Who owns the BACKSTAGE trademark?

The BACKSTAGE trademark is owned by WELLA INTERNATIONAL OPERATIONS SWITZERLAND SÀRL.

What class is the BACKSTAGE trademark registered in?

The BACKSTAGE trademark is registered in Class 035 (Advertising, business management & retail services), Class 042 (Scientific, technology & SaaS services), Class 009 (Electronics, software & scientific instruments).

What is the serial number for BACKSTAGE?

The USPTO serial number for BACKSTAGE is 90083218.

What is the registration number for BACKSTAGE?

BACKSTAGE is registered under USPTO registration number 6681973.

BACKSTAGE - Owned by WELLA INTERNATIONAL OPERATIONS SWITZERLAND SÀRL - (Class 035, Class 042, Class 009)

What to file next

Section 8 declaration of continued use

When: Due between the fifth and sixth anniversary of registration.
Extensions and grace: A six-month grace period follows, with an added per-class fee.
If it is missed: A missed Section 8 cancels the registration, and there is no revival route for it.

How the Section 8 deadline works

General information about USPTO practice, not legal advice. The register is the authority, and a filing that has not yet posted can change what is owed.

Full Goods & Services

Class 035Advertising, business management & retail services

US codes: 100, 101, 102

Advertising; business management, organization and administration; office functions.

Class 042Scientific, technology & SaaS services

US codes: 100, 101

Scientific and technological services and research and design relating thereto; industrial analysis, industrial research and industrial design services; quality control and authentication services; design and development of computer hardware and software.

Class 009Electronics, software & scientific instruments

US codes: 021, 023, 026, 036, 038

Scientific, research, navigation, surveying, photographic, cinematographic, audiovisual, optical, weighing, measuring, signalling, detecting, testing, inspecting, life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling the distribution or use of electricity; apparatus and instruments for recording, transmitting, reproducing or processing sound, images or data; recorded and downloadable multimedia files, computer software, blank digital or analogue recording and storage media; mechanisms for coin-operated apparatus; cash registers, calculating devices; computers and computer peripheral devices; diving suits, divers' masks, ear plugs for divers, nose clips for divers, gloves for divers, breathing apparatus for underwater swimming; fire-extinguishing apparatus.

This description is as filed with the USPTO and defines the scope of trademark protection.

Filing Basis & Declarations

Standard Characters ClaimedTrademark

Status History

29 events

REGISTERED-PRINCIPAL REGISTER

Mar 29, 2022

Code R.PR

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Jan 11, 2022

Code NPUB

PUBLISHED FOR OPPOSITION

Jan 11, 2022

Code PUBO

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Dec 22, 2021

Code NONP

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Dec 15, 2021

Code ASCK

APPROVED FOR PUB - PRINCIPAL REGISTER

Dec 02, 2021

Code CNSA

TEAS/EMAIL CORRESPONDENCE ENTERED

Nov 24, 2021

Code TEME

CORRESPONDENCE RECEIVED IN LAW OFFICE

Nov 23, 2021

Code CRFA

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Nov 23, 2021

Code TROA

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

Jun 16, 2021

Code ASGN

NOTIFICATION OF NON-FINAL ACTION E-MAILED

May 27, 2021

Code GNRN

NON-FINAL ACTION E-MAILED

May 27, 2021

Code GNRT

NON-FINAL ACTION WRITTEN

May 27, 2021

Code CNRT

TEAS/EMAIL CORRESPONDENCE ENTERED

May 17, 2021

Code TEME

CORRESPONDENCE RECEIVED IN LAW OFFICE

May 17, 2021

Code CRFA

TEAS RESPONSE TO SUSPENSION INQUIRY RECEIVED

May 17, 2021

Code ERSI

EXAMINERS AMENDMENT -WRITTEN

Apr 30, 2021

Code CNEA

LETTER OF SUSPENSION E-MAILED

Apr 30, 2021

Code GNSL

SUSPENSION LETTER WRITTEN

Apr 30, 2021

Code CNSL

EXAMINER'S AMENDMENT ENTERED

Apr 30, 2021

Code XAEC

NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED

Apr 30, 2021

Code GNEN

EXAMINERS AMENDMENT E-MAILED

Apr 30, 2021

Code GNEA

NOTIFICATION OF LETTER OF SUSPENSION E-MAILED

Apr 30, 2021

Code GNS3

NON-FINAL ACTION WRITTEN

Nov 18, 2020

Code CNRT

NON-FINAL ACTION E-MAILED

Nov 18, 2020

Code GNRT

NOTIFICATION OF NON-FINAL ACTION E-MAILED

Nov 18, 2020

Code GNRN

ASSIGNED TO EXAMINER

Nov 18, 2020

Code DOCK

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Aug 28, 2020

Code NWOS

NEW APPLICATION ENTERED

Aug 03, 2020

Code NWAP

Other Marks by WELLA INTERNATIONAL OPERATIONS SWITZERLAND SÀRL

Additional USPTO filings from the same owner.

WEL

WELLA

97369910

Wella International Operations Switzerland Sàrl

REGISTERED

MAK

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Wella International Operations Switzerland Sàrl

REGISTERED

GLA

GLASS LIQUID LAYER

98884973

Wella International Operations Switzerland Sàrl

REGISTERED

COL

COLOR SEALER LIQUID LAYER

99114352

Wella International Operations Switzerland Sàrl

REGISTERED

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HAR

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BACKSTAGE

What to file next

Full Goods & Services

Filing Basis & Declarations

Other Marks by WELLA INTERNATIONAL OPERATIONS SWITZERLAND SÀRL

Other Marks in Class 035 — Advertising, business management & retail services

Other Marks by Victoria Friedman

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