Who owns the SMART IS THE NEW BEAUTIFUL trademark?

The SMART IS THE NEW BEAUTIFUL trademark is owned by Bulbrite Industries, Inc..

What is the serial number for SMART IS THE NEW BEAUTIFUL?

The USPTO serial number for SMART IS THE NEW BEAUTIFUL is 88389679.

What is the registration number for SMART IS THE NEW BEAUTIFUL?

SMART IS THE NEW BEAUTIFUL is registered under USPTO registration number 6060108.

SMA

USPTO Trademark Record

REGISTERED

SMART IS THE NEW BEAUTIFUL

Q: What class is the SMART IS THE NEW BEAUTIFUL trademark registered in?

The SMART IS THE NEW BEAUTIFUL trademark is registered in Class 009 (Electronics, software & scientific instruments), Class 011 (Lighting, heating, cooling & sanitary apparatus).

SN 88389679·Reg 6060108·Filed Apr 17, 2019

Owner Bulbrite Industries, Inc.

Scientific, research, navigation, surveying, photographic, cinematographic, audiovisual, optical, weighing, measuring, signalling, detecting, testing, inspecting, life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling the distribution or use of electricity; apparatus and instruments for recording, transmitting, reproducing or processing sound, images or data; recorded and downloadable multimedia files, computer software, blank digital or analogue recording and storage media; mechanisms for coin-operated apparatus; cash registers, calculating devices; computers and computer peripheral devices; diving suits, divers' masks, ear plugs for divers, nose clips for divers, gloves for divers, breathing apparatus for underwater swimming; fire-extinguishing apparatus.; Apparatus and installations for lighting, heating, cooling, steam generating, cooking, drying, ventilating, water supply and sanitary purposes.

SMART IS THE NEW BEAUTIFUL (Serial No. 88389679), Registration No. 6060108, is a registered US trademark filed on Apr 17, 2019 by Bulbrite Industries, Inc.. This trademark covers Class 009 (Electronics, software & scientific instruments), Class 011 (Lighting, heating, cooling & sanitary apparatus).

Section 8/9 declaration window: May 20, 2030

Mark Intelligence

SMART IS THE NEW BEAUTIFUL (Reg. #6060108) is a registered US trademark that has been protecting its owner, Bulbrite Industries, Inc., since 2019. The mark covers Class 009 (Electronics, software & scientific instruments) and Class 011 (Lighting, heating, cooling & sanitary apparatus) respectively. Goods and services include Scientific, research, navigation, surveying, photographic, cinematographic, audiovisual, optical, weighing, measuring, s.... The mark faced 1 opposition proceeding during prosecution.

FILED

Apr 17, 2019

SERIAL

88389679

REG#

6060108

REGISTERED

May 19, 2020

Owner

Applicant

Bulbrite Industries, Inc.

Entity

Corporation

State

Address

1 Meadowlands Plaza, Suite 200, East Rutherford, NJ, 07073

Country

Attorney

NameDeborah K. Squiers

Law firm

Deborah K. Squiers COWAN, LIEBOWITZ & LATMAN, P.C.

Docket

26899.000/DK

Address

114 West 47th Street, NEW YORK, NY 10036-1525, United States

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Filing Information

StatusREGISTERED

Filing DateApr 17, 2019

Serial Number88389679

Registration No.6060108

Registration DateMay 19, 2020

Status DateFeb 23, 2026

Published for OppositionJan 21, 2020

Next RenewalMay 20, 2030

Mark TypeStandard characters

Attorney Docket26899.000/DK

Status DescriptionLive and registered, Section 8 and 15 accepted

Filing Signals

FILED

2019

YEARS AGO

CLASSES

MADRID FILINGS

—

Opposed 1× during prosecution

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Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 009Electronics, software & scientific instruments

US codes: 021, 023, 026, 036, 038

First use anywhere: Jun 19, 2019

First use in commerce: Jun 19, 2019

Class 011Lighting, heating, cooling & sanitary apparatus

US codes: 013, 021, 023, 031, 034

First use anywhere: Jun 19, 2019

First use in commerce: Jun 19, 2019

Apparatus and installations for lighting, heating, cooling, steam generating, cooking, drying, ventilating, water supply and sanitary purposes.

This description is as filed with the USPTO and defines the scope of trademark protection.

Status History

34 events

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Jul 29, 2026

TEAS CHANGE OF OWNER ADDRESS RECEIVED

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Jul 29, 2026

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Jul 29, 2026

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Jul 29, 2026

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Jul 29, 2026

TEAS CHANGE OF CORRESPONDENCE RECEIVED

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

Feb 23, 2026

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

Feb 23, 2026

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED

Feb 19, 2026

TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Feb 06, 2026

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

POST REGISTRATION ACTION MAILED - SEC. 8 & 15

Feb 06, 2026

POST REGISTRATION ACTION MAILED - SEC. 8 & 15

TEAS SECTION 8 & 15 RECEIVED

Nov 04, 2025

TEAS SECTION 8 & 15 RECEIVED

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

May 19, 2025

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

REGISTERED-PRINCIPAL REGISTER

May 19, 2020

REGISTERED-PRINCIPAL REGISTER

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

Apr 17, 2020

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

Apr 16, 2020

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

CASE ASSIGNED TO INTENT TO USE PARALEGAL

Apr 11, 2020

CASE ASSIGNED TO INTENT TO USE PARALEGAL

STATEMENT OF USE PROCESSING COMPLETE

Apr 11, 2020

STATEMENT OF USE PROCESSING COMPLETE

USE AMENDMENT FILED

Mar 25, 2020

USE AMENDMENT FILED

TEAS STATEMENT OF USE RECEIVED

Mar 25, 2020

TEAS STATEMENT OF USE RECEIVED

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

Mar 17, 2020

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

PUBLISHED FOR OPPOSITION

Jan 21, 2020

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Jan 21, 2020

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Jan 01, 2020

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

ASSIGNED TO LIE

Dec 19, 2019

ASSIGNED TO LIE

TEAS/EMAIL CORRESPONDENCE ENTERED

Dec 17, 2019

TEAS/EMAIL CORRESPONDENCE ENTERED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Dec 17, 2019

CORRESPONDENCE RECEIVED IN LAW OFFICE

APPROVED FOR PUB - PRINCIPAL REGISTER

Dec 17, 2019

APPROVED FOR PUB - PRINCIPAL REGISTER

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Dec 17, 2019

TEAS RESPONSE TO OFFICE ACTION RECEIVED

PRIORITY ACTION WRITTEN

Jun 17, 2019

PRIORITY ACTION WRITTEN

PRIORITY ACTION E-MAILED

Jun 17, 2019

PRIORITY ACTION E-MAILED

NOTIFICATION OF PRIORITY ACTION E-MAILED

Jun 17, 2019

NOTIFICATION OF PRIORITY ACTION E-MAILED

ASSIGNED TO EXAMINER

Jun 14, 2019

ASSIGNED TO EXAMINER

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

May 03, 2019

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

NEW APPLICATION ENTERED

Apr 20, 2019

NEW APPLICATION ENTERED

SMART IS THE NEW BEAUTIFUL

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Other Marks by Bulbrite Industries, Inc.

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