Who owns the TRUE CHOICE BEEF trademark?

The TRUE CHOICE BEEF trademark is owned by Utah Beef Producers.

What class is the TRUE CHOICE BEEF trademark registered in?

The TRUE CHOICE BEEF trademark is registered in Class 029 (Meat, fish, poultry, dairy & preserved foods).

What is the serial number for TRUE CHOICE BEEF?

The USPTO serial number for TRUE CHOICE BEEF is 98398428.

What is the registration number for TRUE CHOICE BEEF?

TRUE CHOICE BEEF is registered under USPTO registration number 7822042.

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Home Search: TRUE CHOICE BEEFTRUE CHOICE BEEF #98398428

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Updated Sep 19, 2026·20 searches this week

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TRU

USPTO Trademark Record

REGISTERED

TRUE CHOICE BEEF

SN 98398428·Reg 7822042·Filed Feb 08, 2024

Owner Utah Beef Producers

Meat, fish, poultry and game; meat extracts for culinary purposes; preserved, frozen, dried and cooked fruits, vegetables and seaweeds; jellies, jams, compotes; eggs; milk, cheese, butter, yogurt and other milk products; oils and fats for food.

TRUE CHOICE BEEF (Serial No. 98398428), Registration No. 7822042, is a registered US trademark filed on Feb 08, 2024 by Utah Beef Producers. This trademark covers Class 029 (Meat, fish, poultry, dairy & preserved foods).

early section 8: June 10, 2031

Conflict Analysis

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Mark Intelligence

TRUE CHOICE BEEF (Reg. #7822042) is a registered US trademark that has been protecting its owner, Utah Beef Producers, since 2024. The mark covers Class 029 (Meat, fish, poultry, dairy & preserved foods). Goods and services include Meat, fish, poultry and game; meat extracts for culinary purposes; preserved, frozen, dried and cooked fruits, vegetable.... The mark faced 1 opposition proceeding during prosecution.

FILED

Feb 08, 2024

SERIAL

98398428

REG#

7822042

REGISTERED

Jun 10, 2025

Filing Information

StatusREGISTERED

Filing DateFeb 08, 2024

Serial Number98398428

Registration No.7822042

Registration DateJun 10, 2025

Status DateJun 10, 2025

Published for OppositionJan 07, 2025

Filing Basis & Declarations

Standard Characters ClaimedFiled as Use ApplicationUse Application CurrentlyTrademark

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 029Meat, fish, poultry, dairy & preserved foods

US codes: 046

First use anywhere: Feb 08, 2024

First use in commerce: Feb 08, 2024

This description is as filed with the USPTO and defines the scope of trademark protection.

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Status History

29 events

REGISTERED-PRINCIPAL REGISTER

Jun 10, 2025

REGISTERED-PRINCIPAL REGISTER

NOTICE OF REGISTRATION CONFIRMATION EMAILED

Jun 10, 2025

NOTICE OF REGISTRATION CONFIRMATION EMAILED

EXTENSION OF TIME TO OPPOSE PROCESS - TERMINATED

May 18, 2025

EXTENSION OF TIME TO OPPOSE PROCESS - TERMINATED

EXTENSION OF TIME TO OPPOSE RECEIVED

Feb 05, 2025

EXTENSION OF TIME TO OPPOSE RECEIVED

PUBLISHED FOR OPPOSITION

Jan 07, 2025

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Jan 07, 2025

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Jan 01, 2025

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

APPROVED FOR PUB - PRINCIPAL REGISTER

Dec 10, 2024

APPROVED FOR PUB - PRINCIPAL REGISTER

TEAS REQUEST FOR RECONSIDERATION RECEIVED

Nov 20, 2024

TEAS REQUEST FOR RECONSIDERATION RECEIVED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Nov 20, 2024

CORRESPONDENCE RECEIVED IN LAW OFFICE

TEAS/EMAIL CORRESPONDENCE ENTERED

Nov 20, 2024

TEAS/EMAIL CORRESPONDENCE ENTERED

ACTION REQ FOR RECON DENIED NO APPEAL FILED COUNTED NOT MAILED

Nov 12, 2024

ACTION REQ FOR RECON DENIED NO APPEAL FILED COUNTED NOT MAILED

ACTION FOR REQ FOR RECON DENIED NO APPEAL FILED E-MAILED

Nov 12, 2024

ACTION FOR REQ FOR RECON DENIED NO APPEAL FILED E-MAILED

NOTIFICATION FOR REQ FOR RECON DENIED NO APPEAL FILED

Nov 12, 2024

NOTIFICATION FOR REQ FOR RECON DENIED NO APPEAL FILED

TEAS REQUEST FOR RECONSIDERATION RECEIVED

Oct 10, 2024

TEAS REQUEST FOR RECONSIDERATION RECEIVED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Oct 10, 2024

CORRESPONDENCE RECEIVED IN LAW OFFICE

TEAS/EMAIL CORRESPONDENCE ENTERED

Oct 10, 2024

TEAS/EMAIL CORRESPONDENCE ENTERED

FINAL REFUSAL WRITTEN

Oct 07, 2024

FINAL REFUSAL WRITTEN

FINAL REFUSAL E-MAILED

Oct 07, 2024

FINAL REFUSAL E-MAILED

NOTIFICATION OF FINAL REFUSAL EMAILED

Oct 07, 2024

NOTIFICATION OF FINAL REFUSAL EMAILED

NON-FINAL ACTION WRITTEN

Sep 12, 2024

NON-FINAL ACTION WRITTEN

NON-FINAL ACTION E-MAILED

Sep 12, 2024

NON-FINAL ACTION E-MAILED

NOTIFICATION OF NON-FINAL ACTION E-MAILED

Sep 12, 2024

NOTIFICATION OF NON-FINAL ACTION E-MAILED

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Sep 12, 2024

TEAS RESPONSE TO OFFICE ACTION RECEIVED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Sep 12, 2024

CORRESPONDENCE RECEIVED IN LAW OFFICE

TEAS/EMAIL CORRESPONDENCE ENTERED

Sep 12, 2024

TEAS/EMAIL CORRESPONDENCE ENTERED

ASSIGNED TO EXAMINER

Sep 03, 2024

ASSIGNED TO EXAMINER

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Jun 09, 2024

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

NEW APPLICATION ENTERED

Feb 08, 2024

NEW APPLICATION ENTERED

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