Who owns the WHITE BRILLIANCE trademark?

The WHITE BRILLIANCE trademark is owned by UNILEVER IP HOLDINGS B.V..

What is the serial number for WHITE BRILLIANCE?

The USPTO serial number for WHITE BRILLIANCE is 77646462.

What is the registration number for WHITE BRILLIANCE?

WHITE BRILLIANCE is registered under USPTO registration number 3819248.

WHI

USPTO Trademark Record

REGISTERED

WHITE BRILLIANCE

Q: What class is the WHITE BRILLIANCE trademark registered in?

The WHITE BRILLIANCE trademark is registered in Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations), Class 005 (Pharmaceuticals, medical & veterinary preparations).

SN 77646462·Reg 3819248·Filed Jan 09, 2009

Owner UNILEVER IP HOLDINGS B.V.

Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other substances for laundry use; cleaning, polishing and abrasive preparations.; Pharmaceuticals, medical and veterinary preparations; sanitary preparations for medical purposes; dietetic food and substances adapted for medical or veterinary purposes, food for babies; dietary supplements for human beings and animals; adhesive plasters, materials for dressings; material for filling teeth, dental wax; disinfectants; preparations for destroying vermin; fungicides, herbicides.

WHITE BRILLIANCE (Serial No. 77646462), Registration No. 3819248, is a registered US trademark filed on Jan 09, 2009 by UNILEVER IP HOLDINGS B.V.. This trademark covers Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations), Class 005 (Pharmaceuticals, medical & veterinary preparations).

Section 8/9 declaration window: July 15, 2030

Mark Intelligence

WHITE BRILLIANCE (Reg. #3819248) is a registered US trademark that has been protecting its owner, UNILEVER IP HOLDINGS B.V., since 2009. The mark covers Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations) and Class 005 (Pharmaceuticals, medical & veterinary preparations) respectively. Goods and services include Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other.... The mark faced 1 opposition proceeding during prosecution.

FILED

Jan 09, 2009

SERIAL

77646462

REG#

3819248

REGISTERED

Jul 13, 2010

Owner

Applicant

UNILEVER IP HOLDINGS B.V.

Entity

B.V. (Dutch)

Address

Bronland 14, Wageningen, 6708WH

Country

Attorney

NameCristina Carvalho

Law firm

Cristina Carvalho ArentFox Schiff LLP

Address

1717 K St., NW, Washington, DC 20006, United States

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Filing Information

StatusREGISTERED

Filing DateJan 09, 2009

Serial Number77646462

Registration No.3819248

Registration DateJul 13, 2010

Status DateJan 13, 2021

Published for OppositionSep 08, 2009

Next RenewalJuly 15, 2030

Mark TypeStandard characters

Status DescriptionLive and registered, renewed

Filing Signals

FILED

2009

YEARS AGO

17y

CLASSES

MADRID FILINGS

—

Opposed 1× during prosecution

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Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 003Non-medicated cosmetics, toiletry preparations & cleaning preparations

US codes: 001, 004, 006, 050, 051, 052

First use anywhere: Jan 31, 2010

First use in commerce: Jan 31, 2010

Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other substances for laundry use; cleaning, polishing and abrasive preparations.

Class 005Pharmaceuticals, medical & veterinary preparations

US codes: 006, 018, 044, 046, 051, 052

First use anywhere: Jan 31, 2010

First use in commerce: Jan 31, 2010

Pharmaceuticals, medical and veterinary preparations; sanitary preparations for medical purposes; dietetic food and substances adapted for medical or veterinary purposes, food for babies; dietary supplements for human beings and animals; adhesive plasters, materials for dressings; material for filling teeth, dental wax; disinfectants; preparations for destroying vermin; fungicides, herbicides.

This description is as filed with the USPTO and defines the scope of trademark protection.

