Who owns the ON THE HOOK trademark?

The ON THE HOOK trademark is owned by OTH Assets, LLC.

What is the serial number for ON THE HOOK?

The USPTO serial number for ON THE HOOK is 98780726.

What is the registration number for ON THE HOOK?

ON THE HOOK is registered under USPTO registration number 7843566.

ONT

USPTO Trademark Record

REGISTERED

ON THE HOOK

Q: What class is the ON THE HOOK trademark registered in?

The ON THE HOOK trademark is registered in Class 025 (Clothing, footwear & headgear), Class 032 (Beer & non-alcoholic beverages), Class 035 (Advertising, business management & retail services), Class 043 (Food & beverage services, hospitality).

SN 98780726·Reg 7843566·Filed Oct 01, 2024

Owner OTH Assets, LLC

Clothing, footwear, headwear.; Beers; non-alcoholic beverages; mineral and aerated waters; fruit beverages and fruit juices; syrups and other preparations for making non-alcoholic beverages.; Advertising; business management, organization and administration; office functions.; Services for providing food and drink; temporary accommodation.

ON THE HOOK (Serial No. 98780726), Registration No. 7843566, is a registered US trademark filed on Oct 01, 2024 by OTH Assets, LLC. This trademark covers Class 025 (Clothing, footwear & headgear), Class 032 (Beer & non-alcoholic beverages), Class 035 (Advertising, business management & retail services), Class 043 (Food & beverage services, hospitality).

early section 8: June 24, 2031

Mark Intelligence

ON THE HOOK (Reg. #7843566) is a registered US trademark that has been protecting its owner, OTH Assets, LLC, since 2024. The mark covers Class 025 (Clothing, footwear & headgear), Class 032 (Beer & non-alcoholic beverages), Class 035 (Advertising, business management & retail services) and Class 043 (Food & beverage services, hospitality) respectively. Goods and services include Clothing, footwear, headwear.; Beers; non-alcoholic beverages; mineral and aerated waters; fruit beverages and fruit jui.... The mark faced 1 opposition proceeding during prosecution.

FILED

Oct 01, 2024

SERIAL

98780726

REG#

7843566

REGISTERED

Jun 24, 2025

Owner

Applicant

OTH Assets, LLC

Entity

LLC

State

Address

3717 Cherrywood West Loop, Laramie, WY, 82070

Country

Attorney

NameJonathan H. Love

Law firm

Jonathan H. Love Parsons Behle & Latimer

Address

201 South Main Street, Suite 1800, Salt Lake City, UT 84111, United States

Get pre-filing clearance

AI attorney analyzes your proposed mark against USPTO — Go/No-Go verdict, class-by-class risks, and strategy recommendations.

Run clearance

Filing Information

StatusREGISTERED

Filing DateOct 01, 2024

Serial Number98780726

Registration No.7843566

Registration DateJun 24, 2025

Status DateJun 24, 2025

Published for OppositionMay 06, 2025

Mark TypeStylized characters

Status DescriptionLive and registered

Filing Signals

FILED

2024

YEARS AGO

CLASSES

MADRID FILINGS

—

Opposed 1× during prosecution

Search 15M+ trademarks

Free USPTO lookups by name, owner, or serial number. No account needed.

Search now

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 025Clothing, footwear & headgear

US codes: 022, 039

First use anywhere: May 30, 2024

First use in commerce: May 30, 2024

Clothing, footwear, headwear.

Class 032Beer & non-alcoholic beverages

US codes: 045, 046, 048

First use anywhere: Apr 11, 2024

First use in commerce: Apr 11, 2024

Beers; non-alcoholic beverages; mineral and aerated waters; fruit beverages and fruit juices; syrups and other preparations for making non-alcoholic beverages.

Class 035Advertising, business management & retail services

US codes: 100, 101, 102

First use anywhere: Feb 29, 2024

First use in commerce: Feb 29, 2024

Advertising; business management, organization and administration; office functions.

Class 043Food & beverage services, hospitality

US codes: 100, 101

First use anywhere: Dec 22, 2023

First use in commerce: Dec 22, 2023

Services for providing food and drink; temporary accommodation.

This description is as filed with the USPTO and defines the scope of trademark protection.

Status History

9 events

REGISTERED-PRINCIPAL REGISTER

Jun 24, 2025

REGISTERED-PRINCIPAL REGISTER

NOTICE OF REGISTRATION CONFIRMATION EMAILED

Jun 24, 2025

NOTICE OF REGISTRATION CONFIRMATION EMAILED

PUBLISHED FOR OPPOSITION

May 06, 2025

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

May 06, 2025

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Apr 30, 2025

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

ASSIGNED TO EXAMINER

Apr 07, 2025

ASSIGNED TO EXAMINER

APPROVED FOR PUB - PRINCIPAL REGISTER

Apr 07, 2025

APPROVED FOR PUB - PRINCIPAL REGISTER

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Apr 06, 2025

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

NEW APPLICATION ENTERED

Oct 01, 2024

NEW APPLICATION ENTERED

ON THE HOOK

Get pre-filing clearance

Search 15M+ trademarks

Run a conflict check

Other Marks by OTH Assets, LLC

Other Marks in Class 025 — Clothing, footwear & headgear

Other Marks by Jonathan H. Love

Resources

Company