Who owns the SMARTER. FASTER. BETTER. trademark?

The SMARTER. FASTER. BETTER. trademark is owned by Lake Cable, LLC.

What class is the SMARTER. FASTER. BETTER. trademark registered in?

The SMARTER. FASTER. BETTER. trademark is registered in Class 009 (Electronics, software & scientific instruments).

What is the serial number for SMARTER. FASTER. BETTER.?

The USPTO serial number for SMARTER. FASTER. BETTER. is 98713595.

What is the registration number for SMARTER. FASTER. BETTER.?

SMARTER. FASTER. BETTER. is registered under USPTO registration number 0.

SMA

USPTO Trademark Record

PENDING

SMARTER. FASTER. BETTER.

SN 98713595·Reg 0·Filed Aug 23, 2024

Owner Lake Cable, LLC

Scientific, research, navigation, surveying, photographic, cinematographic, audiovisual, optical, weighing, measuring, signalling, detecting, testing, inspecting, life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling the distribution or use of electricity; apparatus and instruments for recording, transmitting, reproducing or processing sound, images or data; recorded and downloadable multimedia files, computer software, blank digital or analogue recording and storage media; mechanisms for coin-operated apparatus; cash registers, calculating devices; computers and computer peripheral devices; diving suits, divers' masks, ear plugs for divers, nose clips for divers, gloves for divers, breathing apparatus for underwater swimming; fire-extinguishing apparatus.

SMARTER. FASTER. BETTER. (Serial No. 98713595), Registration No. 0, is a pending US trademark filed on Aug 23, 2024 by Lake Cable, LLC. This trademark covers Class 009 (Electronics, software & scientific instruments).

Statement of Use due: December 03, 202666 days remaining

Mark Intelligence

SMARTER. FASTER. BETTER. (Reg. #0) is a pending US trademark that was filed in 2024 and is currently under USPTO examination. The mark covers Class 009 (Electronics, software & scientific instruments). Goods and services include Scientific, research, navigation, surveying, photographic, cinematographic, audiovisual, optical, weighing, measuring, s.... The mark faced 1 opposition proceeding during prosecution.

FILED

Aug 23, 2024

SERIAL

98713595

REG#

REGISTERED

Dec 31, 1969

Owner

Applicant

Lake Cable, LLC

Entity

LLC

State

Address

529 Thomas Drive, Bensenville, IL, 60106

Country

Attorney

NameMike R. Turner

Law firm

Mike R. Turner Neal, Gerber & Eisenberg LLP

Docket

021257.7018

Address

225 West Randolph Street, Suite 2800, Chicago, IL 60606, United States

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Filing Information

StatusPENDING

Filing DateAug 23, 2024

Serial Number98713595

Registration No.0

Registration DateDec 31, 1969

Status DateMay 12, 2026

Published for OppositionApr 08, 2025

Mark TypeStylized characters

Attorney Docket021257.7018

Status DescriptionLive and pending, second extension granted

Filing Signals

FILED

2024

YEARS AGO

CLASSES

MADRID FILINGS

—

Opposed 1× during prosecution

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Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 009Electronics, software & scientific instruments

US codes: 021, 023, 026, 036, 038

This description is as filed with the USPTO and defines the scope of trademark protection.

Status History

25 events

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

May 13, 2026

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

SOU TEAS EXTENSION RECEIVED

May 12, 2026

SOU TEAS EXTENSION RECEIVED

SOU EXTENSION 2 FILED

May 12, 2026

SOU EXTENSION 2 FILED

SOU EXTENSION 2 GRANTED

May 12, 2026

SOU EXTENSION 2 GRANTED

SOU TEAS EXTENSION RECEIVED

Nov 20, 2025

SOU TEAS EXTENSION RECEIVED

SOU EXTENSION 1 FILED

Nov 20, 2025

SOU EXTENSION 1 FILED

SOU EXTENSION 1 GRANTED

Nov 20, 2025

SOU EXTENSION 1 GRANTED

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

Nov 20, 2025

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Oct 20, 2025

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Oct 20, 2025

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Oct 20, 2025

TEAS CHANGE OF CORRESPONDENCE RECEIVED

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

Jun 03, 2025

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

PUBLISHED FOR OPPOSITION

Apr 08, 2025

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Apr 08, 2025

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Apr 02, 2025

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

APPROVED FOR PUB - PRINCIPAL REGISTER

Mar 14, 2025

APPROVED FOR PUB - PRINCIPAL REGISTER

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Mar 12, 2025

TEAS RESPONSE TO OFFICE ACTION RECEIVED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Mar 12, 2025

CORRESPONDENCE RECEIVED IN LAW OFFICE

TEAS/EMAIL CORRESPONDENCE ENTERED

Mar 12, 2025

TEAS/EMAIL CORRESPONDENCE ENTERED

ASSIGNED TO EXAMINER

Mar 07, 2025

ASSIGNED TO EXAMINER

NON-FINAL ACTION WRITTEN

Mar 07, 2025

NON-FINAL ACTION WRITTEN

NON-FINAL ACTION E-MAILED

Mar 07, 2025

NON-FINAL ACTION E-MAILED

NOTIFICATION OF NON-FINAL ACTION E-MAILED

Mar 07, 2025

NOTIFICATION OF NON-FINAL ACTION E-MAILED

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Mar 06, 2025

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

NEW APPLICATION ENTERED

Aug 23, 2024

NEW APPLICATION ENTERED

SMARTER. FASTER. BETTER.

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Other Marks by Lake Cable, LLC

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