Who owns the A BETTER ALABAMA trademark?

The A BETTER ALABAMA trademark is owned by Blue Cross and Blue Shield of Alabama.

What is the serial number for A BETTER ALABAMA?

The USPTO serial number for A BETTER ALABAMA is 98278106.

What is the registration number for A BETTER ALABAMA?

A BETTER ALABAMA is registered under USPTO registration number 8111647.

ABE

USPTO Trademark Record

REGISTERED

A BETTER ALABAMA

Q: What class is the A BETTER ALABAMA trademark registered in?

The A BETTER ALABAMA trademark is registered in Class 035 (Advertising, business management & retail services), Class 044 (Medical, veterinary & beauty care services).

SN 98278106·Reg 8111647·Filed Nov 20, 2023

Owner Blue Cross and Blue Shield of Alabama

Advertising; business management, organization and administration; office functions.; Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, aquaculture, horticulture and forestry services.

A BETTER ALABAMA (Serial No. 98278106), Registration No. 8111647, is a registered US trademark filed on Nov 20, 2023 by Blue Cross and Blue Shield of Alabama. This trademark covers Class 035 (Advertising, business management & retail services), Class 044 (Medical, veterinary & beauty care services).

early section 8: January 20, 2032

Mark Intelligence

A BETTER ALABAMA (Reg. #8111647) is a registered US trademark that has been protecting its owner, Blue Cross and Blue Shield of Alabama, since 2023. The mark covers Class 035 (Advertising, business management & retail services) and Class 044 (Medical, veterinary & beauty care services) respectively. Goods and services include Advertising; business management, organization and administration; office functions.; Medical services; veterinary servi.... The mark faced 1 opposition proceeding during prosecution.

FILED

Nov 20, 2023

SERIAL

98278106

REG#

8111647

REGISTERED

Jan 20, 2026

Owner

Applicant

Blue Cross and Blue Shield of Alabama

Entity

Corporation

State

Address

450 Riverchase Parkway East, Birmingham, AL, 35244

Attorney

NameC. Brandon Browning

Law firm

C. Brandon Browning MAYNARD NEXSEN PC

Docket

802895.00472

Address

1901 SIXTH AVENUE NORTH, SUITE 1700, BIRMINGHAM, AL 35203, United States

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Filing Information

StatusREGISTERED

Filing DateNov 20, 2023

Serial Number98278106

Registration No.8111647

Registration DateJan 20, 2026

Status DateJan 20, 2026

Published for OppositionNov 12, 2024

Mark TypeStandard characters

Attorney Docket802895.00472

Status DescriptionLive and registered

Filing Signals

FILED

2023

YEARS AGO

CLASSES

MADRID FILINGS

—

Opposed 1× during prosecution

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Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 035Advertising, business management & retail services

US codes: 100, 101, 102

First use anywhere: Oct 16, 2023

First use in commerce: Oct 16, 2023

Advertising; business management, organization and administration; office functions.

Class 044Medical, veterinary & beauty care services

US codes: 100, 101

First use anywhere: Oct 16, 2023

First use in commerce: Oct 16, 2023

Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, aquaculture, horticulture and forestry services.

This description is as filed with the USPTO and defines the scope of trademark protection.

Status History

28 events

REGISTERED-PRINCIPAL REGISTER

Jan 20, 2026

REGISTERED-PRINCIPAL REGISTER

NOTICE OF REGISTRATION CONFIRMATION EMAILED

Jan 20, 2026

NOTICE OF REGISTRATION CONFIRMATION EMAILED

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

Dec 31, 2025

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

Dec 31, 2025

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

STATEMENT OF USE PROCESSING COMPLETE

Dec 27, 2025

STATEMENT OF USE PROCESSING COMPLETE

CASE ASSIGNED TO INTENT TO USE PARALEGAL

Dec 26, 2025

CASE ASSIGNED TO INTENT TO USE PARALEGAL

TEAS STATEMENT OF USE RECEIVED

Jun 24, 2025

TEAS STATEMENT OF USE RECEIVED

USE AMENDMENT FILED

Jun 24, 2025

USE AMENDMENT FILED

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

Dec 24, 2024

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

PUBLISHED FOR OPPOSITION

Nov 12, 2024

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Nov 12, 2024

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Oct 23, 2024

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

APPROVED FOR PUB - PRINCIPAL REGISTER

Oct 02, 2024

APPROVED FOR PUB - PRINCIPAL REGISTER

TEAS/EMAIL CORRESPONDENCE ENTERED

Oct 01, 2024

TEAS/EMAIL CORRESPONDENCE ENTERED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Oct 01, 2024

CORRESPONDENCE RECEIVED IN LAW OFFICE

TEAS REQUEST FOR RECONSIDERATION RECEIVED

Oct 01, 2024

TEAS REQUEST FOR RECONSIDERATION RECEIVED

FINAL REFUSAL WRITTEN

Sep 30, 2024

FINAL REFUSAL WRITTEN

FINAL REFUSAL E-MAILED

Sep 30, 2024

FINAL REFUSAL E-MAILED

NOTIFICATION OF FINAL REFUSAL EMAILED

Sep 30, 2024

NOTIFICATION OF FINAL REFUSAL EMAILED

TEAS/EMAIL CORRESPONDENCE ENTERED

Sep 06, 2024

TEAS/EMAIL CORRESPONDENCE ENTERED

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Sep 05, 2024

TEAS RESPONSE TO OFFICE ACTION RECEIVED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Sep 05, 2024

CORRESPONDENCE RECEIVED IN LAW OFFICE

NON-FINAL ACTION WRITTEN

Jun 05, 2024

NON-FINAL ACTION WRITTEN

NON-FINAL ACTION E-MAILED

Jun 05, 2024

NON-FINAL ACTION E-MAILED

NOTIFICATION OF NON-FINAL ACTION E-MAILED

Jun 05, 2024

NOTIFICATION OF NON-FINAL ACTION E-MAILED

ASSIGNED TO EXAMINER

Jun 03, 2024

ASSIGNED TO EXAMINER

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Jan 03, 2024

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

NEW APPLICATION ENTERED

Nov 23, 2023

NEW APPLICATION ENTERED

A BETTER ALABAMA

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Other Marks by Blue Cross and Blue Shield of Alabama

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