Who owns the BE WISE trademark?

The BE WISE trademark is owned by Sapere Wealth Management, LLC.

What is the serial number for BE WISE?

The USPTO serial number for BE WISE is 85712221.

What is the registration number for BE WISE?

BE WISE is registered under USPTO registration number 4874702.

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USPTO Trademark Record

REGISTERED

BE WISE

Q: What class is the BE WISE trademark registered in?

The BE WISE trademark is registered in Class 035 (Advertising, business management & retail services), Class 036 (Insurance, financial & real estate services).

SN 85712221·Reg 4874702·Filed Aug 24, 2012

Owner Sapere Wealth Management, LLC

Advertising; business management, organization and administration; office functions.; Financial, monetary and banking services; insurance services; real estate services.

BE WISE (Serial No. 85712221), Registration No. 4874702, is a registered US trademark filed on Aug 24, 2012 by Sapere Wealth Management, LLC. This trademark covers Class 035 (Advertising, business management & retail services), Class 036 (Insurance, financial & real estate services).

Section 8/9 declaration window: December 24, 2035

Mark Intelligence

BE WISE (Reg. #4874702) is a registered US trademark that has been protecting its owner, Sapere Wealth Management, LLC, since 2012. The mark covers Class 035 (Advertising, business management & retail services) and Class 036 (Insurance, financial & real estate services) respectively. Goods and services include Advertising; business management, organization and administration; office functions.; Financial, monetary and banking se.... The mark faced 1 opposition proceeding during prosecution.

FILED

Aug 24, 2012

SERIAL

85712221

REG#

4874702

REGISTERED

Dec 22, 2015

Filing Information

StatusREGISTERED

Filing DateAug 24, 2012

Serial Number85712221

Registration No.4874702

Registration DateDec 22, 2015

Status DateDec 08, 2025

Published for OppositionSep 03, 2013

Filing Basis & Declarations

Standard Characters ClaimedUse Application CurrentlySection 8 AcceptedSection 15 Acknowledged

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 035Advertising, business management & retail services

US codes: 100, 101, 102

First use anywhere: Oct 02, 2015

First use in commerce: Oct 02, 2015

Advertising; business management, organization and administration; office functions.

Class 036Insurance, financial & real estate services

US codes: 100, 101, 102

First use anywhere: Oct 02, 2015

First use in commerce: Oct 02, 2015

Financial, monetary and banking services; insurance services; real estate services.

This description is as filed with the USPTO and defines the scope of trademark protection.

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Status History

53 events

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Dec 08, 2025

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Dec 08, 2025

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

Dec 08, 2025

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Dec 08, 2025

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

TEAS SECTION 8 & 9 RECEIVED

Aug 26, 2025

TEAS SECTION 8 & 9 RECEIVED

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

Dec 22, 2024

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

Aug 01, 2022

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

Aug 01, 2022

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED

Jul 22, 2022

TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED

OFFICE ACTION ISSUED POU1

Jan 24, 2022

OFFICE ACTION ISSUED POU1

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Jan 11, 2022

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

TEAS SECTION 8 & 15 RECEIVED

Dec 09, 2021

TEAS SECTION 8 & 15 RECEIVED

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

Dec 22, 2020

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

REGISTERED-PRINCIPAL REGISTER

Dec 22, 2015

REGISTERED-PRINCIPAL REGISTER

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

Nov 19, 2015

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

Nov 18, 2015

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

Nov 03, 2015

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

SOU EXTENSION 4 GRANTED

Nov 02, 2015

SOU EXTENSION 4 GRANTED

STATEMENT OF USE PROCESSING COMPLETE

Nov 02, 2015

STATEMENT OF USE PROCESSING COMPLETE

TEAS STATEMENT OF USE RECEIVED

Oct 28, 2015

TEAS STATEMENT OF USE RECEIVED

SOU TEAS EXTENSION RECEIVED

Oct 28, 2015

SOU TEAS EXTENSION RECEIVED

SOU EXTENSION 4 FILED

Oct 28, 2015

SOU EXTENSION 4 FILED

USE AMENDMENT FILED

Oct 28, 2015

USE AMENDMENT FILED

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

May 08, 2015

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

SOU EXTENSION 3 GRANTED

May 07, 2015

SOU EXTENSION 3 GRANTED

SOU TEAS EXTENSION RECEIVED

Apr 27, 2015

SOU TEAS EXTENSION RECEIVED

SOU EXTENSION 3 FILED

Apr 27, 2015

SOU EXTENSION 3 FILED

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

Nov 22, 2014

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

SOU EXTENSION 2 GRANTED

Nov 21, 2014

SOU EXTENSION 2 GRANTED

CASE ASSIGNED TO INTENT TO USE PARALEGAL

Nov 19, 2014

CASE ASSIGNED TO INTENT TO USE PARALEGAL

SOU TEAS EXTENSION RECEIVED

Oct 28, 2014

SOU TEAS EXTENSION RECEIVED

SOU EXTENSION 2 FILED

Oct 28, 2014

SOU EXTENSION 2 FILED

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

Apr 19, 2014

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

SOU TEAS EXTENSION RECEIVED

Apr 17, 2014

SOU TEAS EXTENSION RECEIVED

SOU EXTENSION 1 FILED

Apr 17, 2014

SOU EXTENSION 1 FILED

SOU EXTENSION 1 GRANTED

Apr 17, 2014

SOU EXTENSION 1 GRANTED

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

Oct 29, 2013

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

PUBLISHED FOR OPPOSITION

Sep 03, 2013

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Sep 03, 2013

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Aug 14, 2013

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

ASSIGNED TO LIE

Jul 31, 2013

ASSIGNED TO LIE

LAW OFFICE PUBLICATION REVIEW COMPLETED

Jul 31, 2013

LAW OFFICE PUBLICATION REVIEW COMPLETED

APPROVED FOR PUB - PRINCIPAL REGISTER

Jul 16, 2013

APPROVED FOR PUB - PRINCIPAL REGISTER

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Jun 12, 2013

TEAS RESPONSE TO OFFICE ACTION RECEIVED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Jun 12, 2013

CORRESPONDENCE RECEIVED IN LAW OFFICE

TEAS/EMAIL CORRESPONDENCE ENTERED

Jun 12, 2013

TEAS/EMAIL CORRESPONDENCE ENTERED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Jun 12, 2013

TEAS CHANGE OF CORRESPONDENCE RECEIVED

NON-FINAL ACTION WRITTEN

Dec 14, 2012

NON-FINAL ACTION WRITTEN

NON-FINAL ACTION E-MAILED

Dec 14, 2012

NON-FINAL ACTION E-MAILED

NOTIFICATION OF NON-FINAL ACTION E-MAILED

Dec 14, 2012

NOTIFICATION OF NON-FINAL ACTION E-MAILED

ASSIGNED TO EXAMINER

Dec 13, 2012

ASSIGNED TO EXAMINER

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Sep 04, 2012

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

NEW APPLICATION ENTERED

Aug 28, 2012

NEW APPLICATION ENTERED

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