Who owns the EXCELLENCE THROUGH DIVERSITY trademark?

The EXCELLENCE THROUGH DIVERSITY trademark is owned by UNIVERSAL PROTECTION SERVICE, LLC.

What is the serial number for EXCELLENCE THROUGH DIVERSITY?

The USPTO serial number for EXCELLENCE THROUGH DIVERSITY is 75267737.

What is the registration number for EXCELLENCE THROUGH DIVERSITY?

EXCELLENCE THROUGH DIVERSITY is registered under USPTO registration number 2324753.

EXC

USPTO Trademark Record

REGISTERED

EXCELLENCE THROUGH DIVERSITY

Q: What class is the EXCELLENCE THROUGH DIVERSITY trademark registered in?

The EXCELLENCE THROUGH DIVERSITY trademark is registered in Class 035 (Advertising, business management & retail services), Class 037 (Construction, installation & repair services), Class 039 (Transportation, travel & storage services), Class 041 (Education & entertainment services), Class 042 (Scientific, technology & SaaS services).

SN 75267737·Reg 2324753·Filed Mar 31, 1997

Owner UNIVERSAL PROTECTION SERVICE, LLC

Advertising; business management, organization and administration; office functions.; Construction services; installation and repair services; mining extraction, oil and gas drilling.; Transport; packaging and storage of goods; travel arrangement.; Education; providing of training; entertainment; sporting and cultural activities.; Scientific and technological services and research and design relating thereto; industrial analysis, industrial research and industrial design services; quality control and authentication services; design and development of computer hardware and software.

EXCELLENCE THROUGH DIVERSITY (Serial No. 75267737), Registration No. 2324753, is a registered US trademark filed on Mar 31, 1997 by UNIVERSAL PROTECTION SERVICE, LLC. This trademark covers Class 035 (Advertising, business management & retail services), Class 037 (Construction, installation & repair services), Class 039 (Transportation, travel & storage services), Class 041 (Education & entertainment services), Class 042 (Scientific, technology & SaaS services).

Section 8/9 declaration window: March 01, 2030

Mark Intelligence

EXCELLENCE THROUGH DIVERSITY (Reg. #2324753) is a registered US trademark that has been protecting its owner, UNIVERSAL PROTECTION SERVICE, LLC, since 1997. The mark covers Class 035 (Advertising, business management & retail services), Class 037 (Construction, installation & repair services), Class 039 (Transportation, travel & storage services), Class 041 (Education & entertainment services) and Class 042 (Scientific, technology & SaaS services) respectively. Goods and services include Advertising; business management, organization and administration; office functions.; Construction services; installatio.... The mark faced 1 opposition proceeding during prosecution.

FILED

Mar 31, 1997

SERIAL

75267737

REG#

2324753

REGISTERED

Feb 29, 2000

Owner

Applicant

UNIVERSAL PROTECTION SERVICE, LLC

Entity

LLC

State

Address

1551 N. TUSTIN AVENUE, SUITE 650, SANTA ANA, CA, 92705

Country

Attorney

NameCynthia Walden

Law firm

Cynthia Walden Fish & Richardson P.C.

Docket

529930184001

Address

PO Box 1022, Minneapolis, MN 55440-1022, United States

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Filing Information

StatusREGISTERED

Filing DateMar 31, 1997

Serial Number75267737

Registration No.2324753

Registration DateFeb 29, 2000

Status DateDec 05, 2019

Published for OppositionAug 04, 1998

Next RenewalMarch 01, 2030

Mark TypeTypeset (words/letters/numbers)

Attorney Docket529930184001

Status DescriptionLive and registered, renewed

Filing Signals

FILED

1997

YEARS AGO

29y

CLASSES

MADRID FILINGS

—

Opposed 1× during prosecution

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Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 035Advertising, business management & retail services

US codes: 100, 101, 102

First use anywhere: May 13, 1999

First use in commerce: May 13, 1999

Advertising; business management, organization and administration; office functions.

Class 037Construction, installation & repair services

US codes: 100, 103, 106

First use anywhere: May 13, 1999

First use in commerce: May 13, 1999

Construction services; installation and repair services; mining extraction, oil and gas drilling.

