Who owns the IT'S WHAT'S BENEATH THAT COUNTS trademark?

The IT'S WHAT'S BENEATH THAT COUNTS trademark is owned by 0912139 B.C. Ltd..

What class is the IT'S WHAT'S BENEATH THAT COUNTS trademark registered in?

The IT'S WHAT'S BENEATH THAT COUNTS trademark is registered in Class 025 (Clothing, footwear & headgear).

What is the serial number for IT'S WHAT'S BENEATH THAT COUNTS?

The USPTO serial number for IT'S WHAT'S BENEATH THAT COUNTS is 79291054.

What is the registration number for IT'S WHAT'S BENEATH THAT COUNTS?

IT'S WHAT'S BENEATH THAT COUNTS is registered under USPTO registration number 6398929.

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ITS

USPTO Trademark Record

ABANDONED

IT'S WHAT'S BENEATH THAT COUNTS

SN 79291054·Reg 6398929·Filed Jun 18, 2020

Owner 0912139 B.C. Ltd.

Clothing, footwear, headwear.

IT'S WHAT'S BENEATH THAT COUNTS (Serial No. 79291054), Registration No. 6398929, is a abandoned US trademark filed on Jun 18, 2020 by 0912139 B.C. Ltd.. This trademark covers Class 025 (Clothing, footwear & headgear).

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Full conflict analysis for IT'S WHAT'S BENEATH THAT COUNTS (SN 79291054) against the USPTO database with detailed risk factor explanations. AI-powered — takes ~1-2 min.

Mark Intelligence

IT'S WHAT'S BENEATH THAT COUNTS (Reg. #6398929) is an abandoned US trademark that was filed in 2020 but has since been abandoned. The mark covers Class 025 (Clothing, footwear & headgear). Goods and services include Clothing, footwear, headwear.. The mark faced 3 opposition proceedings during prosecution.

FILED

Jun 18, 2020

SERIAL

79291054

REG#

6398929

REGISTERED

Jun 29, 2021

Filing Information

StatusABANDONED

Filing DateJun 18, 2020

Serial Number79291054

Registration No.6398929

Registration DateJun 29, 2021

Status DateJul 18, 2025

Published for OppositionApr 13, 2021

Filing Basis & Declarations

Standard Characters ClaimedTrademark

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 025Clothing, footwear & headgear

US codes: 022, 039

Clothing, footwear, headwear.

This description is as filed with the USPTO and defines the scope of trademark protection.

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Status History

26 events

DEATH OF INTERNATIONAL REGISTRATION

May 03, 2025

DEATH OF INTERNATIONAL REGISTRATION

NOTIFICATION OF EFFECT OF CANCELLATION OF INTL REG E-MAILED

May 03, 2025

NOTIFICATION OF EFFECT OF CANCELLATION OF INTL REG E-MAILED

FINAL DECISION TRANSACTION PROCESSED BY IB

Nov 08, 2021

FINAL DECISION TRANSACTION PROCESSED BY IB

FINAL DISPOSITION NOTICE SENT TO IB

Oct 20, 2021

FINAL DISPOSITION NOTICE SENT TO IB

FINAL DISPOSITION PROCESSED

Oct 15, 2021

FINAL DISPOSITION PROCESSED

FINAL DISPOSITION NOTICE CREATED, TO BE SENT TO IB

Sep 29, 2021

FINAL DISPOSITION NOTICE CREATED, TO BE SENT TO IB

REGISTERED-PRINCIPAL REGISTER

Jun 29, 2021

REGISTERED-PRINCIPAL REGISTER

PUBLISHED FOR OPPOSITION

Apr 13, 2021

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Apr 13, 2021

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION PROCESSED BY IB

Apr 12, 2021

NOTIFICATION PROCESSED BY IB

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Mar 24, 2021

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

NOTICE OF START OF OPPOSITION PERIOD CREATED, TO BE SENT TO IB

Mar 24, 2021

NOTICE OF START OF OPPOSITION PERIOD CREATED, TO BE SENT TO IB

NOTIFICATION OF POSSIBLE OPPOSITION SENT TO IB

Mar 24, 2021

NOTIFICATION OF POSSIBLE OPPOSITION SENT TO IB

APPROVED FOR PUB - PRINCIPAL REGISTER

Mar 09, 2021

APPROVED FOR PUB - PRINCIPAL REGISTER

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Mar 08, 2021

TEAS RESPONSE TO OFFICE ACTION RECEIVED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Mar 08, 2021

CORRESPONDENCE RECEIVED IN LAW OFFICE

TEAS/EMAIL CORRESPONDENCE ENTERED

Mar 08, 2021

TEAS/EMAIL CORRESPONDENCE ENTERED

REFUSAL PROCESSED BY IB

Nov 02, 2020

REFUSAL PROCESSED BY IB

REFUSAL PROCESSED BY MPU

Oct 15, 2020

REFUSAL PROCESSED BY MPU

NON-FINAL ACTION MAILED - REFUSAL SENT TO IB

Oct 15, 2020

NON-FINAL ACTION MAILED - REFUSAL SENT TO IB

NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW

Sep 24, 2020

NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW

NON-FINAL ACTION WRITTEN

Sep 23, 2020

NON-FINAL ACTION WRITTEN

ASSIGNED TO EXAMINER

Sep 22, 2020

ASSIGNED TO EXAMINER

APPLICATION FILING RECEIPT MAILED

Aug 11, 2020

APPLICATION FILING RECEIPT MAILED

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Aug 07, 2020

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

SN ASSIGNED FOR SECT 66A APPL FROM IB

Aug 06, 2020

SN ASSIGNED FOR SECT 66A APPL FROM IB

Other Marks by 0912139 B.C. Ltd.

Additional USPTO filings from the same owner.

COM

COMFORT BY NATURE

97380286

0912139 B.C. Ltd.

REGISTERED

BN3

BN3TH

87534131

0912139 B.C. Ltd.

REGISTERED

THE

THE COMFORT TO LEAVE YOUR COMFORT ZONE

88031984

0912139 B.C. Ltd.

REGISTERED

MYP

MYPAKAGE

85220188

0912139 B.C. LTD.

ABANDONED

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