Who owns the SHADE & SHORE trademark?

The SHADE & SHORE trademark is owned by Target Brands, Inc..

What is the serial number for SHADE & SHORE?

The USPTO serial number for SHADE & SHORE is 98978308.

What is the registration number for SHADE & SHORE?

SHADE & SHORE is registered under USPTO registration number 8318071.

SHA

USPTO Trademark Record

REGISTERED

SHADE & SHORE

Q: What class is the SHADE & SHORE trademark registered in?

The SHADE & SHORE trademark is registered in Class 018 (Leather goods, bags & accessories), Class 025 (Clothing, footwear & headgear), Class 035 (Advertising, business management & retail services).

SN 98978308·Reg 8318071·Filed Mar 11, 2024

Owner Target Brands, Inc.

Leather and imitations of leather; animal skins and hides; luggage and carrying bags; umbrellas and parasols; walking sticks; whips, harness and saddlery; collars, leashes and clothing for animals.; Clothing, footwear, headwear.; Advertising; business management, organization and administration; office functions.

SHADE & SHORE (Serial No. 98978308), Registration No. 8318071, is a registered US trademark filed on Mar 11, 2024 by Target Brands, Inc.. This trademark covers Class 018 (Leather goods, bags & accessories), Class 025 (Clothing, footwear & headgear), Class 035 (Advertising, business management & retail services).

early section 8: June 23, 2032

Mark Intelligence

SHADE & SHORE (Reg. #8318071) is a registered US trademark that has been protecting its owner, Target Brands, Inc., since 2024. The mark covers Class 018 (Leather goods, bags & accessories), Class 025 (Clothing, footwear & headgear) and Class 035 (Advertising, business management & retail services) respectively. Goods and services include Leather and imitations of leather; animal skins and hides; luggage and carrying bags; umbrellas and parasols; walking st.... The mark faced 1 opposition proceeding during prosecution.

FILED

Mar 11, 2024

SERIAL

98978308

REG#

8318071

REGISTERED

Jun 23, 2026

Owner

Applicant

Target Brands, Inc.

Entity

Corporation

State

Address

1000 Nicollet Mall, Minneapolis, MN, 55403

Country

Attorney

NameRenee S. Kraft

Law firm

Renee S. Kraft Target Brands, Inc.

Address

1000 Nicollet Mall, Minneapolis, MN 55403, United States

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Filing Information

StatusREGISTERED

Filing DateMar 11, 2024

Serial Number98978308

Registration No.8318071

Registration DateJun 23, 2026

Status DateJun 23, 2026

Published for OppositionNov 12, 2024

Mark TypeDesign with words

Status DescriptionLive and registered

Filing Signals

FILED

2024

YEARS AGO

CLASSES

MADRID FILINGS

—

Opposed 1× during prosecution

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Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 018Leather goods, bags & accessories

US codes: 001, 002, 003, 022, 041

First use anywhere: Feb 03, 2025

First use in commerce: Feb 03, 2025

Leather and imitations of leather; animal skins and hides; luggage and carrying bags; umbrellas and parasols; walking sticks; whips, harness and saddlery; collars, leashes and clothing for animals.

Class 025Clothing, footwear & headgear

US codes: 022, 039

First use anywhere: Feb 03, 2025

First use in commerce: Feb 03, 2025

Clothing, footwear, headwear.

Class 035Advertising, business management & retail services

US codes: 100, 101, 102

First use anywhere: Feb 03, 2025

First use in commerce: Feb 03, 2025

Advertising; business management, organization and administration; office functions.

This description is as filed with the USPTO and defines the scope of trademark protection.

Status History

25 events

REGISTERED-PRINCIPAL REGISTER

Jun 23, 2026

REGISTERED-PRINCIPAL REGISTER

NOTICE OF REGISTRATION CONFIRMATION EMAILED

Jun 23, 2026

NOTICE OF REGISTRATION CONFIRMATION EMAILED

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

Jun 01, 2026

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

Jun 01, 2026

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

DIVISIONAL PROCESSING COMPLETE

May 28, 2026

DIVISIONAL PROCESSING COMPLETE

STATEMENT OF USE PROCESSING COMPLETE

May 28, 2026

STATEMENT OF USE PROCESSING COMPLETE

CASE ASSIGNED TO INTENT TO USE PARALEGAL

Apr 30, 2026

CASE ASSIGNED TO INTENT TO USE PARALEGAL

SOU TEAS EXTENSION RECEIVED

Dec 04, 2025

SOU TEAS EXTENSION RECEIVED

TEAS STATEMENT OF USE RECEIVED

Dec 04, 2025

TEAS STATEMENT OF USE RECEIVED

TEAS REQUEST TO DIVIDE RECEIVED

Dec 04, 2025

TEAS REQUEST TO DIVIDE RECEIVED

DIVISIONAL REQUEST RECEIVED

Dec 04, 2025

DIVISIONAL REQUEST RECEIVED

USE AMENDMENT FILED

Dec 04, 2025

USE AMENDMENT FILED

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

Sep 15, 2025

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

SOU TEAS EXTENSION RECEIVED

Jun 09, 2025

SOU TEAS EXTENSION RECEIVED

SOU EXTENSION 1 FILED

Jun 09, 2025

SOU EXTENSION 1 FILED

SOU EXTENSION 1 GRANTED

Jun 09, 2025

SOU EXTENSION 1 GRANTED

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

Dec 24, 2024

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

PUBLISHED FOR OPPOSITION

Nov 12, 2024

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Nov 12, 2024

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Oct 23, 2024

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

APPROVED FOR PUB - PRINCIPAL REGISTER

Oct 01, 2024

APPROVED FOR PUB - PRINCIPAL REGISTER

ASSIGNED TO EXAMINER

Sep 23, 2024

ASSIGNED TO EXAMINER

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Jul 18, 2024

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

NOTICE OF DESIGN SEARCH CODE E-MAILED

Jul 18, 2024

NOTICE OF DESIGN SEARCH CODE E-MAILED

NEW APPLICATION ENTERED

Mar 11, 2024

NEW APPLICATION ENTERED

SHADE & SHORE

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Other Marks by Target Brands, Inc.

Other Marks in Class 018 — Leather goods, bags & accessories

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