Status History

61 events

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Mar 19, 2026

TEAS CHANGE OF OWNER ADDRESS RECEIVED

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Mar 19, 2026

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Mar 19, 2026

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Mar 19, 2026

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Mar 19, 2026

TEAS CHANGE OF CORRESPONDENCE RECEIVED

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Dec 20, 2024

TEAS CHANGE OF OWNER ADDRESS RECEIVED

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Dec 20, 2024

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Dec 20, 2024

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Dec 20, 2024

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS CHANGE OF DOMESTIC REPRESENTATIVES ADDRESS

Dec 20, 2024

TEAS CHANGE OF DOMESTIC REPRESENTATIVES ADDRESS

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Dec 20, 2024

TEAS CHANGE OF CORRESPONDENCE RECEIVED

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

Aug 04, 2021

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Jan 13, 2021

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

Jan 13, 2021

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Jan 13, 2021

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

TEAS SECTION 8 & 9 RECEIVED

Jan 11, 2021

TEAS SECTION 8 & 9 RECEIVED

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

Jul 13, 2019

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

NOTICE OF SUIT

Dec 05, 2016

NOTICE OF SUIT

Dec 05, 2016

NOTICE OF SUIT

REGISTERED - PARTIAL SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

Jul 29, 2016

REGISTERED - PARTIAL SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

Jul 29, 2016

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Jul 19, 2016

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

TEAS SECTION 8 & 15 RECEIVED

May 10, 2016

TEAS SECTION 8 & 15 RECEIVED

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Dec 16, 2015

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Nov 13, 2015

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Nov 13, 2015

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

Oct 14, 2015

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Sep 17, 2015

TEAS CHANGE OF CORRESPONDENCE RECEIVED

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

Jul 13, 2015

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Sep 05, 2014

TEAS CHANGE OF OWNER ADDRESS RECEIVED

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Sep 05, 2014

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

REGISTERED-PRINCIPAL REGISTER

Jul 13, 2010

REGISTERED-PRINCIPAL REGISTER

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

Jun 05, 2010

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

LAW OFFICE REGISTRATION REVIEW COMPLETED

Jun 04, 2010

LAW OFFICE REGISTRATION REVIEW COMPLETED

ASSIGNED TO LIE

Jun 01, 2010

ASSIGNED TO LIE

CASE ASSIGNED TO INTENT TO USE PARALEGAL

May 19, 2010

CASE ASSIGNED TO INTENT TO USE PARALEGAL

STATEMENT OF USE PROCESSING COMPLETE

May 19, 2010

STATEMENT OF USE PROCESSING COMPLETE

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

May 19, 2010

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

TEAS STATEMENT OF USE RECEIVED

May 03, 2010

TEAS STATEMENT OF USE RECEIVED

USE AMENDMENT FILED

May 03, 2010

USE AMENDMENT FILED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Jan 06, 2010

TEAS CHANGE OF CORRESPONDENCE RECEIVED

NOA MAILED - SOU REQUIRED FROM APPLICANT

Dec 01, 2009

NOA MAILED - SOU REQUIRED FROM APPLICANT

PUBLISHED FOR OPPOSITION

Sep 08, 2009

PUBLISHED FOR OPPOSITION

NOTICE OF PUBLICATION

Aug 19, 2009

NOTICE OF PUBLICATION

APPROVED FOR PUB - PRINCIPAL REGISTER

Aug 06, 2009

APPROVED FOR PUB - PRINCIPAL REGISTER

LAW OFFICE PUBLICATION REVIEW COMPLETED

Aug 06, 2009

LAW OFFICE PUBLICATION REVIEW COMPLETED

JURISDICTION RESTORED TO EXAMINING ATTORNEY

Jul 15, 2009

JURISDICTION RESTORED TO EXAMINING ATTORNEY

EXPARTE APPEAL RECEIVED AT TTAB

Jun 16, 2009

EXPARTE APPEAL RECEIVED AT TTAB

EX PARTE APPEAL-INSTITUTED

Jun 16, 2009

EX PARTE APPEAL-INSTITUTED

FINAL REFUSAL WRITTEN

May 12, 2009

FINAL REFUSAL WRITTEN

FINAL REFUSAL E-MAILED

May 12, 2009

FINAL REFUSAL E-MAILED

NOTIFICATION OF FINAL REFUSAL EMAILED

May 12, 2009

NOTIFICATION OF FINAL REFUSAL EMAILED

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Apr 21, 2009

TEAS RESPONSE TO OFFICE ACTION RECEIVED

ASSIGNED TO LIE

Apr 21, 2009

ASSIGNED TO LIE

CORRESPONDENCE RECEIVED IN LAW OFFICE

Apr 21, 2009

CORRESPONDENCE RECEIVED IN LAW OFFICE

TEAS/EMAIL CORRESPONDENCE ENTERED

Apr 21, 2009

TEAS/EMAIL CORRESPONDENCE ENTERED

NON-FINAL ACTION WRITTEN

Feb 11, 2009

NON-FINAL ACTION WRITTEN

NON-FINAL ACTION E-MAILED

Feb 11, 2009

NON-FINAL ACTION E-MAILED

NOTIFICATION OF NON-FINAL ACTION E-MAILED

Feb 11, 2009

NOTIFICATION OF NON-FINAL ACTION E-MAILED

ASSIGNED TO EXAMINER

Feb 09, 2009

ASSIGNED TO EXAMINER

NEW APPLICATION ENTERED

Jan 13, 2009

NEW APPLICATION ENTERED

WHITE BRILLIANCE

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