Who owns the U :DESSERT STORY trademark?

The U :DESSERT STORY trademark is owned by Choi, Hoyul Steven.

What class is the U :DESSERT STORY trademark registered in?

The U :DESSERT STORY trademark is registered in Class 043 (Food & beverage services, hospitality).

What is the serial number for U :DESSERT STORY?

The USPTO serial number for U :DESSERT STORY is 88360907.

What is the registration number for U :DESSERT STORY?

U :DESSERT STORY is registered under USPTO registration number 5873830.

Sealvo

Home Search: U :DESSERT STORYU :DESSERT STORY #88360907

Back

Updated Oct 2, 2026·17 searches this week

View on USPTO TSDR Find similar marks

UDE

USPTO Trademark Record

REGISTERED

U :DESSERT STORY

SN 88360907·Reg 5873830·Filed Mar 28, 2019

Owner Choi, Hoyul Steven

Services for providing food and drink; temporary accommodation.

U :DESSERT STORY (Serial No. 88360907), Registration No. 5873830, is a registered US trademark filed on Mar 28, 2019 by Choi, Hoyul Steven. This trademark covers Class 043 (Food & beverage services, hospitality).

Section 8/9 declaration window: October 01, 2029

Conflict Analysis

Full conflict analysis for U :DESSERT STORY (SN 88360907) against the USPTO database with detailed risk factor explanations. AI-powered — takes ~1-2 min.

Mark Intelligence

U :DESSERT STORY (Reg. #5873830) is a registered US trademark that has been protecting its owner, Choi, Hoyul Steven, since 2019. The mark covers Class 043 (Food & beverage services, hospitality). Goods and services include Services for providing food and drink; temporary accommodation.. The mark faced 1 opposition proceeding during prosecution.

FILED

Mar 28, 2019

SERIAL

88360907

REG#

5873830

REGISTERED

Oct 01, 2019

Filing Information

StatusREGISTERED

Filing DateMar 28, 2019

Serial Number88360907

Registration No.5873830

Registration DateOct 01, 2019

Status DateJan 14, 2026

Published for OppositionJul 16, 2019

Filing Basis & Declarations

Standard Characters ClaimedFiled as Use ApplicationUse Application CurrentlySection 8 AcceptedSection 15 Acknowledged

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 043Food & beverage services, hospitality

US codes: 100, 101

First use anywhere: May 14, 2018

First use in commerce: May 14, 2018

Services for providing food and drink; temporary accommodation.

This description is as filed with the USPTO and defines the scope of trademark protection.

Run a conflict check

Search by serial number, mark name, or logo. See conflicting marks ranked by risk with clear explanations of what contributed.

Run conflict check

Status History

17 events

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

Jan 14, 2026

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

Jan 14, 2026

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Jan 12, 2026

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Dec 08, 2025

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

TEAS SECTION 8 & 15 RECEIVED

Sep 30, 2025

TEAS SECTION 8 & 15 RECEIVED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Sep 29, 2025

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Sep 29, 2025

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Sep 29, 2025

TEAS CHANGE OF CORRESPONDENCE RECEIVED

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

Oct 01, 2024

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

REGISTERED-PRINCIPAL REGISTER

Oct 01, 2019

REGISTERED-PRINCIPAL REGISTER

PUBLISHED FOR OPPOSITION

Jul 16, 2019

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Jul 16, 2019

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Jun 26, 2019

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

ASSIGNED TO EXAMINER

Jun 08, 2019

ASSIGNED TO EXAMINER

APPROVED FOR PUB - PRINCIPAL REGISTER

Jun 08, 2019

APPROVED FOR PUB - PRINCIPAL REGISTER

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Apr 15, 2019

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

NEW APPLICATION ENTERED

Apr 01, 2019

NEW APPLICATION ENTERED

Other Marks in Class 043 — Food & beverage services, hospitality

Recently filed and registered marks in the same international class.

FRA

FRANCE DESSERT

88039951

LA COMPAGNIE DES DESSERTS

REGISTERED

DES

DESSERT HUB

98589037

Dessert Hub

REGISTERED

DRI

DRINKING DESSERT

98108719

CHIEN, HSIU-CHUAN

REGISTERED

3DE

3 DESSERT

97614702

YANG, MING-TSUNG

REGISTERED

Other Marks by Etan Z. Fraser, Esq.

Additional USPTO filings handled by the same attorney of record.

MIL

MILLIONAIRE'S BACON

86908510

REGISTERED

U :DESSERT STORY

Run a conflict check

Other Marks in Class 043 — Food & beverage services, hospitality

Other Marks by Etan Z. Fraser, Esq.

Get pre-filing clearance

Search 15M+ trademarks

Resources

Company