Who owns the SMILESTONES trademark?

The SMILESTONES trademark is owned by MATTEL, INC..

What class is the SMILESTONES trademark registered in?

The SMILESTONES trademark is registered in Class 016 (Paper goods, books & stationery).

What is the serial number for SMILESTONES?

The USPTO serial number for SMILESTONES is 97720494.

What is the registration number for SMILESTONES?

SMILESTONES is registered under USPTO registration number 8223278.

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Home Search: SMILESTONESSMILESTONES #97720494

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Updated Sep 24, 2026·11 searches this week

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SMI

USPTO Trademark Record

REGISTERED

SMILESTONES

SN 97720494·Reg 8223278·Filed Dec 16, 2022

Owner MATTEL, INC.

Paper and cardboard; printed matter; bookbinding material; photographs; stationery and office requisites, except furniture; adhesives for stationery or household purposes; drawing materials and materials for artists; paintbrushes; instructional and teaching materials; plastic sheets, films and bags for wrapping and packaging; printers' type, printing blocks.

SMILESTONES (Serial No. 97720494), Registration No. 8223278, is a registered US trademark filed on Dec 16, 2022 by MATTEL, INC.. This trademark covers Class 016 (Paper goods, books & stationery).

early section 8: April 21, 2032

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Mark Intelligence

SMILESTONES (Reg. #8223278) is a registered US trademark that has been protecting its owner, MATTEL, INC., since 2022. The mark covers Class 016 (Paper goods, books & stationery). Goods and services include Paper and cardboard; printed matter; bookbinding material; photographs; stationery and office requisites, except furnitu.... The mark faced 1 opposition proceeding during prosecution.

FILED

Dec 16, 2022

SERIAL

97720494

REG#

8223278

REGISTERED

Apr 21, 2026

Filing Information

StatusREGISTERED

Filing DateDec 16, 2022

Serial Number97720494

Registration No.8223278

Registration DateApr 21, 2026

Status DateApr 21, 2026

Published for OppositionJan 16, 2024

Filing Basis & Declarations

Standard Characters ClaimedUse Application CurrentlyTrademark

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 016Paper goods, books & stationery

US codes: 002, 005, 022, 023, 029, 037, 038, 050

First use anywhere: Aug 13, 2025

First use in commerce: Aug 13, 2025

This description is as filed with the USPTO and defines the scope of trademark protection.

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Status History

33 events

REGISTERED-PRINCIPAL REGISTER

Apr 21, 2026

REGISTERED-PRINCIPAL REGISTER

NOTICE OF REGISTRATION CONFIRMATION EMAILED

Apr 21, 2026

NOTICE OF REGISTRATION CONFIRMATION EMAILED

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

Apr 02, 2026

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

Apr 02, 2026

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

CASE ASSIGNED TO INTENT TO USE PARALEGAL

Feb 21, 2026

CASE ASSIGNED TO INTENT TO USE PARALEGAL

STATEMENT OF USE PROCESSING COMPLETE

Feb 21, 2026

STATEMENT OF USE PROCESSING COMPLETE

TEAS STATEMENT OF USE RECEIVED

Aug 18, 2025

TEAS STATEMENT OF USE RECEIVED

USE AMENDMENT FILED

Aug 18, 2025

USE AMENDMENT FILED

SOU EXTENSION 2 GRANTED

Mar 11, 2025

SOU EXTENSION 2 GRANTED

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

Mar 11, 2025

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

SOU TEAS EXTENSION RECEIVED

Mar 10, 2025

SOU TEAS EXTENSION RECEIVED

SOU EXTENSION 2 FILED

Mar 10, 2025

SOU EXTENSION 2 FILED

SOU TEAS EXTENSION RECEIVED

Sep 04, 2024

SOU TEAS EXTENSION RECEIVED

SOU EXTENSION 1 FILED

Sep 04, 2024

SOU EXTENSION 1 FILED

SOU EXTENSION 1 GRANTED

Sep 04, 2024

SOU EXTENSION 1 GRANTED

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

Sep 04, 2024

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

Mar 12, 2024

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

PUBLISHED FOR OPPOSITION

Jan 16, 2024

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Jan 16, 2024

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Dec 27, 2023

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Dec 07, 2023

TEAS RESPONSE TO OFFICE ACTION RECEIVED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Dec 07, 2023

CORRESPONDENCE RECEIVED IN LAW OFFICE

TEAS/EMAIL CORRESPONDENCE ENTERED

Dec 07, 2023

TEAS/EMAIL CORRESPONDENCE ENTERED

EXAMINERS AMENDMENT -WRITTEN

Dec 07, 2023

EXAMINERS AMENDMENT -WRITTEN

CORRESPONDENCE E-MAILED

Dec 07, 2023

CORRESPONDENCE E-MAILED

EXAMINER'S AMENDMENT ENTERED

Dec 07, 2023

EXAMINER'S AMENDMENT ENTERED

APPROVED FOR PUB - PRINCIPAL REGISTER

Dec 07, 2023

APPROVED FOR PUB - PRINCIPAL REGISTER

ASSIGNED TO EXAMINER

Sep 18, 2023

ASSIGNED TO EXAMINER

NON-FINAL ACTION WRITTEN

Sep 18, 2023

NON-FINAL ACTION WRITTEN

NON-FINAL ACTION E-MAILED

Sep 18, 2023

NON-FINAL ACTION E-MAILED

NOTIFICATION OF NON-FINAL ACTION E-MAILED

Sep 18, 2023

NOTIFICATION OF NON-FINAL ACTION E-MAILED

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Jan 12, 2023

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

NEW APPLICATION ENTERED

Dec 20, 2022

NEW APPLICATION ENTERED

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