Who owns the B! trademark?

The B! trademark is owned by VARIETY WHOLESALERS, INC..

What class is the B! trademark registered in?

The B! trademark is registered in Class 035 (Advertising, business management & retail services).

What is the serial number for B!?

The USPTO serial number for B! is 87915703.

What is the registration number for B!?

B! is registered under USPTO registration number 5637701.

Sealvo

Home Search: B!B! #87915703

Back

Updated Sep 20, 2026·31 searches this week

View on USPTO TSDR Find similar marks

USPTO Trademark Record

REGISTERED

B!

SN 87915703·Reg 5637701·Filed May 10, 2018

Owner VARIETY WHOLESALERS, INC.

Advertising; business management, organization and administration; office functions.

B! (Serial No. 87915703), Registration No. 5637701, is a registered US trademark filed on May 10, 2018 by VARIETY WHOLESALERS, INC.. This trademark covers Class 035 (Advertising, business management & retail services).

Section 8/9 declaration window: December 25, 2028

Conflict Analysis

Full conflict analysis for B! (SN 87915703) against the USPTO database with detailed risk factor explanations. AI-powered — takes ~1-2 min.

Mark Intelligence

B! (Reg. #5637701) is a registered US trademark that has been protecting its owner, VARIETY WHOLESALERS, INC., since 2018. The mark covers Class 035 (Advertising, business management & retail services). Goods and services include Advertising; business management, organization and administration; office functions.. The mark faced 1 opposition proceeding during prosecution.

FILED

May 10, 2018

SERIAL

87915703

REG#

5637701

REGISTERED

Dec 25, 2018

Filing Information

StatusREGISTERED

Filing DateMay 10, 2018

Serial Number87915703

Registration No.5637701

Registration DateDec 25, 2018

Status DateJul 11, 2024

Published for OppositionOct 09, 2018

Filing Basis & Declarations

Filed as Use ApplicationUse Application CurrentlySection 8 AcceptedSection 15 Acknowledged

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 035Advertising, business management & retail services

US codes: 100, 101, 102

First use anywhere: Nov 30, 2006

First use in commerce: Nov 30, 2006

Advertising; business management, organization and administration; office functions.

This description is as filed with the USPTO and defines the scope of trademark protection.

Run a conflict check

Search by serial number, mark name, or logo. See conflicting marks ranked by risk with clear explanations of what contributed.

Run conflict check

Status History

25 events

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

Mar 19, 2025

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Oct 02, 2024

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Jul 11, 2024

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

Jul 11, 2024

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

Jul 11, 2024

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

May 30, 2024

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Apr 24, 2024

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Apr 08, 2024

TEAS CHANGE OF CORRESPONDENCE RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Apr 08, 2024

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Apr 08, 2024

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Apr 08, 2024

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Apr 08, 2024

TEAS CHANGE OF OWNER ADDRESS RECEIVED

TEAS SECTION 8 & 15 RECEIVED

Dec 28, 2023

TEAS SECTION 8 & 15 RECEIVED

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

Dec 25, 2023

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

Aug 16, 2023

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

REGISTERED-PRINCIPAL REGISTER

Dec 25, 2018

REGISTERED-PRINCIPAL REGISTER

PUBLISHED FOR OPPOSITION

Oct 09, 2018

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Oct 09, 2018

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Sep 19, 2018

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

APPROVED FOR PUB - PRINCIPAL REGISTER

Sep 01, 2018

APPROVED FOR PUB - PRINCIPAL REGISTER

ASSIGNED TO EXAMINER

Sep 01, 2018

ASSIGNED TO EXAMINER

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

May 18, 2018

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

TEAS AMENDMENT ENTERED BEFORE ATTORNEY ASSIGNED

May 15, 2018

TEAS AMENDMENT ENTERED BEFORE ATTORNEY ASSIGNED

TEAS VOLUNTARY AMENDMENT RECEIVED

May 15, 2018

TEAS VOLUNTARY AMENDMENT RECEIVED

NEW APPLICATION ENTERED

May 14, 2018

NEW APPLICATION ENTERED

Other Marks by VARIETY WHOLESALERS, INC.

Additional USPTO filings from the same owner.

BIG

BIG LOTS AMERICA'S DISCOUNT HOME STORE

98347344

VARIETY WHOLESALERS, INC.

REGISTERED

MYR

MY ROSES REWARDS

98828385

VARIETY WHOLESALERS, INC.

REGISTERED

EXT

EXTREME BARGAIN

98278146

VARIETY WHOLESALERS, INC.

REGISTERED

HOM

HOME OF THE EXTREME BARGAIN

98278148

VARIETY WHOLESALERS, INC.

REGISTERED

Other Marks in Class 035 — Advertising, business management & retail services

Recently filed and registered marks in the same international class.

90447635

BRAINPOP IP LLC

ABANDONED

86651565

BLEWIT, LLC

ABANDONED

79011962

BUONGIORNO S.P.A.

ABANDONED

76360325

BUONGIORNO.IT S.P.A.

ABANDONED

Other Marks by John M. Mueller

Additional USPTO filings handled by the same attorney of record.

FIN

FIND IT LOVE IT BUY IT FOR LESS

99072975

REGISTERED

REA

REAL DESIGNERS REALLY DISCOUNTED

99073076

REGISTERED

SAM

SAMETHYLATE PLUS

86803593

REGISTERED

GLU

GLUTERASE

86926322

REGISTERED

B!

Run a conflict check

Other Marks by VARIETY WHOLESALERS, INC.

Other Marks in Class 035 — Advertising, business management & retail services

Other Marks by John M. Mueller

Get pre-filing clearance

Search 15M+ trademarks

Resources

Company