Who owns the WHAT THE FACIAL trademark?

The WHAT THE FACIAL trademark is owned by PLANTCRAFT, LLC.

What class is the WHAT THE FACIAL trademark registered in?

The WHAT THE FACIAL trademark is registered in Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations).

What is the serial number for WHAT THE FACIAL?

The USPTO serial number for WHAT THE FACIAL is 97283533.

What is the registration number for WHAT THE FACIAL?

WHAT THE FACIAL is registered under USPTO registration number 7559736.

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Updated Sep 28, 2026·24 searches this week

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WHA

USPTO Trademark Record

REGISTERED

WHAT THE FACIAL

SN 97283533·Reg 7559736·Filed Feb 24, 2022

Owner PLANTCRAFT, LLC

Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other substances for laundry use; cleaning, polishing and abrasive preparations.

WHAT THE FACIAL (Serial No. 97283533), Registration No. 7559736, is a registered US trademark filed on Feb 24, 2022 by PLANTCRAFT, LLC. This trademark covers Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations).

early section 8: November 05, 2030

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Mark Intelligence

WHAT THE FACIAL (Reg. #7559736) is a registered US trademark that has been protecting its owner, PLANTCRAFT, LLC, since 2022. The mark covers Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations). Goods and services include Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other.... The mark faced 1 opposition proceeding during prosecution.

FILED

Feb 24, 2022

SERIAL

97283533

REG#

7559736

REGISTERED

Nov 05, 2024

Filing Information

StatusREGISTERED

Filing DateFeb 24, 2022

Serial Number97283533

Registration No.7559736

Registration DateNov 05, 2024

Status DateNov 05, 2024

Published for OppositionMay 23, 2023

Filing Basis & Declarations

Standard Characters ClaimedUse Application CurrentlyTrademark

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 003Non-medicated cosmetics, toiletry preparations & cleaning preparations

US codes: 001, 004, 006, 050, 051, 052

First use anywhere: Feb 28, 2021

First use in commerce: Mar 11, 2024

Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other substances for laundry use; cleaning, polishing and abrasive preparations.

This description is as filed with the USPTO and defines the scope of trademark protection.

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Status History

29 events

REGISTERED-PRINCIPAL REGISTER

Nov 05, 2024

REGISTERED-PRINCIPAL REGISTER

NOTICE OF REGISTRATION CONFIRMATION EMAILED

Nov 05, 2024

NOTICE OF REGISTRATION CONFIRMATION EMAILED

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

Sep 28, 2024

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

Sep 28, 2024

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

CASE ASSIGNED TO INTENT TO USE PARALEGAL

Sep 20, 2024

CASE ASSIGNED TO INTENT TO USE PARALEGAL

STATEMENT OF USE PROCESSING COMPLETE

Sep 19, 2024

STATEMENT OF USE PROCESSING COMPLETE

TEAS STATEMENT OF USE RECEIVED

Jul 18, 2024

TEAS STATEMENT OF USE RECEIVED

USE AMENDMENT FILED

Jul 18, 2024

USE AMENDMENT FILED

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

Jan 20, 2024

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

SOU TEAS EXTENSION RECEIVED

Jan 18, 2024

SOU TEAS EXTENSION RECEIVED

SOU EXTENSION 1 FILED

Jan 18, 2024

SOU EXTENSION 1 FILED

SOU EXTENSION 1 GRANTED

Jan 18, 2024

SOU EXTENSION 1 GRANTED

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

Jul 18, 2023

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

PUBLISHED FOR OPPOSITION

May 23, 2023

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

May 23, 2023

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

May 03, 2023

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

APPROVED FOR PUB - PRINCIPAL REGISTER

Apr 20, 2023

APPROVED FOR PUB - PRINCIPAL REGISTER

TEAS/EMAIL CORRESPONDENCE ENTERED

Apr 11, 2023

TEAS/EMAIL CORRESPONDENCE ENTERED

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Apr 10, 2023

TEAS RESPONSE TO OFFICE ACTION RECEIVED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Apr 10, 2023

CORRESPONDENCE RECEIVED IN LAW OFFICE

NON-FINAL ACTION WRITTEN

Jan 10, 2023

NON-FINAL ACTION WRITTEN

NON-FINAL ACTION E-MAILED

Jan 10, 2023

NON-FINAL ACTION E-MAILED

NOTIFICATION OF NON-FINAL ACTION E-MAILED

Jan 10, 2023

NOTIFICATION OF NON-FINAL ACTION E-MAILED

ASSIGNED TO EXAMINER

Dec 07, 2022

ASSIGNED TO EXAMINER

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Mar 21, 2022

TEAS CHANGE OF OWNER ADDRESS RECEIVED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Mar 21, 2022

TEAS CHANGE OF CORRESPONDENCE RECEIVED

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Mar 21, 2022

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Mar 02, 2022

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

NEW APPLICATION ENTERED

Feb 28, 2022

NEW APPLICATION ENTERED

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