Who owns the FIRSTCHOICE trademark?

The FIRSTCHOICE trademark is owned by M. Geller, Ltd..

What class is the FIRSTCHOICE trademark registered in?

The FIRSTCHOICE trademark is registered in Class 014 (Precious metals, jewelry, clocks & watches).

What is the serial number for FIRSTCHOICE?

The USPTO serial number for FIRSTCHOICE is 85609435.

What is the registration number for FIRSTCHOICE?

FIRSTCHOICE is registered under USPTO registration number 4467123.

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Updated Sep 26, 2026·14 searches this week

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USPTO Trademark Record

REGISTERED

FIRSTCHOICE

SN 85609435·Reg 4467123·Filed Apr 26, 2012

Owner M. Geller, Ltd.

Precious metals and their alloys; jewellery, precious and semi-precious stones; horological and chronometric instruments.

FIRSTCHOICE (Serial No. 85609435), Registration No. 4467123, is a registered US trademark filed on Apr 26, 2012 by M. Geller, Ltd.. This trademark covers Class 014 (Precious metals, jewelry, clocks & watches).

Section 8/9 declaration window: January 16, 2034

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FIRSTCHOICE (Reg. #4467123) is a registered US trademark that has been protecting its owner, M. Geller, Ltd., since 2012. The mark covers Class 014 (Precious metals, jewelry, clocks & watches). Goods and services include Precious metals and their alloys; jewellery, precious and semi-precious stones; horological and chronometric instruments.... The mark faced 1 opposition proceeding during prosecution.

FILED

Apr 26, 2012

SERIAL

85609435

REG#

4467123

REGISTERED

Jan 14, 2014

Filing Information

StatusREGISTERED

Filing DateApr 26, 2012

Serial Number85609435

Registration No.4467123

Registration DateJan 14, 2014

Status DateApr 26, 2024

Published for OppositionSep 25, 2012

Filing Basis & Declarations

Standard Characters ClaimedUse Application CurrentlySection 8 AcceptedSection 15 AcknowledgedTrademark

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 014Precious metals, jewelry, clocks & watches

US codes: 002, 027, 028, 050

First use anywhere: Dec 31, 2012

First use in commerce: Dec 31, 2012

Precious metals and their alloys; jewellery, precious and semi-precious stones; horological and chronometric instruments.

This description is as filed with the USPTO and defines the scope of trademark protection.

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Status History

41 events

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Apr 26, 2024

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Apr 26, 2024

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

Apr 26, 2024

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Apr 26, 2024

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

TEAS SECTION 8 & 9 RECEIVED

Dec 28, 2023

TEAS SECTION 8 & 9 RECEIVED

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

Jan 14, 2023

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

Apr 21, 2019

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Apr 20, 2019

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

Apr 20, 2019

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

TEAS SECTION 8 & 15 RECEIVED

Mar 18, 2019

TEAS SECTION 8 & 15 RECEIVED

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

Jan 14, 2019

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

REGISTERED-PRINCIPAL REGISTER

Jan 14, 2014

REGISTERED-PRINCIPAL REGISTER

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

Dec 13, 2013

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

LAW OFFICE REGISTRATION REVIEW COMPLETED

Dec 12, 2013

LAW OFFICE REGISTRATION REVIEW COMPLETED

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

Dec 10, 2013

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

TEAS PETITION TO REVIVE RECEIVED

Dec 09, 2013

TEAS PETITION TO REVIVE RECEIVED

PETITION TO REVIVE-GRANTED

Dec 09, 2013

PETITION TO REVIVE-GRANTED

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Dec 09, 2013

TEAS RESPONSE TO OFFICE ACTION RECEIVED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Dec 09, 2013

CORRESPONDENCE RECEIVED IN LAW OFFICE

TEAS/EMAIL CORRESPONDENCE ENTERED

Dec 09, 2013

TEAS/EMAIL CORRESPONDENCE ENTERED

NOTICE OF REVIVAL - E-MAILED

Dec 09, 2013

NOTICE OF REVIVAL - E-MAILED

ABANDONMENT - FAILURE TO RESPOND OR LATE RESPONSE

Oct 07, 2013

ABANDONMENT - FAILURE TO RESPOND OR LATE RESPONSE

ABANDONMENT NOTICE MAILED - FAILURE TO RESPOND

Oct 07, 2013

ABANDONMENT NOTICE MAILED - FAILURE TO RESPOND

AMENDMENT/PETITION AFTER APPROVAL FOR PUB ENTERED

Sep 25, 2013

AMENDMENT/PETITION AFTER APPROVAL FOR PUB ENTERED

ASSIGNED TO LIE

Sep 18, 2013

ASSIGNED TO LIE

TEAS POST PUBLICATION AMENDMENT RECEIVED

Sep 11, 2013

TEAS POST PUBLICATION AMENDMENT RECEIVED

SU - NON-FINAL ACTION - WRITTEN

Mar 11, 2013

SU - NON-FINAL ACTION - WRITTEN

NON-FINAL ACTION E-MAILED

Mar 11, 2013

NON-FINAL ACTION E-MAILED

NOTIFICATION OF NON-FINAL ACTION E-MAILED

Mar 11, 2013

NOTIFICATION OF NON-FINAL ACTION E-MAILED

STATEMENT OF USE PROCESSING COMPLETE

Mar 08, 2013

STATEMENT OF USE PROCESSING COMPLETE

CASE ASSIGNED TO INTENT TO USE PARALEGAL

Mar 06, 2013

CASE ASSIGNED TO INTENT TO USE PARALEGAL

USE AMENDMENT FILED

Feb 20, 2013

USE AMENDMENT FILED

TEAS STATEMENT OF USE RECEIVED

Feb 20, 2013

TEAS STATEMENT OF USE RECEIVED

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

Nov 20, 2012

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

PUBLISHED FOR OPPOSITION

Sep 25, 2012

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Sep 25, 2012

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Sep 05, 2012

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

APPROVED FOR PUB - PRINCIPAL REGISTER

Aug 15, 2012

APPROVED FOR PUB - PRINCIPAL REGISTER

ASSIGNED TO EXAMINER

Aug 14, 2012

ASSIGNED TO EXAMINER

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

May 08, 2012

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

NEW APPLICATION ENTERED

Apr 30, 2012

NEW APPLICATION ENTERED

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BRI

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ABANDONED

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