Class 039Transportation, travel & storage services

US codes: 100, 105

First use anywhere: May 13, 1999

First use in commerce: May 13, 1999

Transport; packaging and storage of goods; travel arrangement.

Class 041Education & entertainment services

US codes: 100, 101, 107

First use anywhere: May 13, 1999

First use in commerce: May 13, 1999

Education; providing of training; entertainment; sporting and cultural activities.

Class 042Scientific, technology & SaaS services

US codes: 100, 101

First use anywhere: May 13, 1999

First use in commerce: May 13, 1999

Scientific and technological services and research and design relating thereto; industrial analysis, industrial research and industrial design services; quality control and authentication services; design and development of computer hardware and software.

This description is as filed with the USPTO and defines the scope of trademark protection.

Status History

44 events

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Feb 13, 2026

TEAS CHANGE OF OWNER ADDRESS RECEIVED

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Feb 13, 2026

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Feb 13, 2026

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Feb 13, 2026

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Feb 13, 2026

TEAS CHANGE OF CORRESPONDENCE RECEIVED

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Aug 14, 2025

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Mar 06, 2024

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

Jan 31, 2024

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Jun 09, 2021

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

May 12, 2021

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Apr 14, 2021

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Dec 05, 2019

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)

Dec 05, 2019

REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Dec 05, 2019

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED

Oct 17, 2019

TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Oct 17, 2019

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Oct 17, 2019

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Oct 06, 2019

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

POST REGISTRATION ACTION MAILED - SEC. 8 & 9

Oct 06, 2019

POST REGISTRATION ACTION MAILED - SEC. 8 & 9

TEAS SECTION 8 & 9 RECEIVED

Aug 28, 2019

TEAS SECTION 8 & 9 RECEIVED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Aug 28, 2019

TEAS CHANGE OF CORRESPONDENCE RECEIVED

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Aug 05, 2015

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Feb 23, 2010

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

Feb 23, 2010

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

TEAS SECTION 8 & 9 RECEIVED

Feb 18, 2010

TEAS SECTION 8 & 9 RECEIVED

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

May 27, 2006

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

ASSIGNED TO PARALEGAL

May 16, 2006

ASSIGNED TO PARALEGAL

CASE FILE IN TICRS

May 04, 2006

CASE FILE IN TICRS

TEAS SECTION 8 & 15 RECEIVED

Feb 23, 2006

TEAS SECTION 8 & 15 RECEIVED

REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED

Feb 23, 2006

REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED

REGISTERED-PRINCIPAL REGISTER

Feb 29, 2000

REGISTERED-PRINCIPAL REGISTER

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

Dec 02, 1999

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

ASSIGNED TO EXAMINER

Nov 26, 1999

ASSIGNED TO EXAMINER

STATEMENT OF USE PROCESSING COMPLETE

Nov 09, 1999

STATEMENT OF USE PROCESSING COMPLETE

USE AMENDMENT FILED

Oct 22, 1999

USE AMENDMENT FILED

SOU EXTENSION 1 GRANTED

May 25, 1999

SOU EXTENSION 1 GRANTED

SOU EXTENSION 1 FILED

Apr 21, 1999

SOU EXTENSION 1 FILED

NOA MAILED - SOU REQUIRED FROM APPLICANT

Oct 27, 1998

NOA MAILED - SOU REQUIRED FROM APPLICANT

PUBLISHED FOR OPPOSITION

Aug 04, 1998

PUBLISHED FOR OPPOSITION

NOTICE OF PUBLICATION

Jul 03, 1998

NOTICE OF PUBLICATION

APPROVED FOR PUB - PRINCIPAL REGISTER

May 13, 1998

APPROVED FOR PUB - PRINCIPAL REGISTER

EXAMINER'S AMENDMENT MAILED

May 11, 1998

EXAMINER'S AMENDMENT MAILED

NON-FINAL ACTION MAILED

Nov 10, 1997

NON-FINAL ACTION MAILED

ASSIGNED TO EXAMINER

Nov 06, 1997

ASSIGNED TO EXAMINER

EXCELLENCE THROUGH DIVERSITY

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