Who owns the THE REAL COST! trademark?

The THE REAL COST! trademark is owned by U.S. Department of Health and Human Services.

What is the serial number for THE REAL COST!?

The USPTO serial number for THE REAL COST! is 86360009.

What is the registration number for THE REAL COST!?

THE REAL COST! is registered under USPTO registration number 4711890.

THE

USPTO Trademark Record

REGISTERED

THE REAL COST!

Q: What class is the THE REAL COST! trademark registered in?

The THE REAL COST! trademark is registered in Class 035 (Advertising, business management & retail services), Class 044 (Medical, veterinary & beauty care services).

SN 86360009·Reg 4711890·Filed Aug 07, 2014

Owner U.S. Department of Health and Human Services

Advertising; business management, organization and administration; office functions.; Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, aquaculture, horticulture and forestry services.

THE REAL COST! (Serial No. 86360009), Registration No. 4711890, is a registered US trademark filed on Aug 07, 2014 by U.S. Department of Health and Human Services. This trademark covers Class 035 (Advertising, business management & retail services), Class 044 (Medical, veterinary & beauty care services).

Section 8/9 declaration window: April 02, 2035

Mark Intelligence

THE REAL COST! (Reg. #4711890) is a registered US trademark that has been protecting its owner, U.S. Department of Health and Human Services, since 2014. The mark covers Class 035 (Advertising, business management & retail services) and Class 044 (Medical, veterinary & beauty care services) respectively. Goods and services include Advertising; business management, organization and administration; office functions.; Medical services; veterinary servi.... The mark faced 1 opposition proceeding during prosecution.

FILED

Aug 07, 2014

SERIAL

86360009

REG#

4711890

REGISTERED

Mar 31, 2015

Owner

Applicant

U.S. Department of Health and Human Services

Entity

Not Provided

Address

31 Center Drive, Bldg. 31 Rm 2B-50, Bethesda, MD, 20892

Country

Attorney

NameAngela Y. Dai

Law firm

Angela Y. Dai HHS Office of the General Counsel

Address

31 Center Drive, Bldg. 31 Room 2B-50, Bethesda, MD 20892-2111, United States

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Filing Information

StatusREGISTERED

Filing DateAug 07, 2014

Serial Number86360009

Registration No.4711890

Registration DateMar 31, 2015

Status DateJan 13, 2026

Published for OppositionJan 13, 2015

Next RenewalApril 02, 2035

Mark TypeDesign with words

Status DescriptionLive and registered, renewed

Filing Signals

FILED

2014

YEARS AGO

12y

CLASSES

MADRID FILINGS

—

Opposed 1× during prosecution

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Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 035Advertising, business management & retail services

US codes: 100, 101, 102

First use anywhere: Jan 31, 2014

First use in commerce: Jan 31, 2014

Advertising; business management, organization and administration; office functions.

Class 044Medical, veterinary & beauty care services

US codes: 100, 101

First use anywhere: Jan 31, 2014

First use in commerce: Jan 31, 2014

Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, aquaculture, horticulture and forestry services.

This description is as filed with the USPTO and defines the scope of trademark protection.

Status History

28 events

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Jan 13, 2026

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

Jan 13, 2026

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Jan 13, 2026

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Jan 12, 2026

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

TEAS SECTION 8 & 9 RECEIVED

Sep 30, 2025

TEAS SECTION 8 & 9 RECEIVED

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

Mar 31, 2024

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Jul 31, 2021

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

Jul 31, 2021

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

Jul 31, 2021

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

TEAS SECTION 8 & 15 RECEIVED

Mar 31, 2021

TEAS SECTION 8 & 15 RECEIVED

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

Mar 31, 2020

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Dec 21, 2015

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Dec 21, 2015

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

REGISTERED-PRINCIPAL REGISTER

Mar 31, 2015

REGISTERED-PRINCIPAL REGISTER

PUBLISHED FOR OPPOSITION

Jan 13, 2015

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Jan 13, 2015

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Dec 24, 2014

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

LAW OFFICE PUBLICATION REVIEW COMPLETED

Dec 11, 2014

LAW OFFICE PUBLICATION REVIEW COMPLETED

ASSIGNED TO LIE

Dec 09, 2014

ASSIGNED TO LIE

EXAMINERS AMENDMENT -WRITTEN

Nov 24, 2014

EXAMINERS AMENDMENT -WRITTEN

EXAMINERS AMENDMENT E-MAILED

Nov 24, 2014

EXAMINERS AMENDMENT E-MAILED

NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED

Nov 24, 2014

NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED

EXAMINER'S AMENDMENT ENTERED

Nov 24, 2014

EXAMINER'S AMENDMENT ENTERED

APPROVED FOR PUB - PRINCIPAL REGISTER

Nov 24, 2014

APPROVED FOR PUB - PRINCIPAL REGISTER

ASSIGNED TO EXAMINER

Nov 21, 2014

ASSIGNED TO EXAMINER

NOTICE OF DESIGN SEARCH CODE E-MAILED

Aug 16, 2014

NOTICE OF DESIGN SEARCH CODE E-MAILED

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Aug 15, 2014

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

NEW APPLICATION ENTERED

Aug 11, 2014

NEW APPLICATION ENTERED

THE REAL COST!

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