Who owns the SMART BLEACH - WHY USE ANYTHING ELSE trademark?

The SMART BLEACH - WHY USE ANYTHING ELSE trademark is owned by VITA BRANDS LLC.

What class is the SMART BLEACH - WHY USE ANYTHING ELSE trademark registered in?

The SMART BLEACH - WHY USE ANYTHING ELSE trademark is registered in Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations).

What is the serial number for SMART BLEACH - WHY USE ANYTHING ELSE?

The USPTO serial number for SMART BLEACH - WHY USE ANYTHING ELSE is 98803077.

What is the registration number for SMART BLEACH - WHY USE ANYTHING ELSE?

SMART BLEACH - WHY USE ANYTHING ELSE is registered under USPTO registration number 8216658.

SMA

USPTO Trademark Record

REGISTERED

SMART BLEACH - WHY USE ANYTHING ELSE

SN 98803077·Reg 8216658·Filed Oct 15, 2024

Owner VITA BRANDS LLC

Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other substances for laundry use; cleaning, polishing and abrasive preparations.

SMART BLEACH - WHY USE ANYTHING ELSE (Serial No. 98803077), Registration No. 8216658, is a registered US trademark filed on Oct 15, 2024 by VITA BRANDS LLC. This trademark covers Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations).

early section 8: April 14, 2032

Mark Intelligence

SMART BLEACH - WHY USE ANYTHING ELSE (Reg. #8216658) is a registered US trademark that has been protecting its owner, VITA BRANDS LLC, since 2024. The mark covers Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations). Goods and services include Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other.... The mark faced 1 opposition proceeding during prosecution.

FILED

Oct 15, 2024

SERIAL

98803077

REG#

8216658

REGISTERED

Apr 14, 2026

Owner

Applicant

VITA BRANDS LLC

Entity

LLC

State

Address

221 EAST 21ST STREET, Cheyenne, WY, 82001

Country

Attorney

NameMariana Paula Noli

Law firm

Mariana Paula Noli NOLI IP SOLUTIONS PC

Docket

VI24002USTM

Address

1902 Wright Place, Suite 200, Carlsbad, CA 92008, United States

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Filing Information

StatusREGISTERED

Filing DateOct 15, 2024

Serial Number98803077

Registration No.8216658

Registration DateApr 14, 2026

Status DateApr 14, 2026

Published for OppositionDec 24, 2024

Mark TypeStandard characters

Attorney DocketVI24002USTM

Status DescriptionLive and registered

Filing Signals

FILED

2024

YEARS AGO

CLASSES

MADRID FILINGS

—

Opposed 1× during prosecution

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Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 003Non-medicated cosmetics, toiletry preparations & cleaning preparations

US codes: 001, 004, 006, 050, 051, 052

First use anywhere: Nov 20, 2024

First use in commerce: Nov 20, 2024

Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other substances for laundry use; cleaning, polishing and abrasive preparations.

This description is as filed with the USPTO and defines the scope of trademark protection.

Status History

22 events

REGISTERED-PRINCIPAL REGISTER

Apr 14, 2026

REGISTERED-PRINCIPAL REGISTER

NOTICE OF REGISTRATION CONFIRMATION EMAILED

Apr 14, 2026

NOTICE OF REGISTRATION CONFIRMATION EMAILED

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

Mar 20, 2026

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

Mar 20, 2026

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

STATEMENT OF USE PROCESSING COMPLETE

Feb 27, 2026

STATEMENT OF USE PROCESSING COMPLETE

CASE ASSIGNED TO INTENT TO USE PARALEGAL

Feb 23, 2026

CASE ASSIGNED TO INTENT TO USE PARALEGAL

TEAS STATEMENT OF USE RECEIVED

Aug 18, 2025

TEAS STATEMENT OF USE RECEIVED

USE AMENDMENT FILED

Aug 18, 2025

USE AMENDMENT FILED

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

Feb 18, 2025

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

PUBLISHED FOR OPPOSITION

Dec 24, 2024

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Dec 24, 2024

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Dec 18, 2024

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

APPROVED FOR PUB - PRINCIPAL REGISTER

Nov 26, 2024

APPROVED FOR PUB - PRINCIPAL REGISTER

ASSIGNED TO EXAMINER

Nov 07, 2024

ASSIGNED TO EXAMINER

NON-FINAL ACTION WRITTEN

Nov 07, 2024

NON-FINAL ACTION WRITTEN

NON-FINAL ACTION E-MAILED

Nov 07, 2024

NON-FINAL ACTION E-MAILED

NOTIFICATION OF NON-FINAL ACTION E-MAILED

Nov 07, 2024

NOTIFICATION OF NON-FINAL ACTION E-MAILED

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Nov 07, 2024

TEAS RESPONSE TO OFFICE ACTION RECEIVED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Nov 07, 2024

CORRESPONDENCE RECEIVED IN LAW OFFICE

TEAS/EMAIL CORRESPONDENCE ENTERED

Nov 07, 2024

TEAS/EMAIL CORRESPONDENCE ENTERED

NEW APPLICATION ENTERED

Oct 16, 2024

NEW APPLICATION ENTERED

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Oct 16, 2024

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

SMART BLEACH - WHY USE ANYTHING ELSE

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Other Marks by VITA BRANDS LLC

Other Marks in Class 003 — Non-medicated cosmetics, toiletry preparations & cleaning preparations

Other Marks by Mariana Paula Noli

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