Who owns the VARIETY trademark?

The VARIETY trademark is owned by WK KELLOGG NORTH AMERICA LLC.

What class is the VARIETY trademark registered in?

The VARIETY trademark is registered in Class 046 (Class 46).

What is the serial number for VARIETY?

The USPTO serial number for VARIETY is 71570367.

What is the registration number for VARIETY?

VARIETY is registered under USPTO registration number 552435.

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VAR

USPTO Trademark Record

REGISTERED

VARIETY

SN 71570367·Reg 552435·Filed Dec 11, 1948

Owner WK KELLOGG NORTH AMERICA LLC

VARIETY (Serial No. 71570367), Registration No. 552435, is a registered US trademark filed on Dec 11, 1948 by WK KELLOGG NORTH AMERICA LLC. This trademark covers Class 046 (Class 46).

Section 8/9 declaration window: December 25, 2031

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VARIETY (Reg. #552435) is a registered US trademark that has been protecting its owner, WK KELLOGG NORTH AMERICA LLC, since 1948. The mark covers Class 046 (Class 46).

FILED

Dec 11, 1948

SERIAL

71570367

REG#

552435

REGISTERED

Dec 25, 1951

Filing Information

StatusREGISTERED

Filing DateDec 11, 1948

Serial Number71570367

Registration No.552435

Registration DateDec 25, 1951

Status DateMar 16, 2022

Next RenewalDecember 25, 2031

Filing Basis & Declarations

Filed as Use ApplicationUse Application CurrentlySection 8 AcceptedSection 15 AcknowledgedTrademark

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 046Class 46

US codes: 046

First use anywhere: Nov 01, 1938

First use in commerce: Nov 01, 1938

This description is as filed with the USPTO and defines the scope of trademark protection.

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Status History

31 events

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Feb 24, 2026

TEAS CHANGE OF OWNER ADDRESS RECEIVED

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Feb 24, 2026

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Feb 24, 2026

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Feb 24, 2026

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Feb 24, 2026

TEAS CHANGE OF CORRESPONDENCE RECEIVED

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Nov 26, 2025

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Oct 29, 2025

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

Dec 06, 2023

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Mar 17, 2022

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Mar 16, 2022

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

REGISTERED AND RENEWED (FIFTH RENEWAL - 10 YRS)

Mar 16, 2022

REGISTERED AND RENEWED (FIFTH RENEWAL - 10 YRS)

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Mar 15, 2022

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

TEAS SECTION 8 & 9 RECEIVED

Nov 05, 2021

TEAS SECTION 8 & 9 RECEIVED

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

Dec 25, 2020

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Feb 01, 2016

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Feb 01, 2016

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Feb 21, 2012

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Feb 21, 2012

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

REGISTERED AND RENEWED (FOURTH RENEWAL - 10 YRS)

Feb 21, 2012

REGISTERED AND RENEWED (FOURTH RENEWAL - 10 YRS)

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Feb 21, 2012

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Dec 20, 2011

TEAS CHANGE OF CORRESPONDENCE RECEIVED

TEAS SECTION 8 & 9 RECEIVED

Dec 20, 2011

TEAS SECTION 8 & 9 RECEIVED

CASE FILE IN TICRS

Oct 08, 2008

CASE FILE IN TICRS

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Oct 03, 2007

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Oct 03, 2007

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Oct 19, 2001

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

REGISTERED AND RENEWED (THIRD RENEWAL - 10 YRS)

Oct 19, 2001

REGISTERED AND RENEWED (THIRD RENEWAL - 10 YRS)

REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED

Jul 30, 2001

REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED

REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)

Dec 11, 1991

REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)

REGISTERED - SEC. 9 FILED/CHECK RECORD FOR SEC. 8

Nov 08, 1991

REGISTERED - SEC. 9 FILED/CHECK RECORD FOR SEC. 8

REGISTERED AND RENEWED (FIRST RENEWAL - 20 YRS)

Dec 25, 1971

REGISTERED AND RENEWED (FIRST RENEWAL - 20 YRS)

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