Who owns the FIRST THINGS FIRST, I'M FIRST trademark?

The FIRST THINGS FIRST, I'M FIRST trademark is owned by Desb LLC.

What is the serial number for FIRST THINGS FIRST, I'M FIRST?

The USPTO serial number for FIRST THINGS FIRST, I'M FIRST is 99584823.

What is the registration number for FIRST THINGS FIRST, I'M FIRST?

FIRST THINGS FIRST, I'M FIRST is registered under USPTO registration number 8365446.

FIR

USPTO Trademark Record

REGISTERED

FIRST THINGS FIRST, I'M FIRST

Q: What class is the FIRST THINGS FIRST, I'M FIRST trademark registered in?

The FIRST THINGS FIRST, I'M FIRST trademark is registered in Class 035 (Advertising, business management & retail services), Class 041 (Education & entertainment services).

SN 99584823·Reg 8365446·Filed Jan 08, 2026

Owner Desb LLC

Advertising; business management, organization and administration; office functions.; Education; providing of training; entertainment; sporting and cultural activities.

FIRST THINGS FIRST, I'M FIRST (Serial No. 99584823), Registration No. 8365446, is a registered US trademark filed on Jan 08, 2026 by Desb LLC. This trademark covers Class 035 (Advertising, business management & retail services), Class 041 (Education & entertainment services).

early section 8: July 28, 2032

Mark Intelligence

FIRST THINGS FIRST, I'M FIRST (Reg. #8365446) is a registered US trademark that has been protecting its owner, Desb LLC, since 2026. The mark covers Class 035 (Advertising, business management & retail services) and Class 041 (Education & entertainment services) respectively. Goods and services include Advertising; business management, organization and administration; office functions.; Education; providing of training; .... The mark faced 1 opposition proceeding during prosecution.

FILED

Jan 08, 2026

SERIAL

99584823

REG#

8365446

REGISTERED

Jul 28, 2026

Owner

Applicant

Desb LLC

Entity

LLC

State

Address

Po Box 52, Buchanan, MI, 49107

Country

Attorney

NameSydney Landry Grady

Law firm

Sydney Landry Grady LZ Legal Services, LLC

Docket

E587067318

Address

2828 N. Central Ave, PMB #1510, Phoenix, AZ 85004, United States

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Filing Information

StatusREGISTERED

Filing DateJan 08, 2026

Serial Number99584823

Registration No.8365446

Registration DateJul 28, 2026

Status DateJul 28, 2026

Published for OppositionJun 09, 2026

Mark TypeStandard characters

Attorney DocketE587067318

Status DescriptionLive and registered

Filing Signals

FILED

2026

YEARS AGO

CLASSES

MADRID FILINGS

—

Opposed 1× during prosecution

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Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 035Advertising, business management & retail services

US codes: 100, 101, 102

First use anywhere: Aug 14, 2024

First use in commerce: Aug 14, 2024

Advertising; business management, organization and administration; office functions.

Class 041Education & entertainment services

US codes: 100, 101, 107

First use anywhere: Aug 14, 2024

First use in commerce: Aug 14, 2024

Education; providing of training; entertainment; sporting and cultural activities.

This description is as filed with the USPTO and defines the scope of trademark protection.

Status History

10 events

REGISTERED-PRINCIPAL REGISTER

Jul 28, 2026

REGISTERED-PRINCIPAL REGISTER

NOTICE OF REGISTRATION CONFIRMATION EMAILED

Jul 28, 2026

NOTICE OF REGISTRATION CONFIRMATION EMAILED

PUBLISHED FOR OPPOSITION

Jun 09, 2026

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Jun 09, 2026

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Jun 03, 2026

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

APPROVED FOR PUB - PRINCIPAL REGISTER

May 11, 2026

APPROVED FOR PUB - PRINCIPAL REGISTER

ASSIGNED TO EXAMINER

May 07, 2026

ASSIGNED TO EXAMINER

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Apr 28, 2026

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

NEW APPLICATION ENTERED

Jan 08, 2026

NEW APPLICATION ENTERED

APPLICATION FILING RECEIPT MAILED

Jan 08, 2026

APPLICATION FILING RECEIPT MAILED

FIRST THINGS FIRST, I'M FIRST

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Other Marks in Class 035 — Advertising, business management & retail services

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