Who owns the DIRECT BENEFITS trademark?

The DIRECT BENEFITS trademark is owned by DIRECT BENEFITS, AN ALERA GROUP AGENCY, LLC.

What is the serial number for DIRECT BENEFITS?

The USPTO serial number for DIRECT BENEFITS is 87659490.

What is the registration number for DIRECT BENEFITS?

DIRECT BENEFITS is registered under USPTO registration number 5528473.

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USPTO Trademark Record

REGISTERED

DIRECT BENEFITS

Q: What class is the DIRECT BENEFITS trademark registered in?

The DIRECT BENEFITS trademark is registered in Class 035 (Advertising, business management & retail services), Class 036 (Insurance, financial & real estate services).

SN 87659490·Reg 5528473·Filed Oct 25, 2017

Owner DIRECT BENEFITS, AN ALERA GROUP AGENCY, LLC

Advertising; business management, organization and administration; office functions.; Financial, monetary and banking services; insurance services; real estate services.

DIRECT BENEFITS (Serial No. 87659490), Registration No. 5528473, is a registered US trademark filed on Oct 25, 2017 by DIRECT BENEFITS, AN ALERA GROUP AGENCY, LLC. This trademark covers Class 035 (Advertising, business management & retail services), Class 036 (Insurance, financial & real estate services).

Section 8/9 declaration window: July 31, 2028

Conflict Analysis

Full conflict analysis for DIRECT BENEFITS (SN 87659490) against the USPTO database with detailed risk factor explanations. AI-powered — takes ~1-2 min.

Mark Intelligence

DIRECT BENEFITS (Reg. #5528473) is a registered US trademark that has been protecting its owner, DIRECT BENEFITS, AN ALERA GROUP AGENCY, LLC, since 2017. The mark covers Class 035 (Advertising, business management & retail services) and Class 036 (Insurance, financial & real estate services) respectively. Goods and services include Advertising; business management, organization and administration; office functions.; Financial, monetary and banking se.... The mark faced 1 opposition proceeding during prosecution.

FILED

Oct 25, 2017

SERIAL

87659490

REG#

5528473

REGISTERED

Jul 31, 2018

Filing Information

StatusREGISTERED

Filing DateOct 25, 2017

Serial Number87659490

Registration No.5528473

Registration DateJul 31, 2018

Status DateDec 19, 2024

Published for OppositionMay 15, 2018

Filing Basis & Declarations

Standard Characters ClaimedFiled as Use ApplicationUse Application CurrentlySection 8 AcceptedSection 15 Acknowledged

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 035Advertising, business management & retail services

US codes: 100, 101, 102

First use anywhere: Jan 01, 2004

First use in commerce: Jan 01, 2004

Advertising; business management, organization and administration; office functions.

Class 036Insurance, financial & real estate services

US codes: 100, 101, 102

First use anywhere: Jan 01, 2004

First use in commerce: Jan 01, 2004

Financial, monetary and banking services; insurance services; real estate services.

This description is as filed with the USPTO and defines the scope of trademark protection.

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Status History

28 events

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Jul 17, 2025

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Jun 04, 2025

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

Dec 19, 2024

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

Dec 19, 2024

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Dec 19, 2024

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

TEAS SECTION 8 & 15 RECEIVED

Jul 19, 2024

TEAS SECTION 8 & 15 RECEIVED

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

Jul 31, 2023

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Dec 22, 2021

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Nov 17, 2021

TEAS CHANGE OF CORRESPONDENCE RECEIVED

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Nov 17, 2021

TEAS CHANGE OF OWNER ADDRESS RECEIVED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Nov 17, 2021

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Nov 17, 2021

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Nov 17, 2021

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

Nov 03, 2021

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

REGISTERED-PRINCIPAL REGISTER

Jul 31, 2018

REGISTERED-PRINCIPAL REGISTER

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

May 15, 2018

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

PUBLISHED FOR OPPOSITION

May 15, 2018

PUBLISHED FOR OPPOSITION

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Apr 25, 2018

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

APPROVED FOR PUB - PRINCIPAL REGISTER

Apr 11, 2018

APPROVED FOR PUB - PRINCIPAL REGISTER

TEAS/EMAIL CORRESPONDENCE ENTERED

Apr 07, 2018

TEAS/EMAIL CORRESPONDENCE ENTERED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Apr 06, 2018

CORRESPONDENCE RECEIVED IN LAW OFFICE

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Apr 06, 2018

TEAS RESPONSE TO OFFICE ACTION RECEIVED

NON-FINAL ACTION E-MAILED

Feb 05, 2018

NON-FINAL ACTION E-MAILED

NOTIFICATION OF NON-FINAL ACTION E-MAILED

Feb 05, 2018

NOTIFICATION OF NON-FINAL ACTION E-MAILED

ASSIGNED TO EXAMINER

Feb 05, 2018

ASSIGNED TO EXAMINER

NON-FINAL ACTION WRITTEN

Feb 05, 2018

NON-FINAL ACTION WRITTEN

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Nov 03, 2017

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

NEW APPLICATION ENTERED

Oct 28, 2017

NEW APPLICATION ENTERED

Other Marks by DIRECT BENEFITS, AN ALERA GROUP AGENCY, LLC

Additional USPTO filings from the same owner.

DEN

DENALI DENTAL

78370017

DIRECT BENEFITS, AN ALERA GROUP AGENCY, LLC

REGISTERED

SPI

SPIRIT DENTAL

78368486

DIRECT BENEFITS, AN ALERA GROUP AGENCY, LLC

REGISTERED

DEN

DENALI VISION

77097674

DIRECT BENEFITS, AN ALERA GROUP AGENCY, LLC

REGISTERED

SPI

SPIRIT VISION

77096034

DIRECT BENEFITS, AN ALERA GROUP AGENCY, LLC

REGISTERED

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