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sealvo.com · USPTO Trademark Record
https://sealvo.com/find-your-awe-98149138

USPTO Trademark Record
REGISTEREDSN 98149138·Reg 8315514·Filed Aug 24, 2023
Owner Visit Santa Cruz County
Paper and cardboard; printed matter; bookbinding material; photographs; stationery and office requisites, except furniture; adhesives for stationery or household purposes; drawing materials and materials for artists; paintbrushes; instructional and teaching materials; plastic sheets, films and bags for wrapping and packaging; printers' type, printing blocks.; Leather and imitations of leather; animal skins and hides; luggage and carrying bags; umbrellas and parasols; walking sticks; whips, harness and saddlery; collars, leashes and clothing for animals.; Household or kitchen utensils and containers; cookware and tableware, except forks, knives and spoons; combs and sponges; brushes, except paintbrushes; brush-making materials; articles for cleaning purposes; unworked or semi-worked glass, except building glass; glassware, porcelain and earthenware.; Advertising; business management, organization and administration; office functions.
FIND YOUR AWE. (Serial No. 98149138), Registration No. 8315514, is a registered US trademark filed on Aug 24, 2023 by Visit Santa Cruz County. This trademark covers Class 016 (Paper goods, books & stationery), Class 018 (Leather goods, bags & accessories), Class 021 (Household utensils, cookware & glassware), Class 035 (Advertising, business management & retail services).
Full conflict analysis for FIND YOUR AWE. (SN 98149138) against the USPTO database with detailed risk factor explanations. AI-powered — takes ~1-2 min.
FIND YOUR AWE. (Reg. #8315514) is a registered US trademark that has been protecting its owner, Visit Santa Cruz County, since 2023. The mark covers Class 016 (Paper goods, books & stationery), Class 018 (Leather goods, bags & accessories), Class 021 (Household utensils, cookware & glassware) and Class 035 (Advertising, business management & retail services) respectively. Goods and services include Paper and cardboard; printed matter; bookbinding material; photographs; stationery and office requisites, except furnitu.... The mark faced 1 opposition proceeding during prosecution.
FILED
Aug 24, 2023
SERIAL
98149138
REG#
8315514
REGISTERED
Jun 23, 2026
Applicant
Visit Santa Cruz CountyNot Provided
CA
725 Front Street, Suite 200, Santa Cruz, CA, 95060
US
Attorney
Marie Lavalleye COVINGTON & BURLING LLP
046334.00001
ONE CITYCENTER, 850 TENTH STREET NW, WASHINGTON, DC 20001, United States
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FILED
2023
YEARS AGO
3y
CLASSES
4
MADRID FILINGS
—
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CLASSES
4
OFFICE
USPTO
COUNTRY
US
First use anywhere: Jan 01, 2026
First use in commerce: Jan 01, 2026
Paper and cardboard; printed matter; bookbinding material; photographs; stationery and office requisites, except furniture; adhesives for stationery or household purposes; drawing materials and materials for artists; paintbrushes; instructional and teaching materials; plastic sheets, films and bags for wrapping and packaging; printers' type, printing blocks.
First use anywhere: Jan 01, 2026
First use in commerce: Jan 01, 2026
Leather and imitations of leather; animal skins and hides; luggage and carrying bags; umbrellas and parasols; walking sticks; whips, harness and saddlery; collars, leashes and clothing for animals.
First use anywhere: Jan 01, 2026
First use in commerce: Jan 01, 2026
Household or kitchen utensils and containers; cookware and tableware, except forks, knives and spoons; combs and sponges; brushes, except paintbrushes; brush-making materials; articles for cleaning purposes; unworked or semi-worked glass, except building glass; glassware, porcelain and earthenware.
First use anywhere: Dec 22, 2024
First use in commerce: Dec 22, 2024
Advertising; business management, organization and administration; office functions.
This description is as filed with the USPTO and defines the scope of trademark protection.
REGISTERED-PRINCIPAL REGISTER
Jun 23, 2026REGISTERED-PRINCIPAL REGISTER
NOTICE OF REGISTRATION CONFIRMATION EMAILED
Jun 23, 2026NOTICE OF REGISTRATION CONFIRMATION EMAILED
STATEMENT OF USE PROCESSING COMPLETE
Jun 03, 2026STATEMENT OF USE PROCESSING COMPLETE
ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Jun 03, 2026ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Jun 03, 2026NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
TEAS STATEMENT OF USE RECEIVED
Feb 09, 2026TEAS STATEMENT OF USE RECEIVED
USE AMENDMENT FILED
Feb 09, 2026USE AMENDMENT FILED
TEAS CHANGE OF OWNER ADDRESS RECEIVED
Dec 05, 2025TEAS CHANGE OF OWNER ADDRESS RECEIVED
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Dec 05, 2025APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Dec 05, 2025TEAS CHANGE OF CORRESPONDENCE RECEIVED
NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Aug 09, 2025NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
SOU TEAS EXTENSION RECEIVED
Aug 08, 2025SOU TEAS EXTENSION RECEIVED
SOU EXTENSION 2 FILED
Aug 08, 2025SOU EXTENSION 2 FILED
SOU EXTENSION 2 GRANTED
Aug 08, 2025SOU EXTENSION 2 GRANTED
NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Feb 12, 2025NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
SOU TEAS EXTENSION RECEIVED
Feb 11, 2025SOU TEAS EXTENSION RECEIVED
SOU EXTENSION 1 FILED
Feb 11, 2025SOU EXTENSION 1 FILED
SOU EXTENSION 1 GRANTED
Feb 11, 2025SOU EXTENSION 1 GRANTED
NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Aug 13, 2024NOA E-MAILED - SOU REQUIRED FROM APPLICANT
PUBLISHED FOR OPPOSITION
Jun 18, 2024PUBLISHED FOR OPPOSITION
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Jun 18, 2024OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
May 29, 2024NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
APPROVED FOR PUB - PRINCIPAL REGISTER
May 16, 2024APPROVED FOR PUB - PRINCIPAL REGISTER
TEAS RESPONSE TO OFFICE ACTION RECEIVED
May 15, 2024TEAS RESPONSE TO OFFICE ACTION RECEIVED
CORRESPONDENCE RECEIVED IN LAW OFFICE
May 15, 2024CORRESPONDENCE RECEIVED IN LAW OFFICE
TEAS/EMAIL CORRESPONDENCE ENTERED
May 15, 2024TEAS/EMAIL CORRESPONDENCE ENTERED
ASSIGNED TO EXAMINER
Apr 24, 2024ASSIGNED TO EXAMINER
NON-FINAL ACTION WRITTEN
Apr 24, 2024NON-FINAL ACTION WRITTEN
NON-FINAL ACTION E-MAILED
Apr 24, 2024NON-FINAL ACTION E-MAILED
NOTIFICATION OF NON-FINAL ACTION E-MAILED
Apr 24, 2024NOTIFICATION OF NON-FINAL ACTION E-MAILED
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Sep 25, 2023NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
NEW APPLICATION ENTERED
Aug 28, 2023NEW APPLICATION ENTERED
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