Who owns the BE THE BRAND. trademark?

The BE THE BRAND. trademark is owned by Genesis Salon Products LLC.

What class is the BE THE BRAND. trademark registered in?

The BE THE BRAND. trademark is registered in Class 035 (Advertising, business management & retail services).

What is the serial number for BE THE BRAND.?

The USPTO serial number for BE THE BRAND. is 86324929.

What is the registration number for BE THE BRAND.?

BE THE BRAND. is registered under USPTO registration number 4742367.

Sealvo

Home Search: BE THE BRAND.BE THE BRAND. #86324929

Back

Updated Oct 1, 2026·18 searches this week

View on USPTO TSDR Find similar marks

BET

USPTO Trademark Record

ABANDONED

BE THE BRAND.

SN 86324929·Reg 4742367·Filed Jun 30, 2014

Owner Genesis Salon Products LLC

Advertising; business management, organization and administration; office functions.

BE THE BRAND. (Serial No. 86324929), Registration No. 4742367, is a abandoned US trademark filed on Jun 30, 2014 by Genesis Salon Products LLC. This trademark covers Class 035 (Advertising, business management & retail services).

Conflict Analysis

Full conflict analysis for BE THE BRAND. (SN 86324929) against the USPTO database with detailed risk factor explanations. AI-powered — takes ~1-2 min.

Mark Intelligence

BE THE BRAND. (Reg. #4742367) is an abandoned US trademark that was filed in 2014 but has since been abandoned. The mark covers Class 035 (Advertising, business management & retail services). Goods and services include Advertising; business management, organization and administration; office functions.. The mark faced 1 opposition proceeding during prosecution.

FILED

Jun 30, 2014

SERIAL

86324929

REG#

4742367

REGISTERED

May 26, 2015

Filing Information

StatusABANDONED

Filing DateJun 30, 2014

Serial Number86324929

Registration No.4742367

Registration DateMay 26, 2015

Status DateDec 03, 2021

Published for OppositionMar 10, 2015

Filing Basis & Declarations

Standard Characters ClaimedFiled as Use ApplicationUse Application Currently

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 035Advertising, business management & retail services

US codes: 100, 101, 102

First use anywhere: Jul 01, 2012

First use in commerce: Jul 01, 2012

Advertising; business management, organization and administration; office functions.

This description is as filed with the USPTO and defines the scope of trademark protection.

Run a conflict check

Search by serial number, mark name, or logo. See conflicting marks ranked by risk with clear explanations of what contributed.

Run conflict check

Status History

18 events

CANCELLED SEC. 8 (6-YR)

Dec 03, 2021

CANCELLED SEC. 8 (6-YR)

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

May 26, 2020

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

REGISTERED-PRINCIPAL REGISTER

May 26, 2015

REGISTERED-PRINCIPAL REGISTER

PUBLISHED FOR OPPOSITION

Mar 10, 2015

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Mar 10, 2015

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Feb 18, 2015

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

LAW OFFICE PUBLICATION REVIEW COMPLETED

Jan 30, 2015

LAW OFFICE PUBLICATION REVIEW COMPLETED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Jan 27, 2015

CORRESPONDENCE RECEIVED IN LAW OFFICE

TEAS/EMAIL CORRESPONDENCE ENTERED

Jan 27, 2015

TEAS/EMAIL CORRESPONDENCE ENTERED

APPROVED FOR PUB - PRINCIPAL REGISTER

Jan 27, 2015

APPROVED FOR PUB - PRINCIPAL REGISTER

ASSIGNED TO LIE

Jan 20, 2015

ASSIGNED TO LIE

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Jan 12, 2015

TEAS RESPONSE TO OFFICE ACTION RECEIVED

NON-FINAL ACTION WRITTEN

Oct 14, 2014

NON-FINAL ACTION WRITTEN

NON-FINAL ACTION E-MAILED

Oct 14, 2014

NON-FINAL ACTION E-MAILED

NOTIFICATION OF NON-FINAL ACTION E-MAILED

Oct 14, 2014

NOTIFICATION OF NON-FINAL ACTION E-MAILED

ASSIGNED TO EXAMINER

Oct 07, 2014

ASSIGNED TO EXAMINER

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Jul 07, 2014

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

NEW APPLICATION ENTERED

Jul 03, 2014

NEW APPLICATION ENTERED

Other Marks by Genesis Salon Products LLC

Additional USPTO filings from the same owner.

YOU

YOU ARE THE BRAND

90639002

Genesis Salon Products LLC

REGISTERED

Other Marks in Class 035 — Advertising, business management & retail services

Recently filed and registered marks in the same international class.

BET

BE THE BRAND.

99463596

Madeline Fetterly

REGISTERED

BET

BE THE BRAND

88873927

Brooklyn Jewelers, LLC

REGISTERED

BEB

BE BRAND EARTH

90419498

Uvegi, Harry

REGISTERED

BEY

BE YOUR OWN BRAND

86678179

Carving Image LLC

REGISTERED

BE THE BRAND.

Run a conflict check

Other Marks by Genesis Salon Products LLC

Other Marks in Class 035 — Advertising, business management & retail services

Get pre-filing clearance

Search 15M+ trademarks

Resources

Company