Who owns the SMART VALUE trademark?

The SMART VALUE trademark is owned by Columbia Insurance Company.

What class is the SMART VALUE trademark registered in?

The SMART VALUE trademark is registered in Class 035 (Advertising, business management & retail services).

What is the serial number for SMART VALUE?

The USPTO serial number for SMART VALUE is 77847474.

What is the registration number for SMART VALUE?

SMART VALUE is registered under USPTO registration number 3839243.

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SMA

USPTO Trademark Record

REGISTERED

SMART VALUE

SN 77847474·Reg 3839243·Filed Oct 13, 2009

Owner Columbia Insurance Company

Advertising; business management, organization and administration; office functions.

SMART VALUE (Serial No. 77847474), Registration No. 3839243, is a registered US trademark filed on Oct 13, 2009 by Columbia Insurance Company. This trademark covers Class 035 (Advertising, business management & retail services).

Section 8/9 declaration window: August 26, 2030

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Mark Intelligence

SMART VALUE (Reg. #3839243) is a registered US trademark that has been protecting its owner, Columbia Insurance Company, since 2009. The mark covers Class 035 (Advertising, business management & retail services). Goods and services include Advertising; business management, organization and administration; office functions.. The mark faced 1 opposition proceeding during prosecution.

FILED

Oct 13, 2009

SERIAL

77847474

REG#

3839243

REGISTERED

Aug 24, 2010

Filing Information

StatusREGISTERED

Filing DateOct 13, 2009

Serial Number77847474

Registration No.3839243

Registration DateAug 24, 2010

Status DateMar 27, 2021

Published for OppositionFeb 16, 2010

Filing Basis & Declarations

Standard Characters ClaimedUse Application CurrentlySection 8 AcceptedSection 15 Acknowledged

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 035Advertising, business management & retail services

US codes: 100, 101, 102

First use anywhere: Sep 30, 2009

First use in commerce: Sep 30, 2009

Advertising; business management, organization and administration; office functions.

This description is as filed with the USPTO and defines the scope of trademark protection.

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Status History

48 events

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Jun 16, 2026

TEAS CHANGE OF OWNER ADDRESS RECEIVED

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Jun 16, 2026

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Jun 16, 2026

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Jun 16, 2026

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Jun 16, 2026

TEAS CHANGE OF CORRESPONDENCE RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Mar 24, 2025

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Mar 24, 2025

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Mar 24, 2025

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Mar 24, 2025

TEAS CHANGE OF OWNER ADDRESS RECEIVED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Mar 24, 2025

TEAS CHANGE OF CORRESPONDENCE RECEIVED

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

Mar 24, 2025

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

Mar 27, 2021

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Mar 27, 2021

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Mar 27, 2021

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Mar 27, 2021

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

TEAS SECTION 8 & 9 RECEIVED

Dec 15, 2020

TEAS SECTION 8 & 9 RECEIVED

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

Aug 24, 2019

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Jul 11, 2017

TEAS CHANGE OF OWNER ADDRESS RECEIVED

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Jul 11, 2017

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

Oct 15, 2016

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

Oct 15, 2016

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

May 26, 2016

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

TEAS SECTION 8 & 15 RECEIVED

Mar 16, 2016

TEAS SECTION 8 & 15 RECEIVED

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

Jan 18, 2016

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

POST REGISTRATION ACTION CORRECTION

Jan 18, 2016

POST REGISTRATION ACTION CORRECTION

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Jan 18, 2016

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

TEAS SECTION 8 & 15 RECEIVED

Nov 10, 2015

TEAS SECTION 8 & 15 RECEIVED

REGISTERED-PRINCIPAL REGISTER

Aug 24, 2010

REGISTERED-PRINCIPAL REGISTER

NOTICE OF ACCEPTANCE OF STATEMENT OF USE MAILED

Jul 23, 2010

NOTICE OF ACCEPTANCE OF STATEMENT OF USE MAILED

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

Jul 22, 2010

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

LAW OFFICE REGISTRATION REVIEW COMPLETED

Jul 22, 2010

LAW OFFICE REGISTRATION REVIEW COMPLETED

DATA MODIFICATION COMPLETED

Jul 13, 2010

DATA MODIFICATION COMPLETED

ASSIGNED TO LIE

Jul 12, 2010

ASSIGNED TO LIE

STATEMENT OF USE PROCESSING COMPLETE

Jun 11, 2010

STATEMENT OF USE PROCESSING COMPLETE

CASE ASSIGNED TO INTENT TO USE PARALEGAL

Jun 03, 2010

CASE ASSIGNED TO INTENT TO USE PARALEGAL

TEAS POST PUBLICATION AMENDMENT RECEIVED

Jun 02, 2010

TEAS POST PUBLICATION AMENDMENT RECEIVED

TEAS STATEMENT OF USE RECEIVED

Jun 02, 2010

TEAS STATEMENT OF USE RECEIVED

USE AMENDMENT FILED

Jun 02, 2010

USE AMENDMENT FILED

NOA MAILED - SOU REQUIRED FROM APPLICANT

May 11, 2010

NOA MAILED - SOU REQUIRED FROM APPLICANT

May 11, 2010

NOA MAILED - SOU REQUIRED FROM APPLICANT

PUBLISHED FOR OPPOSITION

Feb 16, 2010

PUBLISHED FOR OPPOSITION

NOTICE OF PUBLICATION

Jan 27, 2010

NOTICE OF PUBLICATION

ASSIGNED TO LIE

Jan 11, 2010

ASSIGNED TO LIE

LAW OFFICE PUBLICATION REVIEW COMPLETED

Jan 11, 2010

LAW OFFICE PUBLICATION REVIEW COMPLETED

ASSIGNED TO EXAMINER

Dec 19, 2009

ASSIGNED TO EXAMINER

APPROVED FOR PUB - PRINCIPAL REGISTER

Dec 19, 2009

APPROVED FOR PUB - PRINCIPAL REGISTER

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Oct 19, 2009

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

NEW APPLICATION ENTERED

Oct 16, 2009

NEW APPLICATION ENTERED

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