Who owns the NEW PRIMITIVE trademark?

The NEW PRIMITIVE trademark is owned by New Primitive, LLC.

What is the serial number for NEW PRIMITIVE?

The USPTO serial number for NEW PRIMITIVE is 99947327.

What is the registration number for NEW PRIMITIVE?

NEW PRIMITIVE is registered under USPTO registration number 0.

NEW

USPTO Trademark Record

PENDING

NEW PRIMITIVE

Q: What class is the NEW PRIMITIVE trademark registered in?

The NEW PRIMITIVE trademark is registered in Class 011 (Lighting, heating, cooling & sanitary apparatus), Class 042 (Scientific, technology & SaaS services).

SN 99947327·Reg 0·Filed Jul 17, 2026

Owner New Primitive, LLC

Apparatus and installations for lighting, heating, cooling, steam generating, cooking, drying, ventilating, water supply and sanitary purposes.; Scientific and technological services and research and design relating thereto; industrial analysis, industrial research and industrial design services; quality control and authentication services; design and development of computer hardware and software.

NEW PRIMITIVE (Serial No. 99947327), Registration No. 0, is a pending US trademark filed on Jul 17, 2026 by New Primitive, LLC. This trademark covers Class 011 (Lighting, heating, cooling & sanitary apparatus), Class 042 (Scientific, technology & SaaS services).

Mark Intelligence

NEW PRIMITIVE (Reg. #0) is a pending US trademark that was filed in 2026 and is currently under USPTO examination. The mark covers Class 011 (Lighting, heating, cooling & sanitary apparatus) and Class 042 (Scientific, technology & SaaS services) respectively. Goods and services include Apparatus and installations for lighting, heating, cooling, steam generating, cooking, drying, ventilating, water supply....

FILED

Jul 17, 2026

SERIAL

99947327

REG#

REGISTERED

Dec 31, 1969

Owner

Applicant

New Primitive, LLC

Entity

LLC

State

Address

1216 W Legacy Crossing Blvd, Ste 300, Centerville, UT, 84014

Country

Attorney

NameSarah W. Matthews

Law firm

Sarah W. Matthews Dentons Durham Jones Pinegar

Docket

50724-1019US

Address

1557 West Innovation Way, Suite 400, Lehi, UT 84043, United States

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Filing Information

StatusPENDING

Filing DateJul 17, 2026

Serial Number99947327

Registration No.0

Registration DateDec 31, 1969

Status DateJul 17, 2026

Mark TypeStandard characters

Attorney Docket50724-1019US

Status DescriptionLive and pending, new application not assigned

Filing Signals

FILED

2026

YEARS AGO

CLASSES

MADRID FILINGS

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CLASSES

OFFICE

USPTO

COUNTRY

Class 011Lighting, heating, cooling & sanitary apparatus

US codes: 013, 021, 023, 024, 031, 034

First use anywhere: Apr 14, 2023

First use in commerce: Apr 14, 2023

Apparatus and installations for lighting, heating, cooling, steam generating, cooking, drying, ventilating, water supply and sanitary purposes.

Class 042Scientific, technology & SaaS services

US codes: 100, 101

First use anywhere: Apr 14, 2023

First use in commerce: Apr 14, 2023

Scientific and technological services and research and design relating thereto; industrial analysis, industrial research and industrial design services; quality control and authentication services; design and development of computer hardware and software.

This description is as filed with the USPTO and defines the scope of trademark protection.

Status History

3 events

NEW APPLICATION ENTERED

Jul 17, 2026

NEW APPLICATION ENTERED

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Jul 17, 2026

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

APPLICATION FILING RECEIPT MAILED

Jul 17, 2026

APPLICATION FILING RECEIPT MAILED

NEW PRIMITIVE

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Other Marks by New Primitive, LLC

Other Marks in Class 011 — Lighting, heating, cooling & sanitary apparatus

Other Marks by Sarah W. Matthews

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