Who owns the WHAT THE #@%# MAMA! trademark?

The WHAT THE #@%# MAMA! trademark is owned by Two New Heights LLC.

What class is the WHAT THE #@%# MAMA! trademark registered in?

The WHAT THE #@%# MAMA! trademark is registered in Class 016 (Paper goods, books & stationery).

What is the serial number for WHAT THE #@%# MAMA!?

The USPTO serial number for WHAT THE #@%# MAMA! is 99398523.

What is the registration number for WHAT THE #@%# MAMA!?

WHAT THE #@%# MAMA! is registered under USPTO registration number 8230007.

WHA

USPTO Trademark Record

REGISTERED

WHAT THE #@%# MAMA!

SN 99398523·Reg 8230007·Filed Sep 17, 2025

Owner Two New Heights LLC

Paper and cardboard; printed matter; bookbinding material; photographs; stationery and office requisites, except furniture; adhesives for stationery or household purposes; drawing materials and materials for artists; paintbrushes; instructional and teaching materials; plastic sheets, films and bags for wrapping and packaging; printers' type, printing blocks.

WHAT THE #@%# MAMA! (Serial No. 99398523), Registration No. 8230007, is a registered US trademark filed on Sep 17, 2025 by Two New Heights LLC. This trademark covers Class 016 (Paper goods, books & stationery).

early section 8: April 28, 2032

Mark Intelligence

WHAT THE #@%# MAMA! (Reg. #8230007) is a registered US trademark that has been protecting its owner, Two New Heights LLC, since 2025. The mark covers Class 016 (Paper goods, books & stationery). Goods and services include Paper and cardboard; printed matter; bookbinding material; photographs; stationery and office requisites, except furnitu.... The mark faced 1 opposition proceeding during prosecution.

FILED

Sep 17, 2025

SERIAL

99398523

REG#

8230007

REGISTERED

Apr 28, 2026

Owner

Applicant

Two New Heights LLC

Entity

LLC

State

Address

5318 East 2nd Street #993, Long Beach, CA, 90803

Country

Attorney

NameDonna L. Mirman

Law firm

Donna L. Mirman LZ Legal Services, LLC

Docket

E585444360

Address

2828 N Central Ave, PMB #1510, Phoenix, AZ 85004, United States

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Filing Information

StatusREGISTERED

Filing DateSep 17, 2025

Serial Number99398523

Registration No.8230007

Registration DateApr 28, 2026

Status DateApr 28, 2026

Published for OppositionMar 10, 2026

Mark TypeStandard characters

Attorney DocketE585444360

Status DescriptionLive and registered

Filing Signals

FILED

2025

YEARS AGO

CLASSES

MADRID FILINGS

—

Opposed 1× during prosecution

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Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 016Paper goods, books & stationery

US codes: 002, 005, 022, 023, 029, 037, 038, 050

First use anywhere: Sep 01, 2023

First use in commerce: Mar 01, 2024

This description is as filed with the USPTO and defines the scope of trademark protection.

Status History

10 events

REGISTERED-PRINCIPAL REGISTER

Apr 28, 2026

REGISTERED-PRINCIPAL REGISTER

NOTICE OF REGISTRATION CONFIRMATION EMAILED

Apr 28, 2026

NOTICE OF REGISTRATION CONFIRMATION EMAILED

PUBLISHED FOR OPPOSITION

Mar 10, 2026

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Mar 10, 2026

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Mar 04, 2026

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

APPROVED FOR PUB - PRINCIPAL REGISTER

Feb 13, 2026

APPROVED FOR PUB - PRINCIPAL REGISTER

ASSIGNED TO EXAMINER

Feb 12, 2026

ASSIGNED TO EXAMINER

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Feb 11, 2026

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

NEW APPLICATION ENTERED

Sep 17, 2025

NEW APPLICATION ENTERED

APPLICATION FILING RECEIPT MAILED

Sep 17, 2025

APPLICATION FILING RECEIPT MAILED

WHAT THE #@%# MAMA!

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Other Marks by Two New Heights LLC

Other Marks in Class 016 — Paper goods, books & stationery

Other Marks by Donna L. Mirman

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