Who owns the HOW IT HAPPENS trademark?

The HOW IT HAPPENS trademark is owned by The Regents of the University of California.

What class is the HOW IT HAPPENS trademark registered in?

The HOW IT HAPPENS trademark is registered in Class 016 (Paper goods, books & stationery).

What is the serial number for HOW IT HAPPENS?

The USPTO serial number for HOW IT HAPPENS is 76976970.

What is the registration number for HOW IT HAPPENS?

HOW IT HAPPENS is registered under USPTO registration number 2909152.

HOW

USPTO Trademark Record

REGISTERED

HOW IT HAPPENS

SN 76976970·Reg 2909152·Filed Oct 03, 2002

Owner The Regents of the University of California

Paper and cardboard; printed matter; bookbinding material; photographs; stationery and office requisites, except furniture; adhesives for stationery or household purposes; drawing materials and materials for artists; paintbrushes; instructional and teaching materials; plastic sheets, films and bags for wrapping and packaging; printers' type, printing blocks.

HOW IT HAPPENS (Serial No. 76976970), Registration No. 2909152, is a registered US trademark filed on Oct 03, 2002 by The Regents of the University of California. This trademark covers Class 016 (Paper goods, books & stationery).

Section 8/9 declaration window: December 07, 2034

Mark Intelligence

HOW IT HAPPENS (Reg. #2909152) is a registered US trademark that has been protecting its owner, The Regents of the University of California, since 2002. The mark covers Class 016 (Paper goods, books & stationery). Goods and services include Paper and cardboard; printed matter; bookbinding material; photographs; stationery and office requisites, except furnitu.... The mark faced 1 opposition proceeding during prosecution.

FILED

Oct 03, 2002

SERIAL

76976970

REG#

2909152

REGISTERED

Dec 07, 2004

Owner

Applicant

The Regents of the University of California

Entity

Not Provided

State

Address

1111 Franklin Street, 8th Floor, Oakland, CA, 94607

Country

Attorney

NameRaffi Zerounian

Law firm

Raffi Zerounian Hanson Bridgett LLP

Address

425 Market Street, 26th Floor, San Francisco, CA 94619, United States

Get pre-filing clearance

AI attorney analyzes your proposed mark against USPTO — Go/No-Go verdict, class-by-class risks, and strategy recommendations.

Run clearance

Filing Information

StatusREGISTERED

Filing DateOct 03, 2002

Serial Number76976970

Registration No.2909152

Registration DateDec 07, 2004

Status DateApr 23, 2025

Published for OppositionNov 04, 2003

Next RenewalDecember 07, 2034

Mark TypeTypeset (words/letters/numbers)

Status DescriptionLive and registered, renewed

Filing Signals

FILED

2002

YEARS AGO

24y

CLASSES

MADRID FILINGS

—

Opposed 1× during prosecution

Search 15M+ trademarks

Free USPTO lookups by name, owner, or serial number. No account needed.

Search now

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 016Paper goods, books & stationery

US codes: 002, 005, 022, 023, 029, 037, 038, 050

First use anywhere: Jun 09, 1987

First use in commerce: Jun 09, 1987

This description is as filed with the USPTO and defines the scope of trademark protection.

Status History

48 events

NOTICE OF UPDATED REGISTRATION CONFIRMATION EMAILED

May 13, 2025

NOTICE OF UPDATED REGISTRATION CONFIRMATION EMAILED

CORRECTION UNDER SECTION 7 - PROCESSED

Apr 23, 2025

CORRECTION UNDER SECTION 7 - PROCESSED

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Apr 23, 2025

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)

Apr 23, 2025

REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Apr 23, 2025

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Apr 21, 2025

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Dec 10, 2024

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Dec 10, 2024

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Dec 10, 2024

TEAS CHANGE OF CORRESPONDENCE RECEIVED

TEAS SECTION 7 REQUEST RECEIVED

Dec 05, 2024

TEAS SECTION 7 REQUEST RECEIVED

TEAS SECTION 8 & 9 RECEIVED

Dec 05, 2024

TEAS SECTION 8 & 9 RECEIVED

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

Dec 07, 2023

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Dec 27, 2014

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

Dec 27, 2014

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Dec 27, 2014

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Dec 26, 2014

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

TEAS SECTION 8 & 9 RECEIVED

Dec 05, 2014

TEAS SECTION 8 & 9 RECEIVED

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Dec 18, 2010

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

Dec 18, 2010

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

TEAS SECTION 8 & 15 RECEIVED

Dec 02, 2010

TEAS SECTION 8 & 15 RECEIVED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Jun 21, 2006

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Jun 21, 2006

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

REGISTERED-PRINCIPAL REGISTER

Dec 07, 2004

REGISTERED-PRINCIPAL REGISTER

LAW OFFICE REGISTRATION REVIEW COMPLETED

Sep 30, 2004

LAW OFFICE REGISTRATION REVIEW COMPLETED

ASSIGNED TO LIE

Sep 30, 2004

ASSIGNED TO LIE

SU-EXAMINER'S AMENDMENT WRITTEN

Sep 23, 2004

SU-EXAMINER'S AMENDMENT WRITTEN

EXAMINERS AMENDMENT E-MAILED

Sep 23, 2004

EXAMINERS AMENDMENT E-MAILED

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

Sep 23, 2004

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

NON-FINAL ACTION MAILED

Aug 30, 2004

NON-FINAL ACTION MAILED

NON-FINAL ACTION E-MAILED

Aug 28, 2004

NON-FINAL ACTION E-MAILED

DIVISIONAL PROCESSING COMPLETE

Jul 21, 2004

DIVISIONAL PROCESSING COMPLETE

SOU EXTENSION 1 GRANTED

Jul 21, 2004

SOU EXTENSION 1 GRANTED

STATEMENT OF USE PROCESSING COMPLETE

Jul 21, 2004

STATEMENT OF USE PROCESSING COMPLETE

SOU EXTENSION 1 FILED

Jul 20, 2004

SOU EXTENSION 1 FILED

USE AMENDMENT FILED

Jul 20, 2004

USE AMENDMENT FILED

TEAS AMENDMENT OF USE RECEIVED

Jul 20, 2004

TEAS AMENDMENT OF USE RECEIVED

SOU TEAS EXTENSION RECEIVED

Jul 20, 2004

SOU TEAS EXTENSION RECEIVED

DIVISIONAL REQUEST RECEIVED

Jul 13, 2004

DIVISIONAL REQUEST RECEIVED

CASE FILE IN TICRS

Jun 18, 2004

CASE FILE IN TICRS

NOA MAILED - SOU REQUIRED FROM APPLICANT

Jan 27, 2004

NOA MAILED - SOU REQUIRED FROM APPLICANT

PUBLISHED FOR OPPOSITION

Nov 04, 2003

PUBLISHED FOR OPPOSITION

NOTICE OF PUBLICATION

Oct 15, 2003

NOTICE OF PUBLICATION

APPROVED FOR PUB - PRINCIPAL REGISTER

Sep 10, 2003

APPROVED FOR PUB - PRINCIPAL REGISTER

EXAMINERS AMENDMENT E-MAILED

Aug 29, 2003

EXAMINERS AMENDMENT E-MAILED

EXAMINERS AMENDMENT MAILED

Aug 29, 2003

EXAMINERS AMENDMENT MAILED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Apr 02, 2003

TEAS CHANGE OF CORRESPONDENCE RECEIVED

ASSIGNED TO EXAMINER

Feb 21, 2003

ASSIGNED TO EXAMINER

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Dec 13, 2002

TEAS CHANGE OF CORRESPONDENCE RECEIVED

HOW IT HAPPENS

Get pre-filing clearance

Search 15M+ trademarks

Run a conflict check

Other Marks by The Regents of the University of California

Other Marks in Class 016 — Paper goods, books & stationery

Other Marks by Raffi Zerounian

Resources

Company