Who owns the THIS MARK MATTERS trademark?

The THIS MARK MATTERS trademark is owned by Dairy Farmers of America, Inc..

What is the serial number for THIS MARK MATTERS?

The USPTO serial number for THIS MARK MATTERS is 88316191.

What is the registration number for THIS MARK MATTERS?

THIS MARK MATTERS is registered under USPTO registration number 5856758.

THI

USPTO Trademark Record

REGISTERED

THIS MARK MATTERS

Q: What class is the THIS MARK MATTERS trademark registered in?

The THIS MARK MATTERS trademark is registered in Class 035 (Advertising, business management & retail services), Class 044 (Medical, veterinary & beauty care services).

SN 88316191·Reg 5856758·Filed Feb 26, 2019

Owner Dairy Farmers of America, Inc.

Advertising; business management, organization and administration; office functions.; Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, aquaculture, horticulture and forestry services.

THIS MARK MATTERS (Serial No. 88316191), Registration No. 5856758, is a registered US trademark filed on Feb 26, 2019 by Dairy Farmers of America, Inc.. This trademark covers Class 035 (Advertising, business management & retail services), Class 044 (Medical, veterinary & beauty care services).

Section 8/9 declaration window: September 10, 2029

Mark Intelligence

THIS MARK MATTERS (Reg. #5856758) is a registered US trademark that has been protecting its owner, Dairy Farmers of America, Inc., since 2019. The mark covers Class 035 (Advertising, business management & retail services) and Class 044 (Medical, veterinary & beauty care services) respectively. Goods and services include Advertising; business management, organization and administration; office functions.; Medical services; veterinary servi.... The mark faced 1 opposition proceeding during prosecution.

FILED

Feb 26, 2019

SERIAL

88316191

REG#

5856758

REGISTERED

Sep 10, 2019

Owner

Applicant

Dairy Farmers of America, Inc.

Entity

Not Provided

State

Address

1405 North 98th Street, Kansas City, KS, 66111

Country

Attorney

NameGregory A. Pratt

Docket

52121/2026

Address

1405 N. 98th Street, Attn: Lora Williams, Kansas City, KS 66111, United States

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Filing Information

StatusREGISTERED

Filing DateFeb 26, 2019

Serial Number88316191

Registration No.5856758

Registration DateSep 10, 2019

Status DateNov 17, 2025

Published for OppositionJun 25, 2019

Next RenewalSeptember 10, 2029

Mark TypeStandard characters

Attorney Docket52121/2026

Status DescriptionLive and registered, Section 8 and 15 accepted

Filing Signals

FILED

2019

YEARS AGO

CLASSES

MADRID FILINGS

—

Opposed 1× during prosecution

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Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 035Advertising, business management & retail services

US codes: 100, 101, 102

First use anywhere: Feb 28, 2017

First use in commerce: Feb 28, 2017

Advertising; business management, organization and administration; office functions.

Class 044Medical, veterinary & beauty care services

US codes: 100, 101

First use anywhere: Feb 28, 2017

First use in commerce: Feb 28, 2017

Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, aquaculture, horticulture and forestry services.

This description is as filed with the USPTO and defines the scope of trademark protection.

Status History

22 events

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

Nov 17, 2025

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

Nov 17, 2025

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Nov 17, 2025

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

TEAS SECTION 8 & 15 RECEIVED

Jul 31, 2025

TEAS SECTION 8 & 15 RECEIVED

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

Sep 10, 2024

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

May 02, 2023

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

TEAS CHANGE OF CORRESPONDENCE RECEIVED

May 02, 2023

TEAS CHANGE OF CORRESPONDENCE RECEIVED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

May 02, 2023

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

May 02, 2023

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

REGISTERED-PRINCIPAL REGISTER

Sep 10, 2019

REGISTERED-PRINCIPAL REGISTER

PUBLISHED FOR OPPOSITION

Jun 25, 2019

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Jun 25, 2019

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Jun 05, 2019

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

ASSIGNED TO LIE

May 23, 2019

ASSIGNED TO LIE

EXAMINER'S AMENDMENT ENTERED

May 08, 2019

EXAMINER'S AMENDMENT ENTERED

EXAMINERS AMENDMENT -WRITTEN

May 08, 2019

EXAMINERS AMENDMENT -WRITTEN

EXAMINERS AMENDMENT E-MAILED

May 08, 2019

EXAMINERS AMENDMENT E-MAILED

NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED

May 08, 2019

NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED

APPROVED FOR PUB - PRINCIPAL REGISTER

May 08, 2019

APPROVED FOR PUB - PRINCIPAL REGISTER

ASSIGNED TO EXAMINER

May 07, 2019

ASSIGNED TO EXAMINER

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Mar 17, 2019

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

NEW APPLICATION ENTERED

Mar 01, 2019

NEW APPLICATION ENTERED

THIS MARK MATTERS

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