Who owns the L.O.L. SURPRISE! trademark?

The L.O.L. SURPRISE! trademark is owned by MGA Entertainment, Inc..

What class is the L.O.L. SURPRISE! trademark registered in?

The L.O.L. SURPRISE! trademark is registered in Class 028 (Games, toys & sporting goods).

What is the serial number for L.O.L. SURPRISE!?

The USPTO serial number for L.O.L. SURPRISE! is 98675957.

What is the registration number for L.O.L. SURPRISE!?

L.O.L. SURPRISE! is registered under USPTO registration number 8113464.

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Updated Sep 29, 2026·19 searches this week

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LOL

USPTO Trademark Record

REGISTERED

L.O.L. SURPRISE!

SN 98675957·Reg 8113464·Filed Jul 31, 2024

Owner MGA Entertainment, Inc.

Games, toys and playthings; video game apparatus; gymnastic and sporting articles; decorations for Christmas trees.

L.O.L. SURPRISE! (Serial No. 98675957), Registration No. 8113464, is a registered US trademark filed on Jul 31, 2024 by MGA Entertainment, Inc.. This trademark covers Class 028 (Games, toys & sporting goods).

early section 8: January 27, 2032

Conflict Analysis

Full conflict analysis for L.O.L. SURPRISE! (SN 98675957) against the USPTO database with detailed risk factor explanations. AI-powered — takes ~1-2 min.

Mark Intelligence

L.O.L. SURPRISE! (Reg. #8113464) is a registered US trademark that has been protecting its owner, MGA Entertainment, Inc., since 2024. The mark covers Class 028 (Games, toys & sporting goods). Goods and services include Games, toys and playthings; video game apparatus; gymnastic and sporting articles; decorations for Christmas trees.. The mark faced 1 opposition proceeding during prosecution.

FILED

Jul 31, 2024

SERIAL

98675957

REG#

8113464

REGISTERED

Jan 27, 2026

Filing Information

StatusREGISTERED

Filing DateJul 31, 2024

Serial Number98675957

Registration No.8113464

Registration DateJan 27, 2026

Status DateJan 27, 2026

Published for OppositionDec 09, 2025

Filing Basis & Declarations

Filed as Use ApplicationUse Application CurrentlyTrademark

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 028Games, toys & sporting goods

US codes: 022, 023, 038, 050

First use anywhere: Sep 09, 2016

First use in commerce: Oct 12, 2016

Games, toys and playthings; video game apparatus; gymnastic and sporting articles; decorations for Christmas trees.

This description is as filed with the USPTO and defines the scope of trademark protection.

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Status History

25 events

REGISTERED-PRINCIPAL REGISTER

Jan 27, 2026

REGISTERED-PRINCIPAL REGISTER

NOTICE OF REGISTRATION CONFIRMATION EMAILED

Jan 27, 2026

NOTICE OF REGISTRATION CONFIRMATION EMAILED

PUBLISHED FOR OPPOSITION

Dec 09, 2025

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Dec 09, 2025

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Dec 03, 2025

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

APPROVED FOR PUB - PRINCIPAL REGISTER

Nov 11, 2025

APPROVED FOR PUB - PRINCIPAL REGISTER

TEAS PETITION TO REVIVE RECEIVED

Oct 02, 2025

TEAS PETITION TO REVIVE RECEIVED

PETITION TO REVIVE-GRANTED

Oct 02, 2025

PETITION TO REVIVE-GRANTED

NOTICE OF REVIVAL - E-MAILED

Oct 02, 2025

NOTICE OF REVIVAL - E-MAILED

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Oct 02, 2025

TEAS RESPONSE TO OFFICE ACTION RECEIVED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Oct 02, 2025

CORRESPONDENCE RECEIVED IN LAW OFFICE

TEAS/EMAIL CORRESPONDENCE ENTERED

Oct 02, 2025

TEAS/EMAIL CORRESPONDENCE ENTERED

ABANDONMENT - FAILURE TO RESPOND OR LATE RESPONSE

Aug 14, 2025

ABANDONMENT - FAILURE TO RESPOND OR LATE RESPONSE

ABANDONMENT NOTICE E-MAILED - FAILURE TO RESPOND

Aug 14, 2025

ABANDONMENT NOTICE E-MAILED - FAILURE TO RESPOND

NON-FINAL ACTION WRITTEN

Feb 12, 2025

NON-FINAL ACTION WRITTEN

NON-FINAL ACTION E-MAILED

Feb 12, 2025

NON-FINAL ACTION E-MAILED

NOTIFICATION OF NON-FINAL ACTION E-MAILED

Feb 12, 2025

NOTIFICATION OF NON-FINAL ACTION E-MAILED

ASSIGNED TO EXAMINER

Feb 11, 2025

ASSIGNED TO EXAMINER

Feb 11, 2025

ASSIGNED TO EXAMINER

ASSIGNED TO PETITION STAFF

Oct 01, 2024

ASSIGNED TO PETITION STAFF

REQUEST FOR SPECIAL HANDLING - GRANTED

Oct 01, 2024

REQUEST FOR SPECIAL HANDLING - GRANTED

ASSIGNED TO EXAMINER

Oct 01, 2024

ASSIGNED TO EXAMINER

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Sep 16, 2024

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

TEAS REQUEST TO MAKE SPECIAL RECEIVED

Sep 04, 2024

TEAS REQUEST TO MAKE SPECIAL RECEIVED

NEW APPLICATION ENTERED

Jul 31, 2024

NEW APPLICATION ENTERED

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