Who owns the LIVE THE LIFE trademark?

The LIVE THE LIFE trademark is owned by Virginia Beach Convention and Visitors Bureau.

What class is the LIVE THE LIFE trademark registered in?

The LIVE THE LIFE trademark is registered in Class 035 (Advertising, business management & retail services).

What is the serial number for LIVE THE LIFE?

The USPTO serial number for LIVE THE LIFE is 78436038.

What is the registration number for LIVE THE LIFE?

LIVE THE LIFE is registered under USPTO registration number 2985460.

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Updated Sep 27, 2026·8 searches this week

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LIV

USPTO Trademark Record

REGISTERED

LIVE THE LIFE

SN 78436038·Reg 2985460·Filed Jun 16, 2004

Owner Virginia Beach Convention and Visitors Bureau

Advertising; business management, organization and administration; office functions.

LIVE THE LIFE (Serial No. 78436038), Registration No. 2985460, is a registered US trademark filed on Jun 16, 2004 by Virginia Beach Convention and Visitors Bureau. This trademark covers Class 035 (Advertising, business management & retail services).

Section 8/9 declaration window: August 16, 2035

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Mark Intelligence

LIVE THE LIFE (Reg. #2985460) is a registered US trademark that has been protecting its owner, Virginia Beach Convention and Visitors Bureau, since 2004. The mark covers Class 035 (Advertising, business management & retail services). Goods and services include Advertising; business management, organization and administration; office functions.. The mark faced 1 opposition proceeding during prosecution.

FILED

Jun 16, 2004

SERIAL

78436038

REG#

2985460

REGISTERED

Aug 16, 2005

Filing Information

StatusREGISTERED

Filing DateJun 16, 2004

Serial Number78436038

Registration No.2985460

Registration DateAug 16, 2005

Status DateApr 23, 2026

Published for OppositionMay 24, 2005

Filing Basis & Declarations

Standard Characters ClaimedFiled as Use ApplicationUse Application CurrentlySection 8 AcceptedSection 15 Acknowledged

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 035Advertising, business management & retail services

US codes: 100, 101, 102

First use anywhere: Dec 15, 2003

First use in commerce: Dec 15, 2003

Advertising; business management, organization and administration; office functions.

This description is as filed with the USPTO and defines the scope of trademark protection.

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Status History

22 events

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Apr 23, 2026

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)

Apr 23, 2026

REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Apr 23, 2026

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Apr 20, 2026

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

TEAS SECTION 8 & 9 RECEIVED

Feb 14, 2026

TEAS SECTION 8 & 9 RECEIVED

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

Aug 16, 2024

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Sep 17, 2015

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

Sep 17, 2015

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Sep 17, 2015

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Sep 15, 2015

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

TEAS SECTION 8 & 9 RECEIVED

Aug 14, 2015

TEAS SECTION 8 & 9 RECEIVED

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Jun 20, 2011

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

Jun 20, 2011

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

TEAS SECTION 8 & 15 RECEIVED

May 17, 2011

TEAS SECTION 8 & 15 RECEIVED

REGISTERED-PRINCIPAL REGISTER

Aug 16, 2005

REGISTERED-PRINCIPAL REGISTER

PUBLISHED FOR OPPOSITION

May 24, 2005

PUBLISHED FOR OPPOSITION

NOTICE OF PUBLICATION

May 04, 2005

NOTICE OF PUBLICATION

LAW OFFICE PUBLICATION REVIEW COMPLETED

Feb 01, 2005

LAW OFFICE PUBLICATION REVIEW COMPLETED

ASSIGNED TO LIE

Jan 28, 2005

ASSIGNED TO LIE

APPROVED FOR PUB - PRINCIPAL REGISTER

Jan 21, 2005

APPROVED FOR PUB - PRINCIPAL REGISTER

ASSIGNED TO EXAMINER

Jan 20, 2005

ASSIGNED TO EXAMINER

NEW APPLICATION ENTERED

Jun 22, 2004

NEW APPLICATION ENTERED

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