Who owns the IT'S ALL ABOUT CHOICES trademark?

The IT'S ALL ABOUT CHOICES trademark is owned by It's All About Choices, LLC.

What class is the IT'S ALL ABOUT CHOICES trademark registered in?

The IT'S ALL ABOUT CHOICES trademark is registered in Class 044 (Medical, veterinary & beauty care services).

What is the serial number for IT'S ALL ABOUT CHOICES?

The USPTO serial number for IT'S ALL ABOUT CHOICES is 87255000.

What is the registration number for IT'S ALL ABOUT CHOICES?

IT'S ALL ABOUT CHOICES is registered under USPTO registration number 5244837.

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Updated Sep 29, 2026·22 searches this week

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ITS

USPTO Trademark Record

REGISTERED

IT'S ALL ABOUT CHOICES

SN 87255000·Reg 5244837·Filed Dec 02, 2016

Owner It's All About Choices, LLC

Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, aquaculture, horticulture and forestry services.

IT'S ALL ABOUT CHOICES (Serial No. 87255000), Registration No. 5244837, is a registered US trademark filed on Dec 02, 2016 by It's All About Choices, LLC. This trademark covers Class 044 (Medical, veterinary & beauty care services).

renewal 10y period: July 19, 2027292 days remaining

Conflict Analysis

Full conflict analysis for IT'S ALL ABOUT CHOICES (SN 87255000) against the USPTO database with detailed risk factor explanations. AI-powered — takes ~1-2 min.

Mark Intelligence

IT'S ALL ABOUT CHOICES (Reg. #5244837) is a registered US trademark that has been protecting its owner, It's All About Choices, LLC, since 2016. The mark covers Class 044 (Medical, veterinary & beauty care services). Goods and services include Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, aquaculture, h.... The mark faced 1 opposition proceeding during prosecution.

FILED

Dec 02, 2016

SERIAL

87255000

REG#

5244837

REGISTERED

Jul 18, 2017

Filing Information

StatusREGISTERED

Filing DateDec 02, 2016

Serial Number87255000

Registration No.5244837

Registration DateJul 18, 2017

Status DateMay 20, 2023

Published for OppositionMay 02, 2017

Filing Basis & Declarations

Standard Characters ClaimedFiled as Use ApplicationUse Application CurrentlySection 8 Accepted

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 044Medical, veterinary & beauty care services

US codes: 100, 101

First use anywhere: May 22, 2013

First use in commerce: May 22, 2013

Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, aquaculture, horticulture and forestry services.

This description is as filed with the USPTO and defines the scope of trademark protection.

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Status History

32 events

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

Jul 18, 2026

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

TEAS WITHDRAWAL OF ATTORNEY RECEIVED

Jun 30, 2025

TEAS WITHDRAWAL OF ATTORNEY RECEIVED

WITHDRAWAL OF ATTORNEY GRANTED

Jun 30, 2025

WITHDRAWAL OF ATTORNEY GRANTED

REGISTERED - SEC. 8 (6-YR) ACCEPTED

May 20, 2023

REGISTERED - SEC. 8 (6-YR) ACCEPTED

NOTICE OF ACCEPTANCE OF SEC. 8 - E-MAILED

May 20, 2023

NOTICE OF ACCEPTANCE OF SEC. 8 - E-MAILED

TEAS SECTION 8 RECEIVED

Mar 02, 2023

TEAS SECTION 8 RECEIVED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Feb 27, 2023

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Feb 27, 2023

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Feb 27, 2023

TEAS CHANGE OF CORRESPONDENCE RECEIVED

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

Jul 18, 2022

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Feb 04, 2019

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Feb 04, 2019

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

REGISTERED-PRINCIPAL REGISTER

Jul 18, 2017

REGISTERED-PRINCIPAL REGISTER

PUBLISHED FOR OPPOSITION

May 02, 2017

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

May 02, 2017

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Apr 12, 2017

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

LAW OFFICE PUBLICATION REVIEW COMPLETED

Mar 24, 2017

LAW OFFICE PUBLICATION REVIEW COMPLETED

ASSIGNED TO LIE

Mar 18, 2017

ASSIGNED TO LIE

EXAMINERS AMENDMENT -WRITTEN

Mar 02, 2017

EXAMINERS AMENDMENT -WRITTEN

EXAMINERS AMENDMENT E-MAILED

Mar 02, 2017

EXAMINERS AMENDMENT E-MAILED

NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED

Mar 02, 2017

NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED

EXAMINER'S AMENDMENT ENTERED

Mar 02, 2017

EXAMINER'S AMENDMENT ENTERED

APPROVED FOR PUB - PRINCIPAL REGISTER

Mar 02, 2017

APPROVED FOR PUB - PRINCIPAL REGISTER

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Feb 15, 2017

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Feb 15, 2017

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

NON-FINAL ACTION WRITTEN

Dec 21, 2016

NON-FINAL ACTION WRITTEN

NON-FINAL ACTION E-MAILED

Dec 21, 2016

NON-FINAL ACTION E-MAILED

NOTIFICATION OF NON-FINAL ACTION E-MAILED

Dec 21, 2016

NOTIFICATION OF NON-FINAL ACTION E-MAILED

ASSIGNED TO EXAMINER

Dec 19, 2016

ASSIGNED TO EXAMINER

NOTICE OF PSEUDO MARK E-MAILED

Dec 08, 2016

NOTICE OF PSEUDO MARK E-MAILED

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Dec 07, 2016

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

NEW APPLICATION ENTERED

Dec 06, 2016

NEW APPLICATION ENTERED

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