Who owns the PLAY OR PERISH trademark?

The PLAY OR PERISH trademark is owned by SUGARLOAF SOCIAL CLUB, LLC.

What class is the PLAY OR PERISH trademark registered in?

The PLAY OR PERISH trademark is registered in Class 028 (Games, toys & sporting goods).

What is the serial number for PLAY OR PERISH?

The USPTO serial number for PLAY OR PERISH is 98688607.

What is the registration number for PLAY OR PERISH?

PLAY OR PERISH is registered under USPTO registration number 8286806.

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Home Search: PLAY OR PERISHPLAY OR PERISH #98688607

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Updated Sep 17, 2026·17 searches this week

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USPTO Trademark Record

REGISTERED

PLAY OR PERISH

SN 98688607·Reg 8286806·Filed Aug 08, 2024

Owner SUGARLOAF SOCIAL CLUB, LLC

Games, toys and playthings; video game apparatus; gymnastic and sporting articles; decorations for Christmas trees.

PLAY OR PERISH (Serial No. 98688607), Registration No. 8286806, is a registered US trademark filed on Aug 08, 2024 by SUGARLOAF SOCIAL CLUB, LLC. This trademark covers Class 028 (Games, toys & sporting goods).

early section 8: June 02, 2032

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Mark Intelligence

PLAY OR PERISH (Reg. #8286806) is a registered US trademark that has been protecting its owner, SUGARLOAF SOCIAL CLUB, LLC, since 2024. The mark covers Class 028 (Games, toys & sporting goods). Goods and services include Games, toys and playthings; video game apparatus; gymnastic and sporting articles; decorations for Christmas trees.. The mark faced 1 opposition proceeding during prosecution.

FILED

Aug 08, 2024

SERIAL

98688607

REG#

8286806

REGISTERED

Jun 02, 2026

Filing Information

StatusREGISTERED

Filing DateAug 08, 2024

Serial Number98688607

Registration No.8286806

Registration DateJun 02, 2026

Status DateJun 02, 2026

Published for OppositionNov 12, 2024

Filing Basis & Declarations

Standard Characters ClaimedUse Application CurrentlyTrademark

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 028Games, toys & sporting goods

US codes: 022, 023, 038, 050

First use anywhere: Mar 31, 2024

First use in commerce: Mar 31, 2024

Games, toys and playthings; video game apparatus; gymnastic and sporting articles; decorations for Christmas trees.

This description is as filed with the USPTO and defines the scope of trademark protection.

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Status History

31 events

REGISTERED-PRINCIPAL REGISTER

Jun 02, 2026

REGISTERED-PRINCIPAL REGISTER

NOTICE OF REGISTRATION CONFIRMATION EMAILED

Jun 02, 2026

NOTICE OF REGISTRATION CONFIRMATION EMAILED

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

May 12, 2026

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

May 12, 2026

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

CASE ASSIGNED TO INTENT TO USE PARALEGAL

May 08, 2026

CASE ASSIGNED TO INTENT TO USE PARALEGAL

May 08, 2026

CASE ASSIGNED TO INTENT TO USE PARALEGAL

STATEMENT OF USE PROCESSING COMPLETE

May 08, 2026

STATEMENT OF USE PROCESSING COMPLETE

USE AMENDMENT FILED

Dec 22, 2025

USE AMENDMENT FILED

TEAS STATEMENT OF USE RECEIVED

Dec 22, 2025

TEAS STATEMENT OF USE RECEIVED

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

Sep 15, 2025

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Jun 25, 2025

TEAS CHANGE OF OWNER ADDRESS RECEIVED

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Jun 25, 2025

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Jun 25, 2025

TEAS CHANGE OF CORRESPONDENCE RECEIVED

SOU EXTENSION 1 FILED

May 29, 2025

SOU EXTENSION 1 FILED

SOU EXTENSION 1 GRANTED

May 29, 2025

SOU EXTENSION 1 GRANTED

SOU TEAS EXTENSION RECEIVED

May 29, 2025

SOU TEAS EXTENSION RECEIVED

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

Jan 29, 2025

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

Dec 24, 2024

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

PUBLISHED FOR OPPOSITION

Nov 12, 2024

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Nov 12, 2024

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Oct 23, 2024

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

APPROVED FOR PUB - PRINCIPAL REGISTER

Oct 01, 2024

APPROVED FOR PUB - PRINCIPAL REGISTER

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Sep 23, 2024

TEAS RESPONSE TO OFFICE ACTION RECEIVED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Sep 23, 2024

CORRESPONDENCE RECEIVED IN LAW OFFICE

TEAS/EMAIL CORRESPONDENCE ENTERED

Sep 23, 2024

TEAS/EMAIL CORRESPONDENCE ENTERED

NON-FINAL ACTION WRITTEN

Sep 17, 2024

NON-FINAL ACTION WRITTEN

NON-FINAL ACTION E-MAILED

Sep 17, 2024

NON-FINAL ACTION E-MAILED

NOTIFICATION OF NON-FINAL ACTION E-MAILED

Sep 17, 2024

NOTIFICATION OF NON-FINAL ACTION E-MAILED

ASSIGNED TO EXAMINER

Sep 13, 2024

ASSIGNED TO EXAMINER

NEW APPLICATION ENTERED

Aug 08, 2024

NEW APPLICATION ENTERED

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Aug 08, 2024

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

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