSAL SENT TO IB

NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW

Jul 09, 2024

NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW

NON-FINAL ACTION WRITTEN

Jul 08, 2024

NON-FINAL ACTION WRITTEN

ASSIGNED TO EXAMINER

Jun 21, 2024

ASSIGNED TO EXAMINER

APPLICATION FILING RECEIPT MAILED

Apr 24, 2024

APPLICATION FILING RECEIPT MAILED

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Mar 12, 2024

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Mar 12, 2024

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Mar 08, 2024

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

SN ASSIGNED FOR SECT 66A APPL FROM IB

Feb 29, 2024

SN ASSIGNED FOR SECT 66A APPL FROM IB

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