Who owns the IT'S SHAMPOO. BUT BETTER trademark?

The IT'S SHAMPOO. BUT BETTER trademark is owned by Kitsch LLC.

What class is the IT'S SHAMPOO. BUT BETTER trademark registered in?

The IT'S SHAMPOO. BUT BETTER trademark is registered in Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations).

What is the serial number for IT'S SHAMPOO. BUT BETTER?

The USPTO serial number for IT'S SHAMPOO. BUT BETTER is 99374365.

What is the registration number for IT'S SHAMPOO. BUT BETTER?

IT'S SHAMPOO. BUT BETTER is registered under USPTO registration number 8211945.

ITS

USPTO Trademark Record

REGISTERED

IT'S SHAMPOO. BUT BETTER

SN 99374365·Reg 8211945·Filed Sep 04, 2025

Owner Kitsch LLC

Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other substances for laundry use; cleaning, polishing and abrasive preparations.

IT'S SHAMPOO. BUT BETTER (Serial No. 99374365), Registration No. 8211945, is a registered US trademark filed on Sep 04, 2025 by Kitsch LLC. This trademark covers Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations).

early section 8: April 14, 2032

Mark Intelligence

IT'S SHAMPOO. BUT BETTER (Reg. #8211945) is a registered US trademark that has been protecting its owner, Kitsch LLC, since 2025. The mark covers Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations). Goods and services include Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other.... The mark faced 1 opposition proceeding during prosecution.

FILED

Sep 04, 2025

SERIAL

99374365

REG#

8211945

REGISTERED

Apr 14, 2026

Owner

Applicant

Kitsch LLC

Entity

LLC

State

Address

5301 Rosewood Avenue, Los Angeles, CA, 90004

Country

Attorney

Law firm

Kitsch LLC

Address

5301 Rosewood Avenue, Los Angeles, CA 90004, United States

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Filing Information

StatusREGISTERED

Filing DateSep 04, 2025

Serial Number99374365

Registration No.8211945

Registration DateApr 14, 2026

Status DateApr 14, 2026

Published for OppositionFeb 24, 2026

Mark TypeStandard characters

Status DescriptionLive and registered

Filing Signals

FILED

2025

YEARS AGO

CLASSES

MADRID FILINGS

—

Opposed 1× during prosecution

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Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 003Non-medicated cosmetics, toiletry preparations & cleaning preparations

US codes: 001, 004, 006, 050, 051, 052

First use anywhere: Dec 26, 2023

First use in commerce: Dec 26, 2023

Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other substances for laundry use; cleaning, polishing and abrasive preparations.

This description is as filed with the USPTO and defines the scope of trademark protection.

Status History

16 events

REGISTERED-PRINCIPAL REGISTER

Apr 14, 2026

REGISTERED-PRINCIPAL REGISTER

NOTICE OF REGISTRATION CONFIRMATION EMAILED

Apr 14, 2026

NOTICE OF REGISTRATION CONFIRMATION EMAILED

PUBLISHED FOR OPPOSITION

Feb 24, 2026

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Feb 24, 2026

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Feb 18, 2026

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

APPROVED FOR PUB - PRINCIPAL REGISTER

Jan 30, 2026

APPROVED FOR PUB - PRINCIPAL REGISTER

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Jan 28, 2026

TEAS RESPONSE TO OFFICE ACTION RECEIVED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Jan 28, 2026

CORRESPONDENCE RECEIVED IN LAW OFFICE

TEAS/EMAIL CORRESPONDENCE ENTERED

Jan 28, 2026

TEAS/EMAIL CORRESPONDENCE ENTERED

NON-FINAL ACTION WRITTEN

Jan 27, 2026

NON-FINAL ACTION WRITTEN

NON-FINAL ACTION E-MAILED

Jan 27, 2026

NON-FINAL ACTION E-MAILED

NOTIFICATION OF NON-FINAL ACTION E-MAILED

Jan 27, 2026

NOTIFICATION OF NON-FINAL ACTION E-MAILED

ASSIGNED TO EXAMINER

Jan 26, 2026

ASSIGNED TO EXAMINER

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Jan 24, 2026

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

NEW APPLICATION ENTERED

Sep 04, 2025

NEW APPLICATION ENTERED

APPLICATION FILING RECEIPT MAILED

Sep 04, 2025

APPLICATION FILING RECEIPT MAILED

IT'S SHAMPOO. BUT BETTER

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Other Marks by Kitsch LLC

Other Marks in Class 003 — Non-medicated cosmetics, toiletry preparations & cleaning preparations

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