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sealvo.com · USPTO Trademark Record
https://sealvo.com/keep-it-real-98064546

Scientific, research, navigation, surveying, photographic, cinematographic, audiovisual, optical, weighing, measuring, signalling, detecting, testing, inspecting, life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling the distribution or use of electricity; apparatus and instruments for recording, transmitting, reproducing or processing sound, images or data; recorded and downloadable multimedia files, computer software, blank digital or analogue recording and storage media; mechanisms for coin-operated apparatus; cash registers, calculating devices; computers and computer peripheral devices; diving suits, divers' masks, ear plugs for divers, nose clips for divers, gloves for divers, breathing apparatus for underwater swimming; fire-extinguishing apparatus.; Scientific and technological services and research and design relating thereto; industrial analysis, industrial research and industrial design services; quality control and authentication services; design and development of computer hardware and software.
KEEP IT REAL (Serial No. 98064546), Registration No. 0, is a pending US trademark filed on Jun 29, 2023 by the dtx company. This trademark covers Class 009 (Electronics, software & scientific instruments), Class 042 (Scientific, technology & SaaS services).
Full conflict analysis for KEEP IT REAL (SN 98064546) against the USPTO database with detailed risk factor explanations. AI-powered — takes ~1-2 min.
KEEP IT REAL (Reg. #0) is a pending US trademark that was filed in 2023 and is currently under USPTO examination. The mark covers Class 009 (Electronics, software & scientific instruments) and Class 042 (Scientific, technology & SaaS services) respectively. Goods and services include Scientific, research, navigation, surveying, photographic, cinematographic, audiovisual, optical, weighing, measuring, s.... The mark faced 1 opposition proceeding during prosecution.
FILED
Jun 29, 2023
SERIAL
98064546
REG#
0
REGISTERED
Dec 31, 1969
Applicant
the dtx companyCorporation
DE
233 Spring Street, West 4th Floor, New York, NY, 10013
US
Attorney
Deborah J Peckham BARCLAY DAMON LLP
3220652 T39
160 Federal Street, 10th Floor, BOSTON, MA 02110, United States
AI attorney analyzes your proposed mark against USPTO — Go/No-Go verdict, class-by-class risks, and strategy recommendations.
FILED
2023
YEARS AGO
3y
CLASSES
2
MADRID FILINGS
—
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CLASSES
2
OFFICE
USPTO
COUNTRY
US
Scientific, research, navigation, surveying, photographic, cinematographic, audiovisual, optical, weighing, measuring, signalling, detecting, testing, inspecting, life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling the distribution or use of electricity; apparatus and instruments for recording, transmitting, reproducing or processing sound, images or data; recorded and downloadable multimedia files, computer software, blank digital or analogue recording and storage media; mechanisms for coin-operated apparatus; cash registers, calculating devices; computers and computer peripheral devices; diving suits, divers' masks, ear plugs for divers, nose clips for divers, gloves for divers, breathing apparatus for underwater swimming; fire-extinguishing apparatus.
Scientific and technological services and research and design relating thereto; industrial analysis, industrial research and industrial design services; quality control and authentication services; design and development of computer hardware and software.
This description is as filed with the USPTO and defines the scope of trademark protection.
NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Jun 18, 2026NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
SOU TEAS EXTENSION RECEIVED
Jun 17, 2026SOU TEAS EXTENSION RECEIVED
SOU EXTENSION 4 FILED
Jun 17, 2026SOU EXTENSION 4 FILED
SOU EXTENSION 4 GRANTED
Jun 17, 2026SOU EXTENSION 4 GRANTED
TEAS CHANGE OF OWNER ADDRESS RECEIVED
Apr 03, 2026TEAS CHANGE OF OWNER ADDRESS RECEIVED
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Apr 03, 2026APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Apr 03, 2026TEAS CHANGE OF CORRESPONDENCE RECEIVED
NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Dec 18, 2025NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
SOU TEAS EXTENSION RECEIVED
Dec 17, 2025SOU TEAS EXTENSION RECEIVED
SOU EXTENSION 3 FILED
Dec 17, 2025SOU EXTENSION 3 FILED
SOU EXTENSION 3 GRANTED
Dec 17, 2025SOU EXTENSION 3 GRANTED
NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Jun 19, 2025NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
SOU TEAS EXTENSION RECEIVED
Jun 18, 2025SOU TEAS EXTENSION RECEIVED
SOU EXTENSION 2 FILED
Jun 18, 2025SOU EXTENSION 2 FILED
SOU EXTENSION 2 GRANTED
Jun 18, 2025SOU EXTENSION 2 GRANTED
NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Mar 03, 2025NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
SOU EXTENSION 1 GRANTED
Dec 19, 2024SOU EXTENSION 1 GRANTED
SOU TEAS EXTENSION RECEIVED
Dec 18, 2024SOU TEAS EXTENSION RECEIVED
SOU EXTENSION 1 FILED
Dec 18, 2024SOU EXTENSION 1 FILED
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Nov 26, 2024TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Nov 26, 2024ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Nov 26, 2024TEAS CHANGE OF CORRESPONDENCE RECEIVED
NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Jun 18, 2024NOA E-MAILED - SOU REQUIRED FROM APPLICANT
PUBLISHED FOR OPPOSITION
Apr 23, 2024PUBLISHED FOR OPPOSITION
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Apr 23, 2024OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Apr 03, 2024NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
EXAMINERS AMENDMENT -WRITTEN
Mar 19, 2024EXAMINERS AMENDMENT -WRITTEN
EXAMINERS AMENDMENT E-MAILED
Mar 19, 2024EXAMINERS AMENDMENT E-MAILED
NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Mar 19, 2024NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
EXAMINER'S AMENDMENT ENTERED
Mar 19, 2024EXAMINER'S AMENDMENT ENTERED
APPROVED FOR PUB - PRINCIPAL REGISTER
Mar 19, 2024APPROVED FOR PUB - PRINCIPAL REGISTER
ASSIGNED TO EXAMINER
Mar 14, 2024ASSIGNED TO EXAMINER
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Jul 31, 2023NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
NEW APPLICATION ENTERED
Jul 03, 2023NEW APPLICATION ENTERED
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