Who owns the BETTER trademark?

The BETTER trademark is owned by Ahold Delhaize Licensing Sarl.

What class is the BETTER trademark registered in?

The BETTER trademark is registered in Class 035 (Advertising, business management & retail services).

What is the serial number for BETTER?

The USPTO serial number for BETTER is 90491300.

What is the registration number for BETTER?

BETTER is registered under USPTO registration number 6641139.

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Updated Sep 16, 2026·34 searches this week

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BET

USPTO Trademark Record

REGISTERED

BETTER

SN 90491300·Reg 6641139·Filed Jan 27, 2021

Owner Ahold Delhaize Licensing Sarl

Advertising; business management, organization and administration; office functions.

BETTER (Serial No. 90491300), Registration No. 6641139, is a registered US trademark filed on Jan 27, 2021 by Ahold Delhaize Licensing Sarl. This trademark covers Class 035 (Advertising, business management & retail services).

early section 8: February 08, 2028

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Mark Intelligence

BETTER (Reg. #6641139) is a registered US trademark that has been protecting its owner, Ahold Delhaize Licensing Sarl, since 2021. The mark covers Class 035 (Advertising, business management & retail services). Goods and services include Advertising; business management, organization and administration; office functions.. The mark faced 1 opposition proceeding during prosecution.

FILED

Jan 27, 2021

SERIAL

90491300

REG#

6641139

REGISTERED

Feb 08, 2022

Filing Information

StatusREGISTERED

Filing DateJan 27, 2021

Serial Number90491300

Registration No.6641139

Registration DateFeb 08, 2022

Status DateFeb 08, 2022

Published for OppositionJul 06, 2021

Filing Basis & Declarations

Use Application Currently

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 035Advertising, business management & retail services

US codes: 100, 101, 102

First use anywhere: Aug 13, 2021

First use in commerce: Aug 13, 2021

Advertising; business management, organization and administration; office functions.

This description is as filed with the USPTO and defines the scope of trademark protection.

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Status History

40 events

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Oct 18, 2022

TEAS CHANGE OF OWNER ADDRESS RECEIVED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Oct 18, 2022

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Oct 18, 2022

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

Oct 18, 2022

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Oct 18, 2022

TEAS CHANGE OF CORRESPONDENCE RECEIVED

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Oct 18, 2022

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

REGISTERED-PRINCIPAL REGISTER

Feb 08, 2022

REGISTERED-PRINCIPAL REGISTER

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

Jan 04, 2022

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

Jan 03, 2022

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

SU-EXAMINER'S AMENDMENT WRITTEN

Dec 23, 2021

SU-EXAMINER'S AMENDMENT WRITTEN

EXAMINERS AMENDMENT E-MAILED

Dec 23, 2021

EXAMINERS AMENDMENT E-MAILED

NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED

Dec 23, 2021

NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED

EXAMINER'S AMENDMENT ENTERED

Dec 23, 2021

EXAMINER'S AMENDMENT ENTERED

SU-EXAMINER'S AMENDMENT WRITTEN

Dec 23, 2021

SU-EXAMINER'S AMENDMENT WRITTEN

EXAMINERS AMENDMENT E-MAILED

Dec 23, 2021

EXAMINERS AMENDMENT E-MAILED

NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED

Dec 23, 2021

NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED

EXAMINER'S AMENDMENT ENTERED

Dec 23, 2021

EXAMINER'S AMENDMENT ENTERED

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Dec 21, 2021

TEAS RESPONSE TO OFFICE ACTION RECEIVED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Dec 21, 2021

CORRESPONDENCE RECEIVED IN LAW OFFICE

TEAS/EMAIL CORRESPONDENCE ENTERED

Dec 21, 2021

TEAS/EMAIL CORRESPONDENCE ENTERED

SU - NON-FINAL ACTION - WRITTEN

Nov 02, 2021

SU - NON-FINAL ACTION - WRITTEN

NON-FINAL ACTION E-MAILED

Nov 02, 2021

NON-FINAL ACTION E-MAILED

NOTIFICATION OF NON-FINAL ACTION E-MAILED

Nov 02, 2021

NOTIFICATION OF NON-FINAL ACTION E-MAILED

STATEMENT OF USE PROCESSING COMPLETE

Oct 26, 2021

STATEMENT OF USE PROCESSING COMPLETE

CASE ASSIGNED TO INTENT TO USE PARALEGAL

Oct 25, 2021

CASE ASSIGNED TO INTENT TO USE PARALEGAL

TEAS STATEMENT OF USE RECEIVED

Oct 07, 2021

TEAS STATEMENT OF USE RECEIVED

USE AMENDMENT FILED

Oct 07, 2021

USE AMENDMENT FILED

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

Aug 31, 2021

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

PUBLISHED FOR OPPOSITION

Jul 06, 2021

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Jul 06, 2021

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Jun 16, 2021

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

APPROVED FOR PUB - PRINCIPAL REGISTER

Jun 02, 2021

APPROVED FOR PUB - PRINCIPAL REGISTER

EXAMINERS AMENDMENT -WRITTEN

Jun 01, 2021

EXAMINERS AMENDMENT -WRITTEN

EXAMINERS AMENDMENT E-MAILED

Jun 01, 2021

EXAMINERS AMENDMENT E-MAILED

NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED

Jun 01, 2021

NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED

EXAMINER'S AMENDMENT ENTERED

Jun 01, 2021

EXAMINER'S AMENDMENT ENTERED

ASSIGNED TO EXAMINER

May 24, 2021

ASSIGNED TO EXAMINER

NOTICE OF DESIGN SEARCH CODE E-MAILED

Apr 29, 2021

NOTICE OF DESIGN SEARCH CODE E-MAILED

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Apr 28, 2021

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

NEW APPLICATION ENTERED

Jan 30, 2021

NEW APPLICATION ENTERED

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