Who owns the BE AWAKE FOR THE FIRST TIME IN YOUR LIFE trademark?

The BE AWAKE FOR THE FIRST TIME IN YOUR LIFE trademark is owned by Hästens Sängar AB.

What is the serial number for BE AWAKE FOR THE FIRST TIME IN YOUR LIFE?

The USPTO serial number for BE AWAKE FOR THE FIRST TIME IN YOUR LIFE is 79233085.

What is the registration number for BE AWAKE FOR THE FIRST TIME IN YOUR LIFE?

BE AWAKE FOR THE FIRST TIME IN YOUR LIFE is registered under USPTO registration number 5635289.

BEA

USPTO Trademark Record

REGISTERED

BE AWAKE FOR THE FIRST TIME IN YOUR LIFE

Q: What class is the BE AWAKE FOR THE FIRST TIME IN YOUR LIFE trademark registered in?

The BE AWAKE FOR THE FIRST TIME IN YOUR LIFE trademark is registered in Class 020 (Furniture, mirrors & non-metal containers), Class 024 (Textiles, fabrics & bed/table covers), Class 035 (Advertising, business management & retail services), Class 044 (Medical, veterinary & beauty care services).

SN 79233085·Reg 5635289·Filed Mar 15, 2018

Owner Hästens Sängar AB

Furniture, mirrors, picture frames; containers, not of metal, for storage or transport; unworked or semi-worked bone, horn, whalebone or mother-of-pearl; shells; meerschaum; yellow amber.; Textiles and substitutes for textiles; household linen; curtains of textile or plastic.; Advertising; business management, organization and administration; office functions.; Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, aquaculture, horticulture and forestry services.

BE AWAKE FOR THE FIRST TIME IN YOUR LIFE (Serial No. 79233085), Registration No. 5635289, is a registered US trademark filed on Mar 15, 2018 by Hästens Sängar AB. This trademark covers Class 020 (Furniture, mirrors & non-metal containers), Class 024 (Textiles, fabrics & bed/table covers), Class 035 (Advertising, business management & retail services), Class 044 (Medical, veterinary & beauty care services).

Section 8/9 declaration window: December 25, 2028

Mark Intelligence

BE AWAKE FOR THE FIRST TIME IN YOUR LIFE (Reg. #5635289) is a registered US trademark that has been protecting its owner, Hästens Sängar AB, since 2018. The mark covers Class 020 (Furniture, mirrors & non-metal containers), Class 024 (Textiles, fabrics & bed/table covers), Class 035 (Advertising, business management & retail services) and Class 044 (Medical, veterinary & beauty care services) respectively. Goods and services include Furniture, mirrors, picture frames; containers, not of metal, for storage or transport; unworked or semi-worked bone, ho.... The mark faced 3 opposition proceedings during prosecution.

FILED

Mar 15, 2018

SERIAL

79233085

REG#

5635289

REGISTERED

Dec 25, 2018

Owner

Applicant

Hästens Sängar AB

Entity

Corporation (Foreign)

Address

P.O. Box 130, Köping SE-731 23

Country

Attorney

NameDavid L. May

Law firm

David L. May Nixon Peabody LLP

Docket

048416-226

Address

799 9th Street, NW, Suite 500, Washington, DC 20001, United States

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Filing Information

StatusREGISTERED

Filing DateMar 15, 2018

Serial Number79233085

Registration No.5635289

Registration DateDec 25, 2018

Status DateOct 18, 2025

Published for OppositionOct 09, 2018

Next RenewalDecember 25, 2028

Mark TypeStandard characters

Attorney Docket048416-226

Status DescriptionLive and registered, Section 71 and 15 accepted and acknowledged

Filing Signals

FILED

2018

YEARS AGO

CLASSES

MADRID FILINGS

—

Opposed 3× during prosecution

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Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 020Furniture, mirrors & non-metal containers

US codes: 002, 013, 022, 025, 032, 050

Furniture, mirrors, picture frames; containers, not of metal, for storage or transport; unworked or semi-worked bone, horn, whalebone or mother-of-pearl; shells; meerschaum; yellow amber.

Class 024Textiles, fabrics & bed/table covers

US codes: 042, 050

Textiles and substitutes for textiles; household linen; curtains of textile or plastic.

Class 035Advertising, business management & retail services

US codes: 100, 101, 102

Advertising; business management, organization and administration; office functions.

Class 044Medical, veterinary & beauty care services

US codes: 100, 101

Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, aquaculture, horticulture and forestry services.

This description is as filed with the USPTO and defines the scope of trademark protection.

Status History

33 events

REGISTERED - SEC. 71 ACCEPTED & SEC. 15 ACK.

Oct 18, 2025

REGISTERED - SEC. 71 ACCEPTED & SEC. 15 ACK.

NOTICE OF ACCEPTANCE OF SEC. 71 & 15 - E-MAILED

Oct 18, 2025

NOTICE OF ACCEPTANCE OF SEC. 71 & 15 - E-MAILED

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Oct 06, 2025

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

TEAS SECTION 71 & 15 RECEIVED

Jun 25, 2025

TEAS SECTION 71 & 15 RECEIVED

COURTESY REMINDER - SEC. 71 (6-YR) E-MAILED

Dec 25, 2023

COURTESY REMINDER - SEC. 71 (6-YR) E-MAILED

CHANGE OF NAME/ADDRESS REC'D FROM IB

Oct 03, 2019

CHANGE OF NAME/ADDRESS REC'D FROM IB

NEW REPRESENTATIVE AT IB RECEIVED

Aug 29, 2019

NEW REPRESENTATIVE AT IB RECEIVED

FINAL DECISION TRANSACTION PROCESSED BY IB

Jun 21, 2019

FINAL DECISION TRANSACTION PROCESSED BY IB

FINAL DISPOSITION PROCESSED

Apr 09, 2019

FINAL DISPOSITION PROCESSED

FINAL DISPOSITION NOTICE SENT TO IB

Apr 09, 2019

FINAL DISPOSITION NOTICE SENT TO IB

FINAL DISPOSITION NOTICE CREATED, TO BE SENT TO IB

Mar 25, 2019

FINAL DISPOSITION NOTICE CREATED, TO BE SENT TO IB

REGISTERED-PRINCIPAL REGISTER

Dec 25, 2018

REGISTERED-PRINCIPAL REGISTER

PUBLISHED FOR OPPOSITION

Oct 09, 2018

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Oct 09, 2018

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION PROCESSED BY IB

Oct 07, 2018

NOTIFICATION PROCESSED BY IB

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Sep 19, 2018

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

NOTICE OF START OF OPPOSITION PERIOD CREATED, TO BE SENT TO IB

Sep 19, 2018

NOTICE OF START OF OPPOSITION PERIOD CREATED, TO BE SENT TO IB

NOTIFICATION OF POSSIBLE OPPOSITION SENT TO IB

Sep 19, 2018

NOTIFICATION OF POSSIBLE OPPOSITION SENT TO IB

APPROVED FOR PUB - PRINCIPAL REGISTER

Aug 30, 2018

APPROVED FOR PUB - PRINCIPAL REGISTER

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Aug 29, 2018

TEAS RESPONSE TO OFFICE ACTION RECEIVED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Aug 29, 2018

CORRESPONDENCE RECEIVED IN LAW OFFICE

TEAS/EMAIL CORRESPONDENCE ENTERED

Aug 29, 2018

TEAS/EMAIL CORRESPONDENCE ENTERED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Aug 28, 2018

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Aug 28, 2018

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

REFUSAL PROCESSED BY IB

Jul 21, 2018

REFUSAL PROCESSED BY IB

REFUSAL PROCESSED BY MPU

Jul 05, 2018

REFUSAL PROCESSED BY MPU

NON-FINAL ACTION MAILED - REFUSAL SENT TO IB

Jul 05, 2018

NON-FINAL ACTION MAILED - REFUSAL SENT TO IB

NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW

Jun 23, 2018

NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW

NON-FINAL ACTION WRITTEN

Jun 22, 2018

NON-FINAL ACTION WRITTEN

ASSIGNED TO EXAMINER

Jun 13, 2018

ASSIGNED TO EXAMINER

APPLICATION FILING RECEIPT MAILED

Jun 12, 2018

APPLICATION FILING RECEIPT MAILED

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Jun 07, 2018

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

SN ASSIGNED FOR SECT 66A APPL FROM IB

May 31, 2018

SN ASSIGNED FOR SECT 66A APPL FROM IB